And we're crazy to think it's gonna stop there. In the 21st century "de-centralized" economy, on the web, I think you'll see the entertainment biz leave CA substantially, and pop up all over the world. There are too many union contracts and expenses tied to shooting in the TMZ. You can shoot the same movie in Vancouver, Toronto, Salt Lake City, or Portland for half the cost. Why not shoot it in South America for a fifth the cost?
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Hollywood Blvd:
- Thread starter Radio_bored-Op
- Start date
And we're crazy to think it's gonna stop there. In the 21st century "de-centralized" economy, on the web, I think you'll see the entertainment biz leave CA substantially, and pop up all over the world. There are too many union contracts and expenses tied to shooting in the TMZ. You can shoot the same movie in Vancouver, Toronto, Salt Lake City, or Portland for half the cost. Why not shoot it in South America for a fifth the cost?
henry said:
True and I do know that the Animation studios moved to San Francisco, Emeryville, San Jose simply because they demand more Software engineers. I do know that on KGO-TV whenever theres a plug for Pixar they have to disclose that they are both Disney O&O's. Also I do know that New York , Nashville, Atlanta, Memphis, Washington D.C., Detroit, Marin County for Lucas Films, and Vallejo's Mare Island where the Mythbuster crew do some scenes.
I remember somebody mentioned World War II Los Angeles was supposed to be the place where Defense Contractors and the Oil Industry were based in before those industries Decided that Houston, Dallas, San Antonio, Possibly Richmond, Oakland and Vallejo were better locations for the Defense and Petrol industry to go to.
henry said:
I think you're right. In fact, 20 years ago, a friend and I talked about how the entertainment industry could move out of L.A., sell the land the studios sit on for residential and commercial development, and have billions of dollars of cash in the bank and lower operating costs going forward.
michael hagerty said:
Haven't they already moved to Vancouver?
recto101 said:
Strange, but the mother of all animation studios is alive and well in Burbank at Riverside and Buena Vista.
DavidEduardo said:
And Toronto.
Not sure what's keeping all those old movie soundstages active. I guess once they pass the tipping point on rentals to TV, the issue of real estate will become more of a factor.
henry said:
They never would have come in the first place. The whole thing was predicated on year-round sunshine.
recto101 said:
They didn't move. Both were founded in Northern California.
Hollywood isn't nearly as bad as it used to be, but I agree that its pointless to troll the Blvd unless you're looking to make friends with tourists.
Depending on your station and your target audience, though, there are plenty of Angelenos who still hang out in Hollywood, along with DTLA, Pasadena, Santa Monica- the list goes on and on. The early adopters and the cool crowd, though, I don't see them hanging out at CityWalk. Thats probably a great place to reach families and people who are there for a specific event (a concert at Gibson, for example). I've never heard anyone say "lets go hang out at CityWalk tonight!", but maybe I just don't hang around enough soccer moms.
Depending on your station and your target audience, though, there are plenty of Angelenos who still hang out in Hollywood, along with DTLA, Pasadena, Santa Monica- the list goes on and on. The early adopters and the cool crowd, though, I don't see them hanging out at CityWalk. Thats probably a great place to reach families and people who are there for a specific event (a concert at Gibson, for example). I've never heard anyone say "lets go hang out at CityWalk tonight!", but maybe I just don't hang around enough soccer moms.
justpassingthough said:
Hollywood and Vine has been cleaned up nicely. Unfortunately, some people were displaced.
I still cringe everytime I walk to and from the Metro Subway station at Hollywood and Highland. The area is extremely tacky and the carnival barking by the tour group leaders, and some of the vendors is obnoxios . Also, Spiderman and Barney need to take a bath and wash their outfits.
AWESOME REPLIES!!!!!!
Being a lifetime-tourist, lol I have noticed the
WOW factor from my first few visits to the last few trips,
has made the Hollywood Blvd experience/sunset strip...
look more common..as I noticed more stores (such as paint stores,
shopping centers, off-name resturants, etc)....
BUT, as one post-er pointed out ( I believe on page 2)
"Attractions don't use radio or local TV to target tourists because there is no one station or set of stations that is likely to be an efficient deliverer of tourists because tourists don't spend a lot of time listening to the radio"
> That I WOULD Disagree with ::::: > Renting a car, and flipping on the radio,
(for traffic) and "a typical family" (not me)but a family of a few (mom,dad, kids)
will find a station and keep it on there...It has on, a few occasions influenced where
we go/what we will do... NOW, I *KNOW* you plug in an ipod_ and thats is that...
but it is unlikely a traveler would bring a cd / and if u do listen to the (FM) dial,
you will hear the same spots over again - as most of the clusters all owned by _______
or the ads cross over on (ALL) frequencies.
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Back to MY ORIGINAL inquiry: and, after posting it, I did think:
There are certain parts of H'wood Blvd - that are just dingy and
just lucky>to be where they are> if that clothing store, tattoo parlor, souvnir shop (etc)
was anywhere else, it would easily get passed over...
>So, if I could Re Post this:
I would have said, the more incredible spots on Hollywood Blvd /
Sunset Strip / a CBS Price is right taping (overnight) and...a few other
places that would be one of a kind "check-in's" for a remote or soundByte...
