1250WTAE said:You mean't Timeless Cool? I'd like more opinions, please!
Chuck said:I think you are better off "rolling your own." You can start out with a simple automation system and about 1000 songs that everyone can agree on. Add local PSA's, local interest features, liners, etc, add a few custom jingles from Ben Freedman or Jam and you can have something that sounds decent for only a small investment. You can have a light spot load since you get all the sales and don't need to have 5 minute stop-sets for someone elses commercials.
Another service you might check is "Forever Cool," if you want to go the satellite route...
hornet61 said:That's the beauty of programming adult standards/e-Z listening....it's the concept, the sound , the feel........not the chronological history......... susan boyle and michael buble mixed in with martha tilton and kitty kallen, is not a train wreck , but creative programming.
Talk_Dude said:Chuck said:I think you are better off "rolling your own." You can start out with a simple automation system and about 1000 songs that everyone can agree on. Add local PSA's, local interest features, liners, etc, add a few custom jingles from Ben Freedman or Jam and you can have something that sounds decent for only a small investment. You can have a light spot load since you get all the sales and don't need to have 5 minute stop-sets for someone elses commercials.
Another service you might check is "Forever Cool," if you want to go the satellite route...
That's the best advice I've read in here in a long, long time.
hornet61 said:That's the beauty of programming adult standards/e-Z listening....it's the concept, the sound , the feel........not the chronological history......... susan boyle and michael buble mixed in with martha tilton and kitty kallen, is not a train wreck , but creative programming.
That's another piece of profound wisdom, which is also true about every other genre of music that's played on the radio.
hornet61 said:Talk_Dude said:Chuck said:I think you are better off "rolling your own." You can start out with a simple automation system and about 1000 songs that everyone can agree on. Add local PSA's, local interest features, liners, etc, add a few custom jingles from Ben Freedman or Jam and you can have something that sounds decent for only a small investment. You can have a light spot load since you get all the sales and don't need to have 5 minute stop-sets for someone elses commercials.
Another service you might check is "Forever Cool," if you want to go the satellite route...
That's the best advice I've read in here in a long, long time.
hornet61 said:That's the beauty of programming adult standards/e-Z listening....it's the concept, the sound , the feel........not the chronological history......... susan boyle and michael buble mixed in with martha tilton and kitty kallen, is not a train wreck , but creative programming.
That's another piece of profound wisdom, which is also true about every other genre of music that's played on the radio.
That's another piece of profound wisdom, which is also true about every other genre of music that's played on the radio.
now you are mixing apples and oranges........
OK, I think maybe we are on the same page here...my comments apply to "vintage sounding music" , certainly not to say, a chr format, or any format driven by current chartsTalk_Dude said:hornet61 said:Talk_Dude said:Chuck said:I think you are better off "rolling your own." You can start out with a simple automation system and about 1000 songs that everyone can agree on. Add local PSA's, local interest features, liners, etc, add a few custom jingles from Ben Freedman or Jam and you can have something that sounds decent for only a small investment. You can have a light spot load since you get all the sales and don't need to have 5 minute stop-sets for someone elses commercials.
Another service you might check is "Forever Cool," if you want to go the satellite route...
That's the best advice I've read in here in a long, long time.
hornet61 said:That's the beauty of programming adult standards/e-Z listening....it's the concept, the sound , the feel........not the chronological history......... susan boyle and michael buble mixed in with martha tilton and kitty kallen, is not a train wreck , but creative programming.
That's another piece of profound wisdom, which is also true about every other genre of music that's played on the radio.
That's another piece of profound wisdom, which is also true about every other genre of music that's played on the radio.
now you are mixing apples and oranges........
Not really. There's no bona-fide reason that any other genre dedicated to "vintage" sounding music couldn't be programmed based only on whether or not the music sounds right for the station. It's just lazy programmers who substitute looking at release dates to pick songs instead of actually listening to the music who make release dates an issue.
hornet61 said:Anyone and I mean anyone can take any automated sytem and program 400 songs safely, even the ones that prefer bananas as a means of payment, you know, his former employer was an orgran grinder. Yes, I've heard others have tried big libraries and failed, that's because they tried to program 3,000 cuts like they program 400, ain't gonna happen. Well now I did it again, I have opened the dreaded programming Pandora's Box...
