How important is Holiday weekend programming for a 3-Day? Let's talk about the NEW JERSEY stations, please. New York and Philly have their own groups.
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Central Jersey Holiday weekend programming
- Thread starter Radiogooga
- Start date
In 2026, not important at all whether its New Jersey, New York, or anywhere else. The goal used to be to capture new listeners as they were heading to vacation hotspots but now most people traveling are streaming or listening to other platforms when going out of their home market.
Memorial Day Weekend used to be big for format changes nationally with only the day after Christmas and Labor Day Weekend usually busier. Now they're mostly non-existent as companies would rather wait until the end of the Spring book and not lose sold ad time.
Memorial Day Weekend used to be big for format changes nationally with only the day after Christmas and Labor Day Weekend usually busier. Now they're mostly non-existent as companies would rather wait until the end of the Spring book and not lose sold ad time.