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IF CLEAR CHANNEL RESHUFFLES THEIR STATION, WHICH STATION GOES WHERE?

W

wpb1999

If anything happens, here's my prediction.

THE BULL stays where it is.

PROJECT moves to 105.3 as THE BUZZ

EL PATRON moves to 105.7 returning to the VIVA days

WILD moves to a sole signal at 96.7 and the 92.3

WGST 640 moves from 92.3 to the PROJECT signal @ 96.1 and the CP for the 100.9 translator in Woodstock as the WGST TALK NETWORK on all 3 signals.

This would be making use of all of Clear Channel's signals.
 
carolinaradio said:
I don't see CC ditching WiLD. I see El Patron being the one shown the door.
Click to expand...

They should be but it will never happen!
 
I wish we did have standards as an option on the radio dial. I would preset it #1. But that won't happen. :(

Something I think is lost in this discussion is 96.1 is a good stereo signal for music and 105.3 is best as a mono signal for talk. You can target the southside in stereo with 105.3 or take it mono and maximize its potential as WGST-FM/Rush Radio for the entire market. It's a great signal over here in Gwinnett and would be even better in mono for talk. We see this in other questionable signals, like 95.5 and 103.7.

96.7 isn't generating the income it should in its present status. Moving Patron there and giving it a translator could do something with it. I still think the translator could be improved. It won't be a great signal, but could be better.
 
WILD really is not far away from CHR/Pop at this point. And CHR as a format is a top performer in the PPM. The problem would be going against Q100 and The Bert Show. Q100's music has been getting better. If Q100 had direct CHR competition, the station could easily adjust the music further. They have the morning show.
 
Doesn't matter what frequency you put it on, WGST is not going to compete with WSB! It doesn't compete on AM and certainly won't compete on FM.

I agree with those who say Wild should move to 96.1 and get a local morning show. Project just doesn't warrant a prime signal.
 
RoddyFreeman said:
WILD really is not far away from CHR/Pop at this point. And CHR as a format is a top performer in the PPM. The problem would be going against Q100 and The Bert Show. Q100's music has been getting better. If Q100 had direct CHR competition, the station could easily adjust the music further. They have the morning show.
Click to expand...

I think WILD could really take on Q100 if it had a better signal like 96.1 ... the morning show is, in my opinion, what makes Q100 so successful. Personally, I don't like The Bert Show but a lot of people here do. Music-wise, yes, Q100 has gotten "better" but it's not "there" yet... I mean, they still mix in songs during the day like Vertical Horizon - Everything You Want, Train - Drops of Jupiter, Crazy Town - Butterfly, Stereo MC's - Connected, Coolio - Fantastic Voyage, etc ... I mean what current CHR station does that?!

If they are trying to be unique, they are completely missing the mark there. If they are trying to attract Hot AC listeners during the day, I can think of 50 other songs that would make more sense on a CHR station than those...
 
I don't think Clear Channel will let go of WILD. If given a full power frequency like 96.1, I think they could have real potential to give Q100 a run for their money, especially if they keep getting more mainstream and would add a local morning show.

Project isn't doing great, but not bad enough to go away completely. I would stick it on a weaker signal.

The Bull needs to stay where it is, as they are almost neck/neck with Kicks.

GST needs an FM. Some rumor on here says it goes to 105.7. It isn't setting the world on fire, no, but it's going to have to have something on FM.

I think Patron is the obvious weak link, unless it bills really well, which I have a hard time believing. I'll say again - WiLD on 96.1, Project on 105.3, Bull stays on 94.9, 'GST on 105.7 (and maybe 96.7), and Patron on 96.7, maybe 92.3, or just done away with entirely.
 
Ok, now I have to finally ask the question:

With all the suggestions, questions, theories and things that are (and have been) thoughtfully, analytically, and diligently presented on these boards, how come it seems like very little to no action is ever done to fix whatever radio fiasco is causing the discussion and debate?

