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HD Radio thoughts.

Well if you can believe it, I'm starting to enjoy more HD Radio now, its nice to not have comercials. But it only works decent at my place near Austin. I wish I could get it to work good out in Lavaca county... I enjoy having more choices and better audio. I figured I can get a good enough reception to Austin HD with a dipole when I have it setup right. I have my DSL wireless router in the other room, so that doesnt effect anything. Its working good, just wish KHFI would put out a dance channel.
 
jras20 said:
Well if you can believe it, I'm starting to enjoy more HD Radio now, its nice to not have comercials.   But it only works decent at my place near Austin.  I wish I could get it to work good out in Lavaca county... I enjoy having more choices and better audio.  I figured I can get a good enough reception to Austin HD with a dipole when I have it setup right.  I have my DSL wireless router in the other room, so that doesnt effect anything.  Its working good, just wish KHFI would put out a dance channel.

Good for you!

While you're waiting for KHFI to put out "a dance channel", click on the link below, then do a search for "dance" to listen to your choice of hundreds of varying kinds of dance channels.

http://www.shoutcast.com
 
Bad news for you. Stations in NYC are starting to run spots on their HD channels. The free ride is coming to an end. And with radio looking into a pay tier for certain content, HD will become a partly paid service, not that much different than its satellite brother. So much for that always free angle.
 
vsa said:
jras20 said:
Well if you can believe it, I'm starting to enjoy more HD Radio now, its nice to not have comercials. But it only works decent at my place near Austin. I wish I could get it to work good out in Lavaca county... I enjoy having more choices and better audio. I figured I can get a good enough reception to Austin HD with a dipole when I have it setup right. I have my DSL wireless router in the other room, so that doesnt effect anything. Its working good, just wish KHFI would put out a dance channel.

Good for you!

While you're waiting for KHFI to put out "a dance channel", click on the link below, then do a search for "dance" to listen to your choice of hundreds of varying kinds of dance channels.

http://www.shoutcast.com

After I got my Bose I hooked it to my laptop, I was enjoying AOL Radio Shoutcast has a LOT of dance channels, the problem when I'm out in the country it wont work. I hardly check my email out there its so slow.
 
Yes, the spots are starting on HD subchannels. And the geniuses at iBiquity are doing what ANYbody would do if their product was desperately struggling in the marketplace: they're raising the licensing costs!

Yessirree! Now that the initial investors in HD are wired up, jack the price just when you want to introduce the technology to the middle-market groups with fewer resources!

And while you're at it: constantly revise the technology in the field, requiring new capital outlays for your early adopters who are turned into unwitting R&D partners. Give existing stations free upgrades? Hell no, of course not!

In decades to come, college marketing courses will use HD Radio as "an instructive case study."
 
Savage said:
In decades to come, college marketing courses will use HD Radio as "an instructive case study."

Right now, it is running just slightly behind "New Coke." The only difference is, with Coca-Cola, the public actually cared.
 
Savage said:
Yes, the spots are starting on HD subchannels. And the geniuses at iBiquity are doing what ANYbody would do if their product was desperately struggling in the marketplace: they're raising the licensing costs!

Yessirree! Now that the initial investors in HD are wired up, jack the price just when you want to introduce the technology to the middle-market groups with fewer resources!

And while you're at it: constantly revise the technology in the field, requiring new capital outlays for your early adopters who are turned into unwitting R&D partners. Give existing stations free upgrades? Hell no, of course not!

In decades to come, college marketing courses will use HD Radio as "an instructive case study."

Hasn't anyone told these people that there is a (possible) recession going on and that radio revenues are flat right now? (Although, according to Inside Radio, small market radio is doing fairly well).

But according to a recent NY Times article, businesses all across the board are "pulling in their horns" and not spending, especially not on technology. Are we to think radio stations will react any differently and that stations that have not already upgraded their plants to HD will be doing so soon? I don't think so.

It would seem logical for iBiquity to offer incentives like fee waivers or rebates in view of the times and particularly if they hope to push along implementation of IBOC .

C5
 
Carmine5 said:
Hasn't anyone told these people that there is a (possible) recession going on and that radio revenues are flat right now? (Although, according to Inside Radio, small market radio is doing fairly well).

But according to a recent NY Times article, businesses all across the board are "pulling in their horns" and not spending, especially not on technology. Are we to think radio stations will react any differently and that stations that have not already upgraded their plants to HD will be doing so soon? I don't think so.

It would seem logical for iBiquity to offer incentives like fee waivers or rebates in view of the times and particularly if they hope to push along implementation of IBOC .

C5

Today, NAB's own daily email newsletter predicted that radio revenues might be down 3% this year.
 
Chuck said:
Carmine5 said:
Hasn't anyone told these people that there is a (possible) recession going on and that radio revenues are flat right now? (Although, according to Inside Radio, small market radio is doing fairly well).

But according to a recent NY Times article, businesses all across the board are "pulling in their horns" and not spending, especially not on technology. Are we to think radio stations will react any differently and that stations that have not already upgraded their plants to HD will be doing so soon? I don't think so.

It would seem logical for iBiquity to offer incentives like fee waivers or rebates in view of the times and particularly if they hope to push along implementation of IBOC .

C5

Today, NAB's own daily email newsletter predicted that radio revenues might be down 3% this year.

This would certainly fit the top 20 markets where most of the lay-offs are occurring.

I was referencing of the article "Small Market Radio Revenue Outpacing Majors" on the FMQB site (not Inside Radio).

It said this:

"In his latest report on radio revenue, analyst Jim Boyle notes that small market radio is outpacing the major markets. Boyle writes that "the biggest gap is actually the recently widening one between the top 25 and markets smaller than #75," adding that "the small markets flat out thrashed the top 25.""

http://fmqb.com/Article.asp?id=604988

This agrees with what I've been hearing. A friend of mine who works for a four-station group in the Bend, Oregon area (market #204) was telling me that last year they grossed over 4 million dollars. They've also had no lay-offs. In fact, the company hired two more sales people.

So what is it about small market radio? Is it the more manageable size of the operations, the relationships they build with local businesses or better connection with the community? Is it just lower overhead?

Whatever it is, the conglomerates can take a lesson.

C5
 
Carmine5 said:
So what is it about small market radio? Is it the more manageable size of the operations, the relationships they build with local businesses or better connection with the community? Is it just lower overhead?

Whatever it is, the conglomerates can take a lesson.

C5

I believe it is all of the things you mentioned. A lot of small market stations are privately owned by people who actually like what they are doing: Broadcasting. Very often, they actually live in the same town as their station, which makes it a “hands on” affair. They figure if they do a good job at something they really enjoy, then enough money will come in. If the station is well run, that seems to work for many people. It is my personal philosophy of radio, but not one that is shared by everyone.

I'm not knocking major markets, but it is hard to ignore the fact that most of the stations are owned by large group broadcasters who answer to a Board of Directors and their stockholders. There is nothing inherently evil about that. It is the way most big business is done. The problem with it when applied to radio is maximizing profit becomes the primary goal. Sometimes it is done at just about any cost. All too frequently, buying, selling and moving a station is where the real money is made. The actual day to day operation ends up taking a back seat to "making the deal."

Radio does not have an exclusive on this. As we all know, consolidation has been the name of the game in American business for quite some time.
 
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