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Houston gets Urban Gospel on 92.1

rageradio said:
"Praise 92.1, Houston's Praise FM" is here! Did anyone else catch it sign on. The board is very quiet.

when did they flip? I was down at lavaca county this morrning they were still spanish.
 
It was posted elsewhere that KROI went silent at 4:30 pm. I heard the audio return at 6:45 with Gospel music.
 
There stunting I bet they switch to something elese with 2 weeks just watch maybe r&b
 
Doubtful.

A post on the other thread indicated flyers were being passed out at church this morning for "Praise 92.1 FM". I don't believe Radio One would print up flyers and pass them out for a stunt. If so, it would be quite a stunt.
 
DJboutit3 said:
There stunting I bet they switch to something elese with 2 weeks just watch maybe r&b

I doubt seriously that this is a stunt, just something that Radio One should have done from the time they bought 92.1. Urban Gospel should do very well on a good FM signal that covers the metro area.

KROI would not flip to R&B as it would cut into the listeners that KMJQ has now. Magic 102 as an Urban Adult Contemporary station relies heavily on R&B and would not be a good match with an Urban Oldies station, although I wish we would get a fulltime R&B-Motown-Blues station.

KWWJ 1360 Baytown is one of three Urban Gospel stations that ring Houston, KYOK 1140 Conroe a daytimer and KANI 1500 Wharton which is only on the air from 6am to 6pm are the other two. KWWJ has been a steady half point rated station for some time now. KYOK and KANI never showed in the ratings to the best of my knowledge. None of the stations have very good coverage of Houston, although the three together do cover most of the metro area daytime. KWWJ covers Baytown at night and likely the far eastside of Houston, but not the rest of the city or suburbs.

I wonder if KWWJ will show in the ratings after the next ratings period? I highly doubt it and I imagine the advertising dollars are going to go to the FM Stereo station and not three AM stations with marginal coverage. All three AM stations are owned by Darrell Martin who seems to program Urban Gospel on all of his stations in Texas and Mississippi. KZZB 990 in Beaumont is the nearest out of market station and from what CW has posted needs some serious work done on the station. KZZB does have a terrible pattern to cover the Golden Triangle very effectively, but it sounds like KZZB doesn't even have a signal to it's licensed coverage area.

I wonder if the three stations in the Houston area will remain Urban Gospel for very long now that Praise 92 is on the air? A change to Urban Oldies would be a good choice for the three stations, especially if some money was spent upgrading the stations to cover the Houston area better. KYOK could increase it's coverage of nearly all of metro Houston with KTMR 1130 Edna likely headed for San Antonio and KZNE 1150 College Station should be off the air as the five year period for Expanded Stations has passed for KZNE 1150 and WTAW 1620, although the FCC has been granting STA's for the secondary station to remain on the air in some cases. KANI 1500 could move it's transmitter and increase their coverage on the west side day and night. KWWJ would have to go to a second site nights, but could cover much of Houston at night if they did.

Time will tell what happens, but this is a year of change in Houston radio.
 
Mike O said:
DJboutit3 said:
There stunting I bet they switch to something elese with 2 weeks just watch maybe r&b

I doubt seriously that this is a stunt, just something that Radio One should have done from the time they bought 92.1. Urban Gospel should do very well on a good FM signal that covers the metro area.

KROI would not flip to R&B as it would cut into the listeners that KMJQ has now. Magic 102 as an Urban Adult Contemporary station relies heavily on R&B and would not be a good match with an Urban Oldies station, although I wish we would get a fulltime R&B-Motown-Blues station.

KWWJ 1360 Baytown is one of three Urban Gospel stations that ring Houston, KYOK 1140 Conroe a daytimer and KANI 1500 Wharton which is only on the air from 6am to 6pm are the other two. KWWJ has been a steady half point rated station for some time now. KYOK and KANI never showed in the ratings to the best of my knowledge. None of the stations have very good coverage of Houston, although the three together do cover most of the metro area daytime. KWWJ covers Baytown at night and likely the far eastside of Houston, but not the rest of the city or suburbs.

I wonder if KWWJ will show in the ratings after the next ratings period? I highly doubt it and I imagine the advertising dollars are going to go to the FM Stereo station and not three AM stations with marginal coverage. All three AM stations are owned by Darrell Martin who seems to program Urban Gospel on all of his stations in Texas and Mississippi. KZZB 990 in Beaumont is the nearest out of market station and from what CW has posted needs some serious work done on the station. KZZB does have a terrible pattern to cover the Golden Triangle very effectively, but it sounds like KZZB doesn't even have a signal to it's licensed coverage area.

I wonder if the three stations in the Houston area will remain Urban Gospel for very long now that Praise 92 is on the air? A change to Urban Oldies would be a good choice for the three stations, especially if some money was spent upgrading the stations to cover the Houston area better. KYOK could increase it's coverage of nearly all of metro Houston with KTMR 1130 Edna likely headed for San Antonio and KZNE 1150 College Station should be off the air as the five year period for Expanded Stations has passed for KZNE 1150 and WTAW 1620, although the FCC has been granting STA's for the secondary station to remain on the air in some cases. KANI 1500 could move it's transmitter and increase their coverage on the west side day and night. KWWJ would have to go to a second site nights, but could cover much of Houston at night if they did.

Time will tell what happens, but this is a year of change in Houston radio.



