Has 104.1 KRBE lost its flipping mind???

[TroyG]

I believe KRBE simply wants wants to move away from Hip-Hop/Rap & R&B, which is still the nucleai of Today's Top 40. I believe Cumulus is taking it to the right direction.

 

[bobbybooey]

wow. at least they found a contemporary-sounding jingle package... (snickering)

btw, it seems to me like they might be PLAYING TEN IN A ROW!!!! DID YOU HEAR THAT? TEN IN A ROW! AGAIN, FOR THE FOLKS WAY IN BACK, THAT'S TEN IN A ROW!!!!!!

maybe if there were enough decent songs in there I might actually stick around long enough to count, just to keep them honest. or not.

 

[smallermarket]

wow. at least they found a contemporary-sounding jingle package... (snickering)

btw, it seems to me like they might be PLAYING TEN IN A ROW!!!! DID YOU HEAR THAT? TEN IN A ROW! AGAIN, FOR THE FOLKS WAY IN BACK, THAT'S TEN IN A ROW!!!!!!

maybe if there were enough decent songs in there I might actually stick around long enough to count, just to keep them honest. or not.

Just take a look at Mediabase, that is much easier! There's actually a weird formula:

10 in a row
SPOTS
1 song
SPOTS
1 song
SPOTS
10 in a row

 

[TroyG]

• Take a look at what KRBE has played during its 10 songs in a row sweep at 2:00pm:
  • 
    1.Britney Spears, "Toxic"
  • 2.Nickel Back, "Saving Me".
  • 3. Ciara, "1-2Step",
  • 4.Stained, "Right Here Waiting",
  • 5. Destiny's Child, "Say My Name",
  • 6.All-American Rejects, "Dirty Little Secrets"
  • 7. Rob Thomas, "Lonely No More"
  • 8.Rihanna, Unfaithful
  • 9. Shakira, "Hips Don't lie"-Edited Version (They left out the "I am from Barranquilla" part.)
  • 10. John Mayer, "Daughters"

 

[ChuckTiller]

There's actually a weird formula: Actually, its been done before. In the 1980s and the early part of the 1990s KILT played 12 in a row. 1st spot break was around :33 to :35 after, followed by one song and the next break around :44 after, followed by one more song until :54 after the hour. After the final set, we played 12 in a row. In fact, that was our on air moniker during that time. Hence:

"12 in a row FM 100 KILT........

Oh goody, the listener gets more music! In reality, the personality was stripped out of the DJ, who had to read the liner cards. Everybody would eventually sound alike, saying the same things. With the personality out of the way, they could pay a smaller wage. It doesnt take much talent to read a liner card.

In 1979, along with Royce Edward Guinn, we operated an advertising agency. I will never forget general manager Arnold Starr of "Disco 94" (KRLY) dropped by our offices to get us to buy time on his station. He relayed to me that if he could get chickens to play the music, he would not need disc jockeys. "They just cost too much money. I could sure cut down on the overhead."

 

[kendro]

I will never forget general manager Arnold Starr of "Disco 94" (KRLY) dropped by our offices to get us to buy time on his station. He relayed to me that if he could get chickens to play the music, he would not need disc jockeys. "They just cost too much money. I could sure cut down on the overhead."

Did Mr. Starr later become a consultant?
(sarcasm, I'm sure Mr. Starr is / was a nice guy)

 

[a_and_m_king]

The more I listen to KRBE, the more I feel like I'm listening to a Hot AC station.

And I didn't quite get that - how many songs in a row? 12? 9? No? 10? Ahh, 10! Not sure how I missed it. :

 

[TroyG]

I Believe 104 wants to take on MIX. It could be very interesting....

 

[stan]

when they get rid of the rap crap they'll get more listeners.

 

[bobbybooey]

when they get rid of the rap crap they'll get more listeners.

Doubt the listeners they'll gain will make up for the number they're driving off by playing Britney and Sheryl Crow. Mega and the Box gotta be lovin this! (Along with anyone else who's going for 18-34s!)

 

[stan]

when they get rid of the rap crap they'll get more listeners.

Doubt the listeners they'll gain will make up for the number they're driving off by playing Britney and Sheryl Crow. Mega and the Box gotta be lovin this! (Along with anyone else who's going for 18-34s!)

Now those are two high rated stations.

I listened to KRBE today with my daughter in the car. She liked it, and I thought back to the days of Top 40 radio in the 60s and 70s and jingles were prominent. It sets KRBE apart from the other stations.

