I think it would be something they would be able to "get away with" but do stations competing ever try to copy closely what another station is playing and just completely mirror a station's playlist and sound (not at the same time, but very similar power and gold) they are competing against in order to gain the other stations listenership? For example, say there are two competing pop stations, but one does better; can one station just look at the others playlist and create a very similar sounding station and presentation but with different imaging?
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Has this tactic ever been tried in a market in competing stations?
- Thread starter tall_guy1
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...late 70's when Y-100 and 96X were fighting it out in Miami, after the "Find Greg Austin in the Devils Triangle" contest on the X had happened, I remember 96X briefly cutting their playlist down to about 20 tunes or so, all the big hits both Y and X played, only. But, I don't think it had spectacular success.
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