I don't think Darrel Martins stations will be affected too severely since his stations were never really music intensive. It was mainly paid programing from churches wanting to broadcast there sermons and infomercials. He really used music for fillers in between and on saturdays. The only music intensive slot that he had was on kwwj between 1pm and 6pm with Skipper Lee Frasier and J.J. Williams both of whom have major station experience. Now those 2 shows will take a hit. More so with J.J. than with Skipper Lee since most of his listerners are longtime fans who remember him from his legendary days at KCOH. But his listerners who want music will definately find an FM station more satisfying. The old school hardliners who like the old time hell fire and brimstone gimmie $5 dollars for a prophecy will still be with him. Lol.....
 
Finally. Nice to see what we've been predicting for 21 months actually happen. From what I've heard so far, Praise 92.1 is a high-energy, focused station. It definitely fills a format hole in the Houston market, and should work nicely with Radio One's other properties here.

La Mera Mera didn't have many listeners, and Recuerdo did a lot of damage. Wonder if that's where the LMM audience will go?
 
Congratulations Houston. You got what I've been wishing Dallas/Ft. Worth would get for a while now, but I guess it won't happen here.
 
Maybe 1360 KWWJ, with a decent signal as an AM talker can program a real business station with real business talk and not gratuitous paid programming. I doubt they would do it, but it's wishful thinking. BizRadio 1320 is dead as far as I'm concerned. Paid programming and inexperienced producers have killed a great idea. Will some AM station PLEASE program business news that is really business and NOT paid ALL DAY.
 
bucwhyl said:
Congratulations Houston. You got what I've been wishing Dallas/Ft. Worth would get for a while now, but I guess it won't happen here.

yes congrats Houston! I wish San Antonio had urban contemporary music on FM, but CC tossed KSJL on a weak AM signal. Pitiful.
 
sdh483 said:
bucwhyl said:
Congratulations Houston. You got what I've been wishing Dallas/Ft. Worth would get for a while now, but I guess it won't happen here.

yes congrats Houston! I wish San Antonio had urban contemporary music on FM, but CC tossed KSJL on a weak AM signal. Pitiful.

Well 92.5 never really had a great shot into San antonio really anyways, they probably do acaully have a better signal on 810 than on 92.5 I can recieve 810 up here near Austin. durring the day.
 
SOMEBODY TURNED ON THE LIGHT AND Praise 92.1 is singing the Lord's praises... I've got to get down there to check the station out. I'm sure it sounds ike Praise in atlanta and Philly but you never know... website?
 
j-michael said:
I'm sure it sounds like Praise in atlanta and Philly but you never know... website?

Praise 92.1 is co-owned with WPZE "Praise 97.5" in Atlanta and WPPZ "Praise 103.9" in Philadelphia. There is no Houston website yet (the old La Mera Mera site www.921lameramera.com still shows "under construction" but keep checking, as I imagine it will eventually autoforward to the new site.) I would think the "Praise" format here would be extremely similar to the ATL and Philly stations.

Check http://www.praise975.com/ and http://www.praise1039.com/ for more on those sister stations.

No word on whether the KROI call will be changed to better reflect the "Praise" imaging. That could come when the station is fully launched, but just speculation for now.
 
One thing I notice is that both "Praise" stations pull very respectable numbers in their respective markets. The Atlanta "Praise" has been ranked as high as 3rd in that market and currently sits in 4th place in 12+. I don't know if "Praise" will achieve that status in Houston, but the next few months should be real interesting.
 
Smittian said:
One thing I notice is that both "Praise" stations pull very respectable numbers in their respective markets. The Atlanta "Praise" has been ranked as high as 3rd in that market and currently sits in 4th place in 12+. I don't know if "Praise" will achieve that status in Houston, but the next few months should be real interesting.

I don't see much of a chance that Praise 92.1 will have the gorilla ratings it has in Atlanta (or that WHAL-FM has in Memphis). However, it will almost certainly do better than "La Mera Mera" and should have a good chance to get respectable numbers.
 
Possible new call for 92.1?

Some of the "K" equivalents of Radio One's other "Praise" stations in the east are available, such as KPPZ, KPZZ, and KPZS.

Although there has been no indication they'd dump the KROI call, it is interesting that all their other "Praise" stations have the slogan reflected in the call sign.
 
Re: Possible new call for 92.1?

Mediafrog+ said:
Some of the "K" equivalents of Radio One's other "Praise" stations in the east are available, such as KPPZ, KPZZ, and KPZS.

Although there has been no indication they'd dump the KROI call, it is interesting that all their other "Praise" stations have the slogan reflected in the call sign.

It will be interesting to see if 92.1 does change call letters to match the format. Radio One never used the KROI call letters with La Mera Mera and don't with Praise 92.1. Maybe if R O has a property that they want to use the KROI call letters to identify the station to they will change them here in Houston, otherwise I imagine KROI will stay on 92.1.

It doens't look like Cox is going to change out the KLDE call letters either, they just bury them with the legal ID at around 50 minutes to the hour. Unless you listened closely to 107.5 you would never know it was not licensed to Houston as the TOH ID is Houston. I really wonder if KLDE's ID at the TOH is legal? Not that the FCC seems the least bit interested in legal ID's. I can't remember when I've read about the FCC nailing a station on the ID.
 
Re: Possible new call for 92.1?

Mike O said:
Radio One never used the KROI call letters with La Mera Mera and don't with Praise 92.1.

Radio One doesn't seem to use call letters as part of the imaging for any of its "Praise" stations. I just thought it was interesting that all the other calls reflected the slogan.

Of course, if they are going to change the 92.1 call, they certainly would not refer to KROI on the air except for the Legal ID. If a change happens, it will be in the next three to four weeks.
 
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