Listening to 94.7 Hits FM, it sounds not unlike the city’s other English-language hit-radio outlets, Virgin 96 and the Beat 92.5. You hear One Direction, Eminem, Daft Punk, Bruno Mars.
But then the ads come on and you’re thrown for a loop. One’s in English, but the next one’s in French, then another in English, another in French. Anyone who knows anything about the Canadian radio business starts to get confused. Radio is regulated by the Canadian Radio-television and Telecommunications Commission (CRTC), and private commercial stations have to broadcast in one language and one language only. It’s either a French station or it’s an English station.
