I'm not a perfectionist...but when you listen to WBAB and you hear jocks say "DubbaYa" BAB, it sounds amateurish. Not only do jocks do it, but there are promos/sweepers/liners with a female voice saying it that way. It's one thing to hear listeners refer to "My Dubbya BAB"...BUT anyone who wants to work in radio should at least know how to properly pronounce letters in the alphabet. Look at the letter "W"...it's like two "V's" or two "U's"...therefore, it's "double-you".
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Hey BAB! It's "double-you"!
- Thread starter KingJJ
- Start date
Re: Hey BAB! It's
> I'm not a perfectionist...but when you listen to WBAB and
> you hear jocks say "DubbaYa" BAB, it sounds amateurish. Not
> only do jocks do it, but there are promos/sweepers/liners
> with a female voice saying it that way. It's one thing to
> hear listeners refer to "My Dubbya BAB"...BUT anyone who
> wants to work in radio should at least know how to properly
> pronounce letters in the alphabet. Look at the letter
> "W"...it's like two "V's" or two "U's"...therefore, it's
> "double-you".
>
Enunciation is one of my favorite radio topics. The Double-You is an ongoing pet peeve of radio purists. I wonder though, if BAB's 'DubbaYa' is pervasive throughout a radio stations image, if it might be intentional and a part of that imaging strategy (why, I wouldn't know)? I remember back in the 70s and 80s, the WBAB sounders were VERY enunciated. They focused on the "W" in a hard, deliberate way before getting to the more flowing "B A B" (hard to describe, but easy to remember). I'm going to listen again, now that you've brought it up. Certainly on a news/talk station clean, proper enunciation is key. I'm just not so sure that it is 'as' important when it comes to music programming, though personally I prefer proper enunciation all the time.
Remember this one? "Show the world you love rock and roll with "DOUBLE YOU" B A B<P ID="edit"><FONT class="small">Edited by Michael D on 02/16/06 04:56 AM.</FONT></P>
> I'm not a perfectionist...but when you listen to WBAB and
> you hear jocks say "DubbaYa" BAB, it sounds amateurish. Not
> only do jocks do it, but there are promos/sweepers/liners
> with a female voice saying it that way. It's one thing to
> hear listeners refer to "My Dubbya BAB"...BUT anyone who
> wants to work in radio should at least know how to properly
> pronounce letters in the alphabet. Look at the letter
> "W"...it's like two "V's" or two "U's"...therefore, it's
> "double-you".
>
Enunciation is one of my favorite radio topics. The Double-You is an ongoing pet peeve of radio purists. I wonder though, if BAB's 'DubbaYa' is pervasive throughout a radio stations image, if it might be intentional and a part of that imaging strategy (why, I wouldn't know)? I remember back in the 70s and 80s, the WBAB sounders were VERY enunciated. They focused on the "W" in a hard, deliberate way before getting to the more flowing "B A B" (hard to describe, but easy to remember). I'm going to listen again, now that you've brought it up. Certainly on a news/talk station clean, proper enunciation is key. I'm just not so sure that it is 'as' important when it comes to music programming, though personally I prefer proper enunciation all the time.
Remember this one? "Show the world you love rock and roll with "DOUBLE YOU" B A B<P ID="edit"><FONT class="small">Edited by Michael D on 02/16/06 04:56 AM.</FONT></P>
> I'm not a perfectionist...but when you listen to WBAB and
> you hear jocks say "DubbaYa" BAB, it sounds amateurish. Not
> only do jocks do it, but there are promos/sweepers/liners
> with a female voice saying it that way. It's one thing to
> hear listeners refer to "My Dubbya BAB"...BUT anyone who
> wants to work in radio should at least know how to properly
> pronounce letters in the alphabet. Look at the letter
> "W"...it's like two "V's" or two "U's"...therefore, it's
> "double-you".
Agreed, there's no place on the air waves for poor diction but what's their audience,blue collar,beer guzzlin' guys and gals,not the WQXR set. Want to hear English totally bastardized try listening to the "urban" stations in the city. they speak right from the ghetto/projects.
>
> you hear jocks say "DubbaYa" BAB, it sounds amateurish. Not
> only do jocks do it, but there are promos/sweepers/liners
> with a female voice saying it that way. It's one thing to
> hear listeners refer to "My Dubbya BAB"...BUT anyone who
> wants to work in radio should at least know how to properly
> pronounce letters in the alphabet. Look at the letter
> "W"...it's like two "V's" or two "U's"...therefore, it's
> "double-you".
Agreed, there's no place on the air waves for poor diction but what's their audience,blue collar,beer guzzlin' guys and gals,not the WQXR set. Want to hear English totally bastardized try listening to the "urban" stations in the city. they speak right from the ghetto/projects.
