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HITZ FM in AUSTIN (NO MORE)... Welcome "La Jefa" to Austin

S

Santos

KHZS-FM (107.7) changes formats today at 4:45PM.

They abandone the "Spanish Pop" format and go "mainstream Regional Mexican" with the name "La Jefa 107.7".
 
Univision just can't find a home for this frequency. First, La Invasora, then Recuerdo, then Hitz and now La Jefa. If the intent is to put BMP squarely with their sights, it might actually work. But not because Univision is doing a great job in Austin. To me, BMP is just imploding. To be fair, the old BMP is no more anyway.
 
I'm not sure what it was about 107.7 that I didn't like but as a big pop fan I found myself listening to 104.9 a lot more.
How is the new 107.7 different from its sister 104.3? Is 104.3 more Banda?
 
fredcantu said:
I'm not sure what it was about 107.7 that I didn't like but as a big pop fan I found myself listening to 104.9 a lot more.
How is the new 107.7 different from its sister 104.3? Is 104.3 more Banda?
Click to expand...

This weekend, it was all over the place. If it's Regional Mexican, it was there. They even included alot of recurrents.

Right now, the short of what I can tell is that 104.3 is more network talk and 107.7 is more music. If 107.7 had DJ's, I didn't hear them.
 
As I recall (used to live in Austin for 5 years), this signal doesn't reach austin radios very well. Car radios, yes but a tabletop radio, wouldn't it have trouble? I remember them having an 80's format years ago and the signal was spotty in central Austin on a tabletop radio. Am I wrong?
 
sox fan matt said:
As I recall (used to live in Austin for 5 years), this signal doesn't reach austin radios very well. Car radios, yes but a tabletop radio, wouldn't it have trouble? I remember them having an 80's format years ago and the signal was spotty in central Austin on a tabletop radio. Am I wrong?
Click to expand...

Your right! Simmons used to own the station when is was.... The End <KTND>, and before that when it was K-Nak <KNNC>.... It has also been, at least from a call letters perspective KJWL, KAHK, KINV and it's currently KHZS. Back in the 90's it was a pretty good alternative rock format. It's downfall has always been it's signal strength. I don't think that things have changed that much. Even the Univision signal on 104.3 has issues trying to cover all of Austin
 
I thought so :) Where is 107.7's COL? Still in Georgetown? ..Edit: I notice the beat is now at 105.9...

Also, where is 104.3's COL? They had a bit of a better chance IIRC, but when I was down there a month ago, the g/f and I had on KVET (98.1) and KGSR (107.1).
 
I wish 107.7 would just simulcast fellow Univision station San Antonio's Tejano 107.5.
More people in the Austin market listen to Tejano 107.5 than the local Tejano station.
And even more would listen if it weren't for the interfewrence from adjacent channel 107.7.
 
sox fan matt said:
Don't most of the major stations in Austin with class C power..(50,000 to 100,000 watts) make it up to Temple and down to New Braunfels?
Click to expand...

Yes, But... 93.3 has their tower in Betram and doesn't cover all of Austin with a city grade signal, neither does 104.3 in Elgin or 107.7 in Granger or 92.5 in Webberville or 92.1 in Hutto. Collectively, they are all periphery radio stations. I guess that you can say that 93.3 and 104.3 are major stations, but I don't think any of them could handle a downtown 100,000 competitor. I know that 92.5 is going for an upgrade and with that done it may become a major, albeit smaller player.
 
Most of the major Austin FM signals will go from Temple to Schertz (10-13 miles south of New Braunfels) where they are subject to fading or the dreaded translators (93.7 and 93.3). I'm up on a hill in the Canyon Lake area and can pull in most Austin FM's; 107.7 is the lone exception. 104.3 is spotty in places and 98.9, 101.5, and 102.3 will have some signal issues.

dlf
 
Univision's grand plan is to move 107.7 to 107.9 and down to Mount Larson with the rest of the TV and FM stations. An upgrade to a C2 is likely too. They have already paid off 107.9 in Johnson City to get out of their way.
 
amisdead said:
Univision's grand plan is to move 107.7 to 107.9 and down to Mount Larson with the rest of the TV and FM stations. An upgrade to a C2 is likely too. They have already paid off 107.9 in Johnson City to get out of their way.
Click to expand...

Any idea what frequency KFAN-FM would move to?

I've also wondered why KFAN-FM hasn't gone after a translator in Austin. Seems there would be some audience for the format, given the city's music scene.
 
amisdead said:
Univision's grand plan is to move 107.7 to 107.9 and down to Mount Larson with the rest of the TV and FM stations. An upgrade to a C2 is likely too. They have already paid off 107.9 in Johnson City to get out of their way.
Click to expand...

It's my understanding that Univision's upgrade plans for 107.7 are dead. I would have thought that they would have done it by now if they could do it easily.
 
I miss 107.7 KAHK "The Hawk' on that frequency it was a good Classic Hits station
 
MINDonDAradio247 said:
ehhhhh

"Spanish Pop" "mainstream Regional Mexican"

whats the difference?
Click to expand...

"Pop" is adult CHR, while Regional Mexican is comparable to country in the general market.
 
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