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I will not miss WILD

C

Ciao9999

WILD's sale is a blessing for fans of Urban Contemporary radio in Boston. This isn't a loss. It's a chance for a new begining.

What did we lose? A station that signed off each day as early as 4:45PM in December. Colon cleansing infomercials on Saturday mornings. Auto-mated programming from an absentee owner.

With Radio One out of the picture, here's a chance for a new broadcaster to fill the void. I'm being realistic here, I don't expect an FM station to pick up the format. But if we could get a full time AM signal for an Urban AC that would be decent progress.
 
Of course those early sign-offs would continue no matter what, unless they find a way to put out 3 watts after dark or something.
 
raccoonradio said:
Of course those early sign-offs would continue no matter what, unless they find a way to put out 3 watts after dark or something.
Click to expand...

No. I'm not talking about ressurecting WILD on 1090 AM. I'm saying another broadcaster can pick up Urban Contempory on another AM station.
 
True though you could have been describing what new owners could do with WILD; and yes,
another station can try "a full time AM signal for an Urban AC".
 
I've often wondered why Champion Broadcasting hasn't bought WRCA-AM 1330 and made it a second outlet for brokered time shows. I've read that it would be possible to go 25K day and night, and 1330 could then be their primary station with 1600 as backup. Then 1330 or 1600 could become the kind of station being described in this thread.
 
Laurence Glavin said:
I've often wondered why Champion Broadcasting hasn't bought WRCA-AM 1330 and made it a second outlet for brokered time shows. I've read that it would be possible to go 25K day and night, and 1330 could then be their primary station with 1600 as backup. Then 1330 or 1600 could become the kind of station being described in this thread.
Click to expand...

When WRCA moved from Waltham to Oak Hill, it increased its power from 5 kW-U to to 25 kW-D/17 kW-N. The day pattern, which uses all five towers is also narrower than the night pattern, which uses four towers. The result it that WRCA's night signal to the east-northeast (toward downtown Boston) is probably somewhat weaker than WUNR's. But despite its slightly lower night power (and--I believe--somewhat higher NIF), WRCA's coverage of suburbs to the north and west of Boston is WAY better than WUNR's. I can think of two reasons why WRCA might have been limited to the lower night power. One is the need to protect WWRV from nighttime skywave. WWRV has a much lower NIF than WWRL and so requires from WRCA less radiation to the southeast than WWRL requires from WUNR. The other is the "parity" agreement between Beasley (WRCA) and Champion (WUNR). When Champion made its site available to Beasley, it insisted on parity between the facilities of WRCA and WUNR. Most of us would say that WUNR got the short end of that stick, but part of the problem appears to be Champion's insistence on DA-1 operation for WUNR (rather than a more expensive DA-2 setup). Having to synthesize a pattern that works both day and night at 1600 results in a much weaker nighttime signal to the north-northwest, the result of the need to limit the signal in that area during the daytime to protect WSMN. Anyhow, one of the covenants to which Beasley, Champion, and Clear Channel had to agree to obtain the City of Newton's concurrence for them to build the Oak Hill site prohibits both power increases and the use of the site by additional stations. As it is, the average of WRCA's day and night powers is 21 kW, whereas WUNR runs 20 kW 24/7.

So there is no chance of what you are talking about coming about. But why would Beasley want to sell WRCA, which I'm sure is making a ton of money? And why would Champion, which is notoriously tight-fisted, be willing to meet the high price that Beasley would undoubtedly demand for WRCA?
 
Is there a chance WILD could do what has been done in Pittsburgh recently? Adding an FM translator to go 24 hrs? Or is it just too crowded?
 
Well, here I go again. I'm glad that I have Sirius XM in my car to listen to "Soul Town and "Heart and Soul" stations. Also a couple of good stations on Comcast. Also many good R&B Urban stations on the internet. WLTJ HD2 in Pittsburgh, WDAS HD2 In Philadelphia especially. Boston radio is white bread radio.
 
Maybe eventually Radio Disney will sell 1260. That, combined with an FM translator would be a perfect spot for a revived WILD, or whatever it ends up being called.
 
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