>
> > I'm not a perfectionist...but when you listen to WBAB and
> > you hear jocks say "DubbaYa" BAB, it sounds amateurish.
> Not
> > only do jocks do it, but there are promos/sweepers/liners
> > with a female voice saying it that way. It's one thing to
> > hear listeners refer to "My Dubbya BAB"...BUT anyone who
> > wants to work in radio should at least know how to
> properly
> > pronounce letters in the alphabet. Look at the letter
> > "W"...it's like two "V's" or two "U's"...therefore, it's
> > "double-you".
>
> Agreed, there's no place on the air waves for poor diction
> but what's their audience,blue collar,beer guzzlin' guys and
> gals,not the WQXR set. Want to hear English totally
> bastardized try listening to the "urban" stations in the
> city. they speak right from the ghetto/projects.
> >
>
Don't have to go that far! Just give a listen to the East Ends 101.7 WBEA The Beat! They're right in calling it The "Beat". It absolutely is...both talking and playing Total TRASH! Ebonics at it's finest!!!
> > you hear jocks say "DubbaYa" BAB, it sounds amateurish.
> Not
> > only do jocks do it, but there are promos/sweepers/liners
> > with a female voice saying it that way. It's one thing to
> > hear listeners refer to "My Dubbya BAB"...BUT anyone who
> > wants to work in radio should at least know how to
> properly
> > pronounce letters in the alphabet. Look at the letter
> > "W"...it's like two "V's" or two "U's"...therefore, it's
> > "double-you".
>
> Agreed, there's no place on the air waves for poor diction
> but what's their audience,blue collar,beer guzzlin' guys and
> gals,not the WQXR set. Want to hear English totally
> bastardized try listening to the "urban" stations in the
> city. they speak right from the ghetto/projects.
> >
>
Don't have to go that far! Just give a listen to the East Ends 101.7 WBEA The Beat! They're right in calling it The "Beat". It absolutely is...both talking and playing Total TRASH! Ebonics at it's finest!!!
> > I'm not a perfectionist...but when you listen to WBAB and
> > you hear jocks say "DubbaYa" BAB, it sounds amateurish.
> Not
> > only do jocks do it, but there are promos/sweepers/liners
> > with a female voice saying it that way. It's one thing to
> > hear listeners refer to "My Dubbya BAB"...BUT anyone who
> > wants to work in radio should at least know how to
> properly
> > pronounce letters in the alphabet. Look at the letter
> > "W"...it's like two "V's" or two "U's"...therefore, it's
> > "double-you".
> >
>
> Enunciation is one of my favorite radio topics. The
> Double-You is an ongoing pet peeve of radio purists. I
> wonder though, if BAB's 'DubbaYa' is pervasive throughout a
> radio stations image, if it might be intentional and a part
> of that imaging strategy (why, I wouldn't know)? I remember
> back in the 70s and 80s, the WBAB sounders were VERY
> enunciated. They focused on the "W" in a hard, deliberate
> way before getting to the more flowing "B A B" (hard to
> describe, but easy to remember). I'm going to listen again,
> now that you've brought it up. Certainly on a news/talk
> station clean, proper enunciation is key. I'm just not so
> sure that it is 'as' important when it comes to music
> programming, though personally I prefer proper enunciation
> all the time.
>
My first on air gig was at WPOW 1330 here in NYC.
Boy did they drill me on double-you P O double-you after my first shift.
> > you hear jocks say "DubbaYa" BAB, it sounds amateurish.
> Not
> > only do jocks do it, but there are promos/sweepers/liners
> > with a female voice saying it that way. It's one thing to
> > hear listeners refer to "My Dubbya BAB"...BUT anyone who
> > wants to work in radio should at least know how to
> properly
> > pronounce letters in the alphabet. Look at the letter
> > "W"...it's like two "V's" or two "U's"...therefore, it's
> > "double-you".
> >
>
> Enunciation is one of my favorite radio topics. The
> Double-You is an ongoing pet peeve of radio purists. I
> wonder though, if BAB's 'DubbaYa' is pervasive throughout a
> radio stations image, if it might be intentional and a part
> of that imaging strategy (why, I wouldn't know)? I remember
> back in the 70s and 80s, the WBAB sounders were VERY
> enunciated. They focused on the "W" in a hard, deliberate
> way before getting to the more flowing "B A B" (hard to
> describe, but easy to remember). I'm going to listen again,
> now that you've brought it up. Certainly on a news/talk
> station clean, proper enunciation is key. I'm just not so
> sure that it is 'as' important when it comes to music
> programming, though personally I prefer proper enunciation
> all the time.
>
My first on air gig was at WPOW 1330 here in NYC.
Boy did they drill me on double-you P O double-you after my first shift.
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