1250WTAE said:And he knows because he owned and ran SO many radio stations.
amenTalk_Dude said:hornet61 said:Anyone and I mean anyone can take any automated sytem and program 400 songs safely, even the ones that prefer bananas as a means of payment, you know, his former employer was an orgran grinder. Yes, I've heard others have tried big libraries and failed, that's because they tried to program 3,000 cuts like they program 400, ain't gonna happen. Well now I did it again, I have opened the dreaded programming Pandora's Box...
I hear you. Looking at someone who buys a radio station, hooks it to a satellite, and then sells airtime and makes money at it from the perspective of a businessman who respects anyone who can make a buck, I respect and admire such people. But, looking at it from the perspective of someone who cares about quality in broadcasting, and sees the value to a community of a good, local station that actually treats the local listeners as something more than 'marks' to be exploited, my opinion changes.
I think you're right about how programming a big library has to be done correctly, which means differently from programming a small library. A genuinely local station with a dedicated manager who is in touch with what his specific audience wants should have a better chance of success with a bigger library of music available to him, so long as he works hard at picking the right songs.
Of course, no one can devote full attention to every aspect of any business. Some aspects of the business always have to be delegated. I can't fault anyone who delegates decisions about the product to specialists while he concentrates on the sales and marketing, unless it's a station that I can pick up on my radio and the person picking the music picks crap.
Absolutely, well said, yours is the creative progarmming i'm talking about.....The Rondstadt/Riddle series, Nathalie Cole "Unforgetable" LP are a couple of the retro-standards LP's that created a re-newed interest in the standards genre and introducing a whole new generation to this great music....then came Harry Connick , Peter Cincotti,Manhattan Transfer and Michel Civisca...followed by the Sensation Michael Buble, Barry Manilow had a sweet Big Band CD, and the very successful Stewart songbooks. Even Country Stars got on the bandwagon..Ronnie Milsap has a super standards CD and Martina McBride, Lorrie Moragn , Crystal Gayle and Alan Jackson were inspired to do Countrty Tribute Lp's of the Early Stars of The Grand Ole Opry. In the mid -90's a Nouveau Swing craze hit with Big Bad Voodoo Daddy, Royal Crown Revue, Cherrie Poppin Daddies and the Brian Setzer Orchestra. There is a big demographic of young and old that are hep to this music and are hungry for this format.bobperry said:In creating The Penthouse, we wanted a concept and feel and not a time machine. We present a mix of standards, instrumentals and even some big band without dragging in the MOR/AC tracks that many programmers feel they need to add to "make it younger". The original client meeting pitch was simple: "Starbucks radio". Starting in 1983, when I got a copy of Linda Ronstadt's "What's New?" with Nelson Riddle while programming one of Al Ham's first MOYL affiliates (WAVZ/New Haven), I knew then that it represented the future of the format.
Today, we have a number of excellent artists who are creating new versions of standards. Some are artists like Ronstadt or Rod Stewart, who made their mark in pop/rock hits, have broaden their horizons as they aged and their library of hits became "oldies". Other artists have embraced jazz standards as their home from the beginning - Michael Bublé, Diana Krall, John Pizzarelli, Renee Olstead are but a few of the rising stars.
As radio narrows the music choices on the dial to a vanilla mix of CHR, AC and Country, they have pushed potential audience to iPods, satellite and the Internet in search of something they want to hear. The smart owner/manager of a station that is the fourth or fifth signal in the market playing the same AC songs or yet another classic rocker should examine the alternative of a well-programmed standards format.
It is the difference between a football team that keeps trying to gain yardage by running directly up the middle of the field and one that finds open running room where the other side isn't.
Bob Perry
ThePenthouse.fm