Hispanic radio targets young listeners

[saradio1]

I've been saying SA needs a bilingual station for sometime now. Hopefully, Digital 104.1(BMP) or another station besides Univision jump on this-

http://www.reuters.com/article/domesticNews/idUSN0525950520080906

 

[MINDonDAradio247]

Are you kidding???


Something like that would actually make sense.

Radio making sense???

**ques up Twilight Zone theme song**

:-X

Bilingual radio is NOT my type of thing but I think it would be highly successful here in San Antonio

 

[mrtexmex2007]

Ummm isnt there already a TEJANO station thats bilingual? :

 

[oldjohnny]

Ummm isnt there already a TEJANO station thats bilingual? :

Most of the music, 99%, is in Spanish, but the DJ's are not Bilingual. They use spanish every now and then, but not enough to consider them Bilingual.

Hurban radio is dead, give it up. It's kinda sad how the article reports that after they went bilingual, they could then SELL Alcohol ads. Hahaha, the biggest stereotype since the one that says every mexican eats beans!

 

[davideduardo]

Hurban radio is dead, give it up. It's kinda sad how the article reports that after they went bilingual, they could then SELL Alcohol ads. Hahaha, the biggest stereotype since the one that says every mexican eats beans!

I think that is a reference to the fact that going bilingual raised the average age and the maximimum percentage of underage listeners did not prohibit them from soliciting beer and spirits advertisers.