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How Many People Saw ‘Hamilton’?

Y2kTheNewOldies

Y2kTheNewOldies

https://tvnewscheck.com/article/top-news/251001/how-many-people-saw-hamilton/

NEW YORK (AP) — Disney+’s streaming of “Hamilton” was surely the biggest event on television screens over the holiday weekend.

Just how big, however, remains a mystery.

Disney knows, but it’s not telling. Data is coming in to the Nielsen company, too, but won’t be released until Disney gives the go-ahead. “Hamilton” is the poster boy for how the science of measurement is not keeping up with how entertainment content is being consumed.
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“Hamilton” is the poster boy for how the science of measurement is not keeping up with how entertainment content is being consumed.
Click to expand...

Huh? The science of measurement is more accurate than ever before. Disney knows exactly how many views they had, and what zip codes, and when people paused for potty breaks. Whether they elect disclose that figure has nothing to do with "science".
 
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