 

[a_and_m_king]

I've heard good jingles before, and those aren't good jingles.

 

[TroyG]

When they get rid of the rap crap, they'll get more listeners. The Boxx and Mega 101 gotta be loving this!

I Believe Party 105 (KPTY/KPTI) will also eventually go after KRBE listeners. 104.1KRBE can only play Hip-Hop/R&B songs-but they Can't play Rap until 7PM. After 7, they can play it until 12 Midnight. This is a family station, that is very safe for all viewers to listen to. Especially if you got cranky 7-year olds in an SUV. It's all a part of Da Rules. They want KRBE to become a cleaner music station worth listening to, with Hot/Modern AC all day, and R&B/Hip-Hop all Night. I think the Jekyl & Hide station will eventually work.

 

[danish2012]

If I read another post how good KRBE was in the 1970's, I'm going to puke. This is 2006. Get over your air shift that you did in the 70's and come back to current times Marty McFly. KRBE was a GREAT station just a few months ago. Cumulus is, however, tearing down a landmark station. Small market company = small minds.

 

[airwave999]

I think the point people are trying to make is that KRBE has a very long track record of success dating back to the 70's.

 

[stan]

I ran into someone yesterday who has been correct with some of the KRBE predictions thus far. And they suggested that the next move Cumulus was going to make is to simulcast KRBE on KQXY in Beaumont, thereby saving the cost of staff in Beaumont.

Is this something that makes sense? From a staff standpoint at KQXY you still need engineering people to run the station, and I assume that there would be local advertising on the station for the Beaumont market. It certainly couldn't hurt the programming on 94.1.

 

[TroyG]

If Cumulus has its own way, the time is right to make the move. KRBE would program the music for Q94, a CHR station in Beaumont, a small-market town. Q94 would either dismiss some its own staffers, or let them move to Houston and join KRBE. Could be a sweet victory for both markets.

 

[CW]

I ran into someone yesterday who has been correct with some of the KRBE predictions thus far. And they suggested that the next move Cumulus was going to make is to simulcast KRBE on KQXY in Beaumont, thereby saving the cost of staff in Beaumont.

Is this something that makes sense? From a staff standpoint at KQXY you still need engineering people to run the station, and I assume that there would be local advertising on the station for the Beaumont market. It certainly couldn't hurt the programming on 94.1.

Yeah, the engineers for KQXY (as well as 1450, 1510, 101.7 KAYD) in Beaumont are also the same guys who take care of KIOL, KFNC AND 96.1, 103.3 and the other Lake Charles Cumulus stations...whew!!! I wonder if Andy is still CE at KRBE?

 

[JoeFM1]

I'll never forget its meager beginnings as a Top-40 station, in MONO with 100,000 watts horizontally and 15,000 watts vertically, signing off at midnight in 1968. I was working at Astroworld. The metal structures of the rides and other equipment prevented AM signals from getting in the park. KILT was awful and forget the 250 watt KNUZ. No Way! Thats when I discovered KRBE. I was amazed; it was so clear and clean. I knew then, that AM was doomed. I told folks about it. They laughed at me, "Tiller, you are out of your mind." Yeah, baby!

By 1969, my old compadre, the late Royce Edward Guinn (The Mighty Guinn) was doing mornings on KRBE. Johnny Goyen was there as well as Ted Maynard and others who escape my memory. One Friday morning, while I was busy being the manager of UTOTEM #89, in the 12000 block of Post Oak, at 10:00, Royce announced, "This is KRBE Houston leaving the airwaves." I heard it and wondered what happened. I didn't know until years later, when the story was relayed to me by Royce and Johnny.

During that time, the station was having problems with making payroll. The checks started bouncing right and left. The DJs assembled in the control room and called in the GM. They signed it off right in front of him. One of DJs took a hand held cart eraser, spinning the commercial cart rack and partially erasing all of the commercial carts, rendering them useless for airplay. With the weekend pending, the GM couldn't get anybody to go on the air. It was until the following week that KRBE returned on the air. Some of them came back. Royce didn't. He took his talents and went elsewhere.

His brother would leave KILT in the mid 1970s and become the midday personality and production director. He was Mat Quinn (Mat Guinn) "The Mighty Quinn." Of course, by that time the station was under new ownership and management.

AM doomed, huh? Like the drumbeating Energizer bunny, its still going...

 

[jras20]

After DJ Mark D left the Roxy I quit listening to KRBE.