Being a lifetime-tourist, lol I have noticed the
WOW factor from my first few visits to the last few trips,
has made the Hollywood Blvd experience/sunset strip...
look more common..as I noticed more stores (such as paint stores,
shopping centers, off-name resturants, etc)....
BUT, as one post-er pointed out ( I believe on page 2)
"Attractions don't use radio or local TV to target tourists because there is no one station or set of stations that is likely to be an efficient deliverer of tourists because tourists don't spend a lot of time listening to the radio"
> That I WOULD Disagree with ::::: > Renting a car, and flipping on the radio,
(for traffic) and "a typical family" (not me)but a family of a few (mom,dad, kids)
will find a station and keep it on there...It has on, a few occasions influenced where
we go/what we will do... NOW, I *KNOW* you plug in an ipod_ and thats is that...
but it is unlikely a traveler would bring a cd / and if u do listen to the (FM) dial,
you will hear the same spots over again - as most of the clusters all owned by _______
or the ads cross over on (ALL) frequencies.
-
Back to MY ORIGINAL inquiry: and, after posting it, I did think:
There are certain parts of H'wood Blvd - that are just dingy and
just lucky>to be where they are> if that clothing store, tattoo parlor, souvnir shop (etc)
was anywhere else, it would easily get passed over...
>So, if I could Re Post this:
I would have said, the more incredible spots on Hollywood Blvd /
Sunset Strip / a CBS Price is right taping (overnight) and...a few other
places that would be one of a kind "check-in's" for a remote or soundByte...
Radio_bored-Op said:
There are an average of 32 stations with a one-share of audience or greater in persons 18+ in LA. That would indicate that a tourist looking for something likable on the radio is going to have a lot of "popular" options.
If you consider that tourists who do rent cars (a huge percentage of LA tourists are from other countries and do not drive... they take tours, taxis, shuttles, etc) don't spend all that much time in the car... they spend it at the tourist destinations... it would take a rather large schedule to reach a significant percentage of tourists. Let's say 50 spots a week. And since this week's tourists are not last week's visitors, you have to do that every week. So on a station with a large share you are talking about perhaps $20 thousand or more a week, and about $1 million a year just to cover a spot about every two hours, Monday to Sunday, seven days a week.
Since, to reach any significant number of tourists, you'd need 5 to 10 stations at least, you are talking about millions and millions a year.
It's cheaper to put ads in the magazines that are at every hotel, to do promotion in the "official" LA tourism websites, and to promote advance admission sales via travel agencies and tie-ins with airlines, etc.
Unless you catch Hugh Grant strolling (or is it "trolling") on Sunset again, what possible local interest would there be in talking to people in front of the Chinese or outside the Wax Museum or checking into the Chateau Marmont. (Television City, on Beverly west of La Cienaga and south of Melrose is really quite a distance from the traditional "Highland to Vine" idea of Hollywood).
Local listeners, the one ones that advertisers spend $800 million a year to reach, don't care about game show contestants and such. In fact, for those not "in the business", TV and movie production is somewhat of an annoyance when all the trucks, trailers and stuff block traffic on a person's regular commute; if you live or work in the TMZ you long, long ago lost any fascination or even interest in the sort of thing you describe.
And if I want artist gossip and interviews and insiders, I'll listen to Seacrest on KIIS, not some tourist from Tulsa or Talladega standing in line for a taping.
recto101 said:
As was mentioned earlier, it was the weather. As more production was done outdoors and the technology improved, being in a place where there is virtually year-round good weather was a very big plus. Since LA is also semi-arid desert, there is little rain to disrupt location work; this is why South Florida is not a film hot spot.
DavidEduardo said:
An yearly average of 14.8" of rain (most of it falling October to April) is not "little". And that total goes way up to over 30 inches in some El Niño years.
And in May and June, you have marine layer gloom to deal with. Thought I'd let you know, since I have lived in Southern California most my life.........
oldies76 said:
14 inches a year qualifies LA as "semi arid desert." That is what I meant by "little rain". Palm Springs only get about 3 to 4 inches less, about the same as the average for the Sonora Desert, which includes Phoenix. LA rain tends to come in very few but large doses.
By comparison, Miami and Ft Lauderdale get around 60 inches a year, and it rains daily in much of the year. In fact, there are on average only about 60 days of total sunshine a year.
In LA, the possibility of rain can be the lead story on TV news. In Miami, a week without rain can be the lead story.
And in May and June, you have marine layer gloom to deal with. Thought I'd let you know, since I have lived in Southern California most my life.........
And I've lived here or worked here since my position with KWKW exactly 40 years ago. And I visited my first station in LA in 1961... a station that 34 years later I would program.
Based on that, and having worked everywhere from Buenos Aires to Traverse City at some point, you can't find a better place for exteriors than Southern California... and with computer graphics, the occasional marine layer is "erasable" even if it gets into the eastern San Fernando Valley.
The point is that, in the early days of movies, far from the technology of today, LA had a climate that was ideal for movie production. It had oceanfront, big city streets, quaint neighborhoods, mountains, "old west" locales, pine forests, snowy mountains and even "Old Mexico" and a lot more within an hour or two's drive.
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