Hannity and Limbaugh gone from WBAP?

[DrAkbar]

1190 is not really jinxed, it's just had the usual share of half*ss committed formats roll through over the years. Big daytime and a semi-worthless nighttime signal but more than adequate for 6 or 8 hours of midday political blather. The dreaded duo could really make that old place stand up tall again. Or at least raise up off the floor slightly...

With all due respect, Metroplexual Voice of KLUV HD-2, 11~Ninety hasn't had a successful format for three decades! While that 50kw signal makes it thru tall downtown buildings, no one knows they're there. And in winter months, having to limp along with the Rockwall signal until 7:30 in the morning pretty much means you blow off AMD. Put Rush & Hannity on 11~Ninety and listeners will bombard WBAP with calls inquiring as to where they went.

 

[metroneck]

Put Rush & Hannity on 11~Ninety and listeners will bombard WBAP with calls inquiring as to where they went.

CC could make 1190 legitimate via FM announcements and boards within 2 weeks. Look at how those FM's banded together to promote IHeart. CC is an advertiser, that's what they do. Just advertise the birth of their new station, on their own stations and signs that cume several million a day.

 

[317C50KW]

Rush lived on 1190 back in the EFM Media days. WBAP moved to talk and EFM pulled the show from KGBS (Great Bull S**t) and put it on 820.

Of course the most idiotic decision ever made about Rush was by Dan something or other who ran Mr. EIB for an hour or two a week on Saturday afternoons on 570, while giving us Dr. Lynn during the weekdays. Then Rush moved to 1190 and the station that gave the Metroplex Morton Downey Jr. for a few months actually had a listener or two!

 

[BarryATL]

For 1190 isn't December sunset at 5:15 PM and January at 5:30 PM? So during those two months there is really no morning or afternoon drive. That makes it hard to succeed.

 

[Jay Walker]

1190 is not really jinxed, it's just had the usual share of half*ss committed formats roll through over the years. Big daytime and a semi-worthless nighttime signal but more than adequate for 6 or 8 hours of midday political blather. The dreaded duo could really make that old place stand up tall again. Or at least raise up off the floor slightly...

With all due respect, Metroplexual Voice of KLUV HD-2, 11~Ninety hasn't had a successful format for three decades! While that 50kw signal makes it thru tall downtown buildings, no one knows they're there. And in winter months, having to limp along with the Rockwall signal until 7:30 in the morning pretty much means you blow off AMD. Put Rush & Hannity on 11~Ninety and listeners will bombard WBAP with calls inquiring as to where they went.

A tip of the Fez your way good Doctor, Indeed the AM/PM Winter signal is for crap, but 1190 could be strong in the mid-day range. CC has the "hoss" power to promote where to find them on the other outlets, outdoor and FM, and the spill over would at the least let 1190 get better broker rates in the non-Rush-anity hours. Like I said while not making the station stand tall, it would at least bring it up from a prone position in the dirt..

 

[DrAkbar]

A tip of the Fez your way good Doctor, Indeed the AM/PM Winter signal is for crap, but 1190 could be strong in the mid-day range. CC has the "hoss" power to promote where to find them on the other outlets, outdoor and FM, and the spill over would at the least let 1190 get better broker rates in the non-Rush-anity hours. Like I said while not making the station stand tall, it would at least bring it up from a prone position in the dirt..

hmmm...you haven't been drinking from the Randy Michaels coffee mug again, have you?

Free promos on Clear Channel FM's won't budge the meter. And they'd have to bump a ton of paying customers from their billboards to make that happen. It'd be more cost effective to purchase time on WBAP to promote the move, and keep those ads running six months after the move. YIKES!

Nurse Jeff and I think Clear Channel learned a lesson from the Boston fiasco and won't repeat it in DFW. But what do we know? We're still driving a '76 Gremlin and diggin' Stevens & Pruett airchecks on our in-dash cassette player. ;D ;D

 

[Jay Walker]

A tip of the Fez your way good Doctor, Indeed the AM/PM Winter signal is for crap, but 1190 could be strong in the mid-day range. CC has the "hoss" power to promote where to find them on the other outlets, outdoor and FM, and the spill over would at the least let 1190 get better broker rates in the non-Rush-anity hours. Like I said while not making the station stand tall, it would at least bring it up from a prone position in the dirt..

hmmm...you haven't been drinking from the Randy Michaels coffee mug again, have you?

Free promos on Clear Channel FM's won't budge the meter. And they'd have to bump a ton of paying customers from their billboards to make that happen. It'd be more cost effective to purchase time on WBAP to promote the move, and keep those ads running six months after the move. YIKES!

Nurse Jeff and I think Clear Channel learned a lesson from the Boston fiasco and won't repeat it in DFW. But what do we know? We're still driving a '76 Gremlin and diggin' Stevens & Pruett airchecks on our in-dash cassette player. ;D ;D

You and Nurse Jeff are smarter than most, The Gremlin's paid for ;D
If CC were going to get serious, then they'd park the Rushanity shows on an FM and wrap them with the other talk product lying around at the Puplink.

BUT, they'd have to blow up an FM to do it..Which one? Eagle? Mix/Now, Edge, KISS,
Lonestar? Is , I'm pretty certain CC is at market cap in Dallas and are at max for FMs..
But even though some of the FM's on the CC Dallas list are under performing, none seem deserving of the bloody format ax for a gamble..
Hmmm...

 

[Steve Eberhart]

For 1190 isn't December sunset at 5:15 PM and January at 5:30 PM? So during those two months there is really no morning or afternoon drive. That makes it hard to succeed.

....well, the station isn't exactly OFF THE AIR on the night site...at one time it did maintain #1 ratings with that signal if you will recall...

The pattern does present a challenge at night, but again, it's there for MOST of the populated areas of DFW. More than adequate for a talk station.

 

[DrAkbar]

For 1190 isn't December sunset at 5:15 PM and January at 5:30 PM? So during those two months there is really no morning or afternoon drive. That makes it hard to succeed.

....well, the station isn't exactly OFF THE AIR on the night site...at one time it did maintain #1 ratings with that signal if you will recall...

40+ years ago when just about everyone listened to Ancient Modulation.

The pattern does present a challenge at night, but again, it's there for MOST of the populated areas of DFW. More than adequate for a talk station.

This poster has it right:

For 1190 isn't December sunset at 5:15 PM and January at 5:30 PM? So during those two months there is really no morning or afternoon drive. That makes it hard to succeed.

Very hard. And given the fact most listeners under the age of 60 don't know what AM is, makes it just about impossible.

 

[metroneck]

"Very hard. And given the fact most listeners under the age of 60 don't know what AM is, makes it just about impossible."



Tell that to 1310 The Ticket, and get back with me on your findings.

 

[DrAkbar]

"Very hard. And given the fact most listeners under the age of 60 don't know what AM is, makes it just about impossible."



Tell that to 1310 The Ticket, and get back with me on your findings.

Limbaugh & Hannity are sports programs? Sports is just about the only format that attracts listeners under 60 to Ancient Modulation.

btw - ever notice the names of the streets just to the west of KTCK's xmttr? Plenty of PPM's gotta hang out there! https://maps.google.com/maps?f=q&hl=en&q=32.944721,+-96.940277+(KTCK-AM)&om=1

 

[Steve Eberhart]

All of this discussion is almost ridiculous.
PLENTY of people under 60 know AM radio well.
1190's signal is more than adequate, especially during daytime 50kw operations and the night pattern 5kw covers the better part of the market plenty well.
AM radio in this market and others attracts a good percentage of listeners.
Moving Rush & Hannity from WBAP to 1190 is a push of a button. If they are avid listeners, they'll find them.
For my money, I'd replicate WBAP and try to get Mark Davis on there to lead into Rush that leads into Hannity on 1190.
That would give you bonafide programming 9a-6pm - money time -
Everything else would be filler.

 

[BBontheRadio]

All of this discussion is almost ridiculous.

Now Steve, we all know it is totally ridiculous.

PLENTY of people under 60 know AM radio well.
1190's signal is more than adequate, especially during daytime 50kw operations and the night pattern 5kw covers the better part of the market plenty well.
AM radio in this market and others attracts a good percentage of listeners.
Moving Rush & Hannity from WBAP to 1190 is a push of a button. If they are avid listeners, they'll find them.
For my money, I'd replicate WBAP and try to get Mark Davis on there to lead into Rush that leads into Hannity on 1190.
That would give you bonafide programming 9a-6pm - money time -
Everything else would be filler.

 

[DrAkbar]

All of this discussion is almost ridiculous.

Now Steve, we all know it is totally ridiculous.