I know the answer isn't that people don't read these boards because judging by some of the personalized messages I receive outside of these boards in regard to radio-info content, there's a clear indication that an incredible amount of people read the discussions presented here, despite the fact that many do not post (or may do so behind an untraceable name).

So, in regard to the companies or stations that are under performing, how come it seems like they choose to take no action and continue under performing or doing something to make a situation worse before finally fixing the situation rather than secretly or admittedly reading and following one of the sensible suggestions on the board?

Is it really true that they know something that we don't know?

Are all the suggestions and things presented here just plain stupid and outrageous but we just don't know it?

Are we over hyping the importance of high ratings and other things and missing something else that truly matters?

I mean, I read over some of the content on this board and I see how thoughtfully and analytically detailed the suggestions and hypothesis are. Everything from specific demographic target regions to signal strength to the financial advantages and disadvantages...etc. Doesn't any of the discussions and suggestions in any thread make any sense and hold any truth or possibility for success, or am I missing something?

For example: almost EVERYONE saw what was going on with WWVA-FM for a majority of their first year of being a rhythmic chr. Not only that, but there was a clear hint towards what was most likely to happen with the earlier stages of WWVA-FM based on how the last months / few yers of WBTS The Beat were ran. Yet, it still took what seemed like an eternity for something to be done about it. What was going on that whole time when WWVA-FM was a mess? What was going on the whole time "Airplanes" by B.O.B. was playing every 20 to 40 minutes while plenty of other hit songs were either disappearing every other day or not being played at all? What was going on during that whole "transitional period" from rhythmic ac to rhythmic - before that one day of deciding to abruptly completely flip the format? And look how long it took for B98.5 to finally do something that many people on these boards have suggested for the longest time - and then find more success with it! Those two examples are just a brief summary of the many senseless and hard to comprehend things that continue to happen in a business where "slacking and costly mistakes are supposed to strictly be forbidden."

And if a morning show or any particular time slot on a station is apparently not "living up to its potential" and it's very obvious that that is what's holding whatever station down, how come it continues to happen with nothing being done about it?

This sort of reminds me of the oil spill where thousands and thousands of people were sending in suggestions on how to clean up the spill, yet instead of having someone look over the ideas and taking note of which ideas were appropriate and presented a new way of thinking and problem solving as the rest of the crew continued working on the situation, they chose to completely ignore the public and let it leak as the crew debated on and attempted to strategize (what seemed to be a trial & error) plan out of mass confusion.

I know a lot of people in the world can just be plain stupid (which explains why so many people fall for hoaxes like "Daddy Yankee Died" on facebook...etc.), but at the same time, there are many people who are highly intelligent and knowledgeable, who sometimes even secretly or admittedly know more than the people who have a document telling them that they are specialized to be in the field they're in. Sometimes, people looking in from the outside of a situation can see a situation clearer than an entire group of people who are lost IN the actual situation. If that weren't true, psychologists and therapists would not exist. Many of the greatest inventions and discoveries are made by those who are considered the "outsider who knows nothing" without any help from the "documented experts."

So, with that being said, I ask again; How come many of the great ideas presented by other folks on these boards seem to just go on and on and on with nothing ever changing, or things only changing way down the road after a long period of failure? Is every single suggestion I've read so far just plain wrong and unacceptable? Are people expecting way too much from companies that already know they can't innovate or do any better with what they have in certain markets at the moment? Are board posters like those parents who expect and demand more than one can handle based on what WE believe and see from our point of view?
 
It seems to have become a insanity game, of musical (and talk) chairs with formats, frequencies and call letters. Corporate ADD and ADHD riddled people with too much time on their hands
 
atlmike said:
RoddyFreeman said:
WILD really is not far away from CHR/Pop at this point. And CHR as a format is a top performer in the PPM. The problem would be going against Q100 and The Bert Show. Q100's music has been getting better. If Q100 had direct CHR competition, the station could easily adjