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HD2 is not the answer

I

Ivan

Guest
There have been many posts lately regarding HD-2 and that it will be the savior of Dance Music. I disagree. Some stations may add Dance as a gimmick, temporarily, but as soon as HD-2 becomes mainstream you will see them dropping niche formats in favor of running the morning show during afternoon drive time (to save money), or running a variation of the same format.

Examples:
1. A female leaning AC could air women's issues programming.
2. A Classic Rocker could run interviews with rock legends or car-related rgrams.
3. A talker can run weather and traffic.
4. Urban stations can run community service information.
5. Top 40 - See above reference to morning shows.
6. Stations that run football games on Sunday can transmit their normal programming.
7. Country stations can run Nascar radio.

As I have said before, I hope Dance does get into more makets. The more entertainers that can make a living the better. However, until it finds an American sound like Disco did in the 70s, we will not see it happen. The American maintream does not like the Euro sound.
 
HD can be the answer. The american public doesnt know about the music because they dont hear it. It needs to be promoted to the mainstream. The only time they hear dance music is on a compilation mixed by Louie Devito
 
> The American maintream does not like the Euro sound.

That is just a flat out LIE! Ask Robbins who had hits with DHT and Dj Sammy. Both Euro acts. The new Madonna single is about as Euro as it can get. The Dirty Vegas hit, while not necessarily having a Euro-Dance sound, was by a UK act.
For the most part, the big Dance hits that do well with the mainstream in the US are the European acts, just like most of the Hip Hop hits in Europe are by American artists.
 
HD2 is perhaps the ONLY answer

It goes by the old adage...

WHAT HAVE YA GOT TO LOSE! :)

For HD-2 to be successful (that way radio units can be pumped out), the broadcasters would have to come up with innovative programming. The same way when New York WKTU heralded disco on the FM dial, many people bolted WABC (Musicradio 770 - AM) soon after.

Current dance would be one of them as well as other formats ignored in the market place (such as Country and Oldies in New York). It can be done on the cheap...no on air personalities....just voice tracks announcing a song. And if you want to find out what was played, you can search the playlist on the Internet (which will go hand-in-hand with HD-2...the radio outlets could do some CREATIVE marketing here!)

This will definitely not happen overnight. But if any format would get the nod for this...dance might be on the top of the list.

TONY SANTIAGO
 
> > The American maintream does not like the Euro sound.
>
> That is just a flat out LIE! Ask Robbins who had hits with
> DHT and Dj Sammy. Both Euro acts. The new Madonna single is
> about as Euro as it can get. The Dirty Vegas hit, while not
> necessarily having a Euro-Dance sound, was by a UK act.
> For the most part, the big Dance hits that do well with the
> mainstream in the US are the European acts, just like most
> of the Hip Hop hits in Europe are by American artists.
>

I like the artists you mentioned but have they even gone gold in the US? Just about any Rap act goes platinum in less than a month.

So far, the most recognizable figure in Dance (omitting Madonna) is Moby. Eminem, for the most part, chased away most US fans when he came out and said that Moby was a wimp... A lot of people that were starting to get into the Moby sound bailed.

There is also the gay factor that keeps a lot of mainstream guys away. To many of my friends, when you mention Dance to them they equate it with the television images of a gay bar.
 
> That is just a flat out LIE! Ask Robbins who had hits with
> DHT and Dj Sammy.

According to Mediabase, DJ Sammy "Heaven" is pretty much the ONLY dance record in the last 5 years to still be embraced by CHR/Mainstream stations in their recurrent/gold lists. The ballad was what made DHT a hit and Dirty Vegas is still getting spins here and there, but not much (looks like more on the Hot AC too with Dirty Vegas).

I think it's WAY too early to label "Hung Up" by Madonna a hit. It hasn't broken the top 20 in Mainstream and top 50 in Rhythmic yet, but it has some considerable gains in spins from last week on both charts, so anything can happen yet. Personally, I think it'll mirror the success (or lack there of) of "Die Another Day" and crack the top 15 mainstream and stiff out hard.

"That disco sound scares the kids away." I hear this over and over when asking for feedback on the song in the mainstream world.

Here we are almost 6 years into the new millennium and so far the only dance record we have that really made an impact on our pop culture is DJ Sammy "Heaven". If this trend continues, in the future, dance music history might tell an interesting story when it comes to the 00's (is that what we're calling this decade?). Really makes you think about what the hell is going on and why things are the way they are.




Both Euro acts. The new Madonna single is
> about as Euro as it can get. The Dirty Vegas hit, while not
> necessarily having a Euro-Dance sound, was by a UK act.
> For the most part, the big Dance hits that do well with the
> mainstream in the US are the European acts, just like most
> of the Hip Hop hits in Europe are by American artists.
>
<P ID="signature">______________
Will Calder
Nine Two Productions, Inc
www.ninetwoproductions.com</P>
 
I took a lot of heat when I said HD2 dance was just a bunch of crap.

But you're right...multicasting is not going to save dance radio. Those who put all their money on it as being the savior are not just moronic, but incredibly shortsighted.

1) IBOC offers NOTHING NEW to soccer mom. She just wants to hear the backstreet boys, sixpence none the richer and matchbox twenty...I'm sure she can tell the difference between AM and FM, but certainly not analog to digital FM.

2) Average income, gas guzzling SUV owning, taxed-to-death soccer mom is not going to drop several hundred--or even $50--on an IBOC radio for the SAME STATIONS with no noticable difference. No one is even aware multicasting exists.

3) Stations need to make sure the antenna can support the added bandwidth, obtain the processing, xmtr and multicasting equipment...not to mention the added staffing and studio equipment. They won't spend a dime on it...why?

4) ...well, because of point #4. Soccer mom. She doesn't want to hear dance music. Why would you drop $125,000 on something that won't even show up in the ratings that won't bill?

I'm not trying to be overly negative and I'm certainly not saying never multicast dance...but you're right. It's not going to be the savior and it seems everyone is regarding it as the second coming of christ.<P ID="signature">______________
</P>
 
Mass Appeal Dance Records Is The Answer

I've said it here, over and over, MASS APPEAL DANCE RECORDS is the answer;you can't say the public was not exposed in the past few years to BT,Widelife, Jr.Senior,Kylie's "Slow" etc.The biggest crossover station in America, New York's Z 100,tested ALL those records,and more,and they all were met with a resounding flop in the mainstream."Listen To your Heart" and "Heaven" succeeded because soccer mom aLREADY knew those songs.While club djs may put their noses up at Baha Men/Venga Boys type tracks, it's those tracks that give dance a powerful profile by reaching and succeeding with the masses,which sends the message that "dance is cool" and serves as a green light for people to explore dance more deeply.I GREATLY admire the efforts of someone like Tony Santiago,who is relentless in his efforts to get the word out there,but trust me, the public luvs 'mass appeal', the soccer mom(who controls the purse strings in this country) is not gonna be grooving to Tiesto anytime soon, hate to have to break it to you.
>
> But you're right...multicasting is not going to save dance
> radio. Those who put all their money on it as being the
> savior are not just moronic, but incredibly shortsighted.
>
> 1) IBOC offers NOTHING NEW to soccer mom. She just wants to
> hear the backstreet boys, sixpence none the richer and
> matchbox twenty...I'm sure she can tell the difference
> between AM and FM, but certainly not analog to digital FM.
>
> 2) Average income, gas guzzling SUV owning, taxed-to-death
> soccer mom is not going to drop several hundred--or even
> $50--on an IBOC radio for the SAME STATIONS with no
> noticable difference. No one is even aware multicasting
> exists.
>
> 3) Stations need to make sure the antenna can support the
> added bandwidth, obtain the processing, xmtr and
> multicasting equipment...not to mention the added staffing
> and studio equipment. They won't spend a dime on it...why?
>
> 4) ...well, because of point #4. Soccer mom. She doesn't
> want to hear dance music. Why would you drop $125,000 on
> something that won't even show up in the ratings that won't
> bill?
>
> I'm not trying to be overly negative and I'm certainly not
> saying never multicast dance...but you're right. It's not
> going to be the savior and it seems everyone is regarding it
> as the second coming of christ.
>
 
Re: Mass Appeal Dance Records Is The Answer

First Jim, thanks for the admiration...best of luck with your recordings!

And believe it or not, I agree about mass appeal. Sure you want to get the "soccer moms" and others. I guess my concern is would we have to REMAKE older songs into dance versions in order to get this accomplished? I do strongly believe there has to be more lyrical creativity involved instead of just using a few words or taking samples off an older track with remixed beats. And what I hear out of Europe, i.e.: Without Love - Sun, I Like Girls - Hound Dogs, has that.

Yes, you have to mass appeal, without question. And this is just my selfish thinking here but I certainly don't want an HD-2 station to sound like another 'KTU or Mix 102.7 (at least not in New York anyway since those two stations WELL cover the older dance; if there is a void for this style of format in other markets, then bring it on.) However there HAS to be some elements of a 'KTU (as in what they are currently playing) ADDED with new material that could be considered "on the fence" yet could bubble. And that is where producers HAVE to bring on more ORIGINAL and creative sounds and not just the samples and loops.

Now to SamBuca...and it gets back to what I said on an earlier reply....WHAT HAVE YA GOT TA LOSE? :) Moronic? Short-sighted? Heck, I've heard worse ;) ...be ME in college 20 years ago when I felt rap was going to be HUGE in the future and I took a lot of crap for it since the majority of campus 98% - White (Marist) thought I was ghettoizing the institution.

Anyway, back to Sam's arguments.

1) IBOC offers NOTHING NEW to soccer mom.

And if they don't offer something different...then what is the point of buying units for it? Might as well keep your standard radio. That is where radio programmers have to start THINKING differently. You have satellite out there, you have Internet streams and radio has been constantly taking abuse for being so dang cookie-cutter. If they stick to the usual routine just to cater to the "soccer moms", HD-2 WILL fail. Why buy something you already have?

2) Average income, gas guzzling SUV owning, taxed-to-death soccer mom is not going to drop several hundred--or even $50--on an IBOC radio for the SAME STATIONS with no noticable difference. No one is even aware multicasting exists.

EXACTLY. And gets to what I had said in thought #1. HD-2 HAS to bring on innovative programming as well as fill in the voids of the marketplace (such as in NYC...Country and Oldies) to generate a buzz about the HD-2 bandwidth. In New York, no one really listened much to FM in the 70's. When the original 'KTU ushered in the disco format, people became interested. Same deal happened with the Latin stations as La Mega, La Kalle and Amor brought in more Latin styles on the FM. The AM Latin stations are now doing what WABC (770) did after "the music died"...news and talk.

3) Stations need to make sure the antenna can support the added bandwidth, obtain the processing, xmtr and multicasting equipment...not to mention the added staffing and studio equipment. They won't spend a dime on it...why?

Yep, that is a given with the engineering side (antenna). But you don't have to staff on air personalities on HD-2. The point is not to compete in the terrestrial standpoint, but to go up against the newer technologies. Studio? Heck, all you need is a computer. Set the entire programming log in there for the entire day. commercials and all. Use the current staff to "ingest" the music into a main central server and provide a backup server as well. That's it.

4) ...well, because of point #4. Soccer mom. She doesn't want to hear dance music. Why would you drop $125,000 on something that won't even show up in the ratings that won't bill

It's not just about catering to soccer moms...but to those fans that don't have a representation on the dial to which corporations can cater to and get some sort of profit on it. And that's any format..not just current dance.

Anyway, apologies for the long post. Maybe HD-2 can't answer everyone's concerns. But at the same time, it does open up a whole lot of listening opportunites. It's really conventional radio's last "gasp". And for it to work..they HAVE to be non-conventional. Who knows, if we could get that ONE soccer mom to listen to "Just Be" by Tiesto....that would be something in itself.

TONY SANTIAGO
 
Re: Mass Appeal Dance Records Is The Answer

> It's not just about catering to soccer moms...but to those
> fans that don't have a representation on the dial to which
> corporations can cater to and get some sort of profit on it.
> And that's any format..not just current dance.

It IS about catering to soccer moms. The only stations with enough money to go IBOC are the cookie cutter let's-talk-about-P1s. Soccer mom = ratings = billings = happy management = happy shareholders = happy company.<P ID="signature">______________
</P>
 
Re: Mass Appeal Dance Records Is The Answer

> > It's not just about catering to soccer moms...but to those
>
> > fans that don't have a representation on the dial to which
>
> > corporations can cater to and get some sort of profit on
> it.
> > And that's any format..not just current dance.
>
> It IS about catering to soccer moms. The only stations with
> enough money to go IBOC are the cookie cutter
> let's-talk-about-P1s. Soccer mom = ratings = billings =
> happy management = happy shareholders = happy company.
>

And that's the thinking that will make IBOC fail. Not saying you Sam, but the corporations. Soccer moms aren't the only people listening to radio.

TS
 
Re: Mass Appeal Dance Records Is The Answer

> And that's the thinking that will make IBOC fail. Not
> saying you Sam, but the corporations. Soccer moms aren't
> the only people listening to radio.

Of course...and I agree...but that's the way the industry works now.

I think all this HD2 dance savior nonsense is setting ourselves up for another huge disappointment for if (or when) multicasting becomes mainstream the corporations use it for a larger demo...like rap, country, latino, etc.<P ID="signature">______________
</P>
 
Baseless post.












There have been many posts lately regarding HD-2 and that it
> will be the savior of Dance Music. I disagree. Some stations
> may add Dance as a gimmick, temporarily, but as soon as HD-2
> becomes mainstream you will see them dropping niche formats
> in favor of running the morning show during afternoon drive
> time (to save money), or running a variation of the same
> format.
>
> Examples:
> 1. A female leaning AC could air women's issues programming.
>
> 2. A Classic Rocker could run interviews with rock legends
> or car-related rgrams.
> 3. A talker can run weather and traffic.
> 4. Urban stations can run community service information.
> 5. Top 40 - See above reference to morning shows.
> 6. Stations that run football games on Sunday can transmit
> their normal programming.
> 7. Country stations can run Nascar radio.
>
> As I have said before, I hope Dance does get into more
> makets. The more entertainers that can make a living the
> better. However, until it finds an American sound like Disco
> did in the 70s, we will not see it happen. The American
> maintream does not like the Euro sound.
>
 
Re: Mass Appeal Dance Records Is The Answer

> > And that's the thinking that will make IBOC fail. Not
> > saying you Sam, but the corporations. Soccer moms aren't
> > the only people listening to radio.
>
> Of course...and I agree...but that's the way the industry
> works now.
>
> I think all this HD2 dance savior nonsense is setting
> ourselves up for another huge disappointment for if (or
> when) multicasting becomes mainstream the corporations use
> it for a larger demo...like rap, country, latino, etc.
>

Sam (and everyone else)

Believe me I totally hear ya. And I am concerned about a let down for us. Which is why I have a PLAN! :)

I think it's time that we, the dance fans, get a jumpstart on HD-2 while it's still in its infancy. The Clear Channels, Infinities, Emmises, Citadels, etc. need to know that we are out there and we EXIST! And it will take good old-fashioned "grass roots" campaigning to do this.

We need to get a database of the corporate offices of the radio conglomerates along with contact information. We have to flood them with letters stating huge support for current dance music to appear on HD-2 in your respective market. If this campaign can reach out to the clubs, dance music record stores, etc. we can at the very least let these companies know that we exist...even if they don't consider a dance station on HD-2 in a certain market. At best, we are heard.

It's worth a try.

TS
 
DJ Sammy's album has done over 350,000 so no it's not gold but not bad.

D.H.T. is a Platinum (soon to be double platinum) download single.

Here's my take, everyone is looking for giant leaps when what we really need is small steady growth towards our goal. I was right there when Rap couldn't get the time of day on the air at radio. I was there when "Gangsta" rap was laughed at by radio. It took small steps to prove the point that this was the music that the streets wanted to hear. Right now, our battle is harder because the streets aren't feeling dance music at all. It's a fact.

What does work is re-hooking the "soccer mom". It's a sound that they grew up with and if you can get them excited it's a start. Look at the Dance stations that have an AC lean like the Diva stations and even KTU and WNEW. They attract big money and in the case of DIVA have had their billing jump 5 fold. And big money equals shelf life. There is a rumor that the Diva stations are so successful that the format may grow to other stations very soon. We need to take the victories where they lie and grow on it.

"Heaven" and "Listen to Your Heart" where hits, in large part, because of them being instantly familiar to an audience that historically doesn't have dance records test well. While that's wonderful, it's also attracted a bunch of cover records that are poorly done because a lot of producers aren't really original. They'd rather chase the fast buck then work at writing a solid hook filled original hit.

It's our job as gate keepers to find and deliver hits that the mainstream will be able to digest while keeping the club crowd happy. My problem as a person looking for those records is that there is no inbetween. The songwriters have long ago moved on to greener pastures. The "Euro" records are the only ones that get it outside of someone like Lucas Prata, and there aren't very many Lucas's around.

Hooks that connect with people is what we need. Give me a powerhouse 3 minutes of song and anyone can deliver the 8 minute remix. Give me an 8 minute track and 99 out of 100, you won't be able to find 90 seconds of song that connects with anyone. There's more to life than loops and vocal snippets and if you want to make hits, artists will need to move past that.

But you guys are into radio so I know you get that. :)

Alright, enough of my, probably unrelated, tirade. I'm off to celebrate my B-day. Have a great weekend!

jp

> > > The American maintream does not like the Euro sound.
> >
> > That is just a flat out LIE! Ask Robbins who had hits with
>
> > DHT and Dj Sammy. Both Euro acts. The new Madonna single
> is
> > about as Euro as it can get. The Dirty Vegas hit, while
> not
> > necessarily having a Euro-Dance sound, was by a UK act.
> > For the most part, the big Dance hits that do well with
> the
> > mainstream in the US are the European acts, just like most
>
> > of the Hip Hop hits in Europe are by American artists.
> >
>
> I like the artists you mentioned but have they even gone
> gold in the US? Just about any Rap act goes platinum in less
> than a month.
>
> So far, the most recognizable figure in Dance (omitting
> Madonna) is Moby. Eminem, for the most part, chased away
> most US fans when he came out and said that Moby was a
> wimp... A lot of people that were starting to get into the
> Moby sound bailed.
>
> There is also the gay factor that keeps a lot of mainstream
> guys away. To many of my friends, when you mention Dance to
> them they equate it with the television images of a gay bar.
>
 
Re: Mass Appeal Dance Records Is The Answer

For the most part, you're correct.

> I've said it here, over and over, MASS APPEAL DANCE RECORDS
> is the answer;you can't say the public was not exposed in
> the past few years to BT,Widelife, Jr.Senior,Kylie's "Slow"
> etc.The biggest crossover station in America, New York's Z
> 100,tested ALL those records,and more,and they all were met
> with a resounding flop in the mainstream."Listen To your
> Heart" and "Heaven" succeeded because soccer mom aLREADY
> knew those songs.While club djs may put their noses up at
> Baha Men/Venga Boys type tracks, it's those tracks that give
> dance a powerful profile by reaching and succeeding with the
> masses,which sends the message that "dance is cool" and
> serves as a green light for people to explore dance more
> deeply.I GREATLY admire the efforts of someone like Tony
> Santiago,who is relentless in his efforts to get the word
> out there,but trust me, the public luvs 'mass appeal', the
> soccer mom(who controls the purse strings in this country)
> is not gonna be grooving to Tiesto anytime soon, hate to
> have to break it to you.
> >
> > But you're right...multicasting is not going to save dance
>
> > radio. Those who put all their money on it as being the
> > savior are not just moronic, but incredibly shortsighted.
> >
> > 1) IBOC offers NOTHING NEW to soccer mom. She just wants
> to
> > hear the backstreet boys, sixpence none the richer and
> > matchbox twenty...I'm sure she can tell the difference
> > between AM and FM, but certainly not analog to digital FM.
>
> >
> > 2) Average income, gas guzzling SUV owning, taxed-to-death
>
> > soccer mom is not going to drop several hundred--or even
> > $50--on an IBOC radio for the SAME STATIONS with no
> > noticable difference. No one is even aware multicasting
> > exists.
> >
> > 3) Stations need to make sure the antenna can support the
> > added bandwidth, obtain the processing, xmtr and
> > multicasting equipment...not to mention the added staffing
>
> > and studio equipment. They won't spend a dime on
> it...why?
> >
> > 4) ...well, because of point #4. Soccer mom. She doesn't
>
> > want to hear dance music. Why would you drop $125,000 on
> > something that won't even show up in the ratings that
> won't
> > bill?
> >
> > I'm not trying to be overly negative and I'm certainly not
>
> > saying never multicast dance...but you're right. It's not
>
> > going to be the savior and it seems everyone is regarding
> it
> > as the second coming of christ.
> >
>
 
Re: Mass Appeal Dance Records Is The Answer

What does the Yugo have in common with HD 2?

It'll be a distant memory in a few years. Another wasted chance by radio to regain traction. The Clear Channel version of their HD 2's is pathetic. May as well turn it all off now.

> First Jim, thanks for the admiration...best of luck with
> your recordings!
>
> And believe it or not, I agree about mass appeal. Sure you
> want to get the "soccer moms" and others. I guess my
> concern is would we have to REMAKE older songs into dance
> versions in order to get this accomplished? I do strongly
> believe there has to be more lyrical creativity involved
> instead of just using a few words or taking samples off an
> older track with remixed beats. And what I hear out of
> Europe, i.e.: Without Love - Sun, I Like Girls - Hound Dogs,
> has that.
>
> Yes, you have to mass appeal, without question. And this is
> just my selfish thinking here but I certainly don't want an
> HD-2 station to sound like another 'KTU or Mix 102.7 (at
> least not in New York anyway since those two stations WELL
> cover the older dance; if there is a void for this style of
> format in other markets, then bring it on.) However there
> HAS to be some elements of a 'KTU (as in what they are
> currently playing) ADDED with new material that could be
> considered "on the fence" yet could bubble. And that is
> where producers HAVE to bring on more ORIGINAL and creative
> sounds and not just the samples and loops.
>
> Now to SamBuca...and it gets back to what I said on an
> earlier reply....WHAT HAVE YA GOT TA LOSE? :) Moronic?
> Short-sighted? Heck, I've heard worse ;) ...be ME in
> college 20 years ago when I felt rap was going to be HUGE in
> the future and I took a lot of crap for it since the
> majority of campus 98% - White (Marist) thought I was
> ghettoizing the institution.
>
> Anyway, back to Sam's arguments.
>
> 1) IBOC offers NOTHING NEW to soccer mom.
>
> And if they don't offer something different...then what is
> the point of buying units for it? Might as well keep your
> standard radio. That is where radio programmers have to
> start THINKING differently. You have satellite out there,
> you have Internet streams and radio has been constantly
> taking abuse for being so dang cookie-cutter. If they stick
> to the usual routine just to cater to the "soccer moms",
> HD-2 WILL fail. Why buy something you already have?
>
> 2) Average income, gas guzzling SUV owning, taxed-to-death
> soccer mom is not going to drop several hundred--or even
> $50--on an IBOC radio for the SAME STATIONS with no
> noticable difference. No one is even aware multicasting
> exists.
>
> EXACTLY. And gets to what I had said in thought #1. HD-2
> HAS to bring on innovative programming as well as fill in
> the voids of the marketplace (such as in NYC...Country and
> Oldies) to generate a buzz about the HD-2 bandwidth. In New
> York, no one really listened much to FM in the 70's. When
> the original 'KTU ushered in the disco format, people became
> interested. Same deal happened with the Latin stations as
> La Mega, La Kalle and Amor brought in more Latin styles on
> the FM. The AM Latin stations are now doing what WABC (770)
> did after "the music died"...news and talk.
>
> 3) Stations need to make sure the antenna can support the
> added bandwidth, obtain the processing, xmtr and
> multicasting equipment...not to mention the added staffing
> and studio equipment. They won't spend a dime on it...why?
>
> Yep, that is a given with the engineering side (antenna).
> But you don't have to staff on air personalities on HD-2.
> The point is not to compete in the terrestrial standpoint,
> but to go up against the newer technologies. Studio? Heck,
> all you need is a computer. Set the entire programming log
> in there for the entire day. commercials and all. Use the
> current staff to "ingest" the music into a main central
> server and provide a backup server as well. That's it.
>
> 4) ...well, because of point #4. Soccer mom. She doesn't
> want to hear dance music. Why would you drop $125,000 on
> something that won't even show up in the ratings that won't
> bill
>
> It's not just about catering to soccer moms...but to those
> fans that don't have a representation on the dial to which
> corporations can cater to and get some sort of profit on it.
> And that's any format..not just current dance.
>
> Anyway, apologies for the long post. Maybe HD-2 can't
> answer everyone's concerns. But at the same time, it does
> open up a whole lot of listening opportunites. It's really
> conventional radio's last "gasp". And for it to work..they
> HAVE to be non-conventional. Who knows, if we could get
> that ONE soccer mom to listen to "Just Be" by Tiesto....that
> would be something in itself.
>
> TONY SANTIAGO
>
 
> > > The American maintream does not like the Euro sound.
> >
> > That is just a flat out LIE! Ask Robbins who had hits with
>
> > DHT and Dj Sammy. Both Euro acts. The new Madonna single
> is
> > about as Euro as it can get. The Dirty Vegas hit, while
> not
> > necessarily having a Euro-Dance sound, was by a UK act.
> > For the most part, the big Dance hits that do well with
> the
> > mainstream in the US are the European acts, just like most
>
> > of the Hip Hop hits in Europe are by American artists.
> >
>
> I like the artists you mentioned but have they even gone
> gold in the US? Just about any Rap act goes platinum in less
> than a month.
>
> So far, the most recognizable figure in Dance (omitting
> Madonna) is Moby. Eminem, for the most part, chased away
> most US fans when he came out and said that Moby was a
> wimp... A lot of people that were starting to get into the
> Moby sound bailed.
>
> There is also the gay factor that keeps a lot of mainstream
> guys away. To many of my friends, when you mention Dance to
> them they equate it with the television images of a gay bar.
>
Your right about a few things their,, Very very good points. I seriously think that Eminems Comments about Nobody listens to Techno, is what help lead to the serious Downfall of Dance Music. The kids, and thugs saw Eminem as a god at this point in his career, so if Shady says Techno is Lame,, It has to be (RIGHT)...(Rolls EYES)....That and the fact that Moby is pretty much considered a NERD to most kids, just because he isnt a tough guy, in fact he is actually a very nice and polite person, and he has a good sense of humour too. But the constant Knocking of Moby by Eminem and Triumph the DOG, didnt help Dance go Platinum in any way. And also, (like he said) the fact that the Always use Dance music as Background music in any Movie or TV show, anytime something Gay happens.......And this has nothing to do with Any of the above, but, it was also aound this same time, that (Ministry of Sound)came over here, and Bought up and put out of Bussiness, all of our Local Dance Music Labels... And this all happened around the same time, between 2000, and 2002.... I hope this all makes sense too you,, (Im Intoxinumcated)...lol
 
That was great post and excellent comment, John.

BTW HAPPY B'DAY!
 
Thanks. :)

jp

> That was great post and excellent comment, John.
>
> BTW HAPPY B'DAY!
>
 
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