And that's why there's a disclaimer at the bottom of this page: In fact many of the views expressed here are just plain wrong. But they are opinions and this site allows us all to discuss those opinions. Nurse Jeff and I are just plain wrong as everyone else! But we think putting Limbaugh & Hannity on 11~Ninety is even more wrong-er.

Now about the number of people under 60 who know Ancient Modulation well.....

 

[metroneck]

I'll say it again, check the demo and PPM's on 1310. More men ages 25-54, listen longer than ANY FM DFW station. And in most cases they DOUBLE the audience of their nearest competitor, on a crappy, wore out, underpowered AM signal. Those are the facts, so yes, to say under 60 don't know AM radio is an whopper of an incorrect statement. I don't listen to the Ticket, but the facts are exactly that.

 

[unclepudd]

All of this discussion is almost ridiculous.
PLENTY of people under 60 know AM radio well.
1190's signal is more than adequate, especially during daytime 50kw operations and the night pattern 5kw covers the better part of the market plenty well.
AM radio in this market and others attracts a good percentage of listeners.
Moving Rush & Hannity from WBAP to 1190 is a push of a button. If they are avid listeners, they'll find them.
For my money, I'd replicate WBAP and try to get Mark Davis on there to lead into Rush that leads into Hannity on 1190.
That would give you bonafide programming 9a-6pm - money time -
Everything else would be filler.

Exactly! Experience speaks..................

 

[BBontheRadio]

Derp.

 

[andydallas]

First I am a big believer in AM, I grew up my dad owning a little daytime AM station, I have also managed and owned AM stations.

The problem with AM today isn't that it doesn't have listeners, its that it has very, very few new listeners.

I did some research with the head of statistics at the RAB, when we dug through data, it came back that
Of the people that DO listen to radio, 76% do NOT listen to AM.

That means that for an AM it is tough to attract any new listeners, the people that do listen to AM listen longer,

I think the current figure is that 80% of listening is done on the FM dial,,,thats not going to drastically increase, but slowly over time, as people move away, change taste in entertainment, etc, it leaves the AM dial hurting.

If you wonder why I know these stats, I am director of sales for a group that owns a lot of FM Translators,,so my

 

[Kent]

First of all, welcome to Dr. Akbar and Nurse Jeff. Good to see you malpracticing over here now, too!

Second, yes, KTCK and several other all-sports/guy-talk stations nationwide do very well 25-54. Most of those other stations are on AM only, too. There is, however, some truth to the notion that being on AM can, in and of itself, be a liability. After WTOP moved to a full-market FM signal in DC, it's average listening age almost dropped in half. The only thing that changed was the frequency. KSL had a similar drop in listening age after getting an FM simulcast. WXYT in Detroit has been absolutely huge since moving from 1270 to 97.1. Since the move, it's been atop the Arbitrons a few times and has been the highest biller in both a strong CBS cluster and in the entire market. At one point, it was accounting for 15-20 percent of all revenue in the market. Obviously, CBS hasn't had that same level of success with 105.3, but 'XYT had little chance of getting those numbers on AM alone.

Finally, it's hard to say how well 1190 would do if it got Rush and Hannity away from WBAP. It would, unquestionably, do better than it's doing now, even with 1190's signal limitations. However, WBAP has a 20 year head start on them with a full service news department. I had also heard Rush was billing about 1/3 less after the Sandra Fluke controversy, and that decline in billing is probably what led to this whole game of chicken, even though the audience share hasn't seen anywhere near that drop.

 

[DrAkbar]

First of all, welcome to Dr. Akbar and Nurse Jeff. Good to see you malpracticing over here now, too!

A tip of the fez back to you for the props! The Nurse and I are licensed to malpractice in all 50 states, plus the Banana Republic of NorCal.

Finally, it's hard to say how well 1190 would do if it got Rush and Hannity away from WBAP. It would, unquestionably, do better than it's doing now, even with 1190's signal limitations. However, WBAP has a 20 year head start on them with a full service news department.

Point well made. 8~Twenty is welded to most Ancient Modulation radios and known as a heritage News, Talk, Weather and Sports station in Metroplexer minds. While very little good has been said about Citadel, they put WBAP on FM in spite of being a 50kw flame thrower. Someone had a clue.

For Limbaugh and Hannity to work on 11~Ninety, Clear Channel would have to gut one of their FMs to simulcast and spend some serious money for some serious time to promote the move.

That's just not part of CCM&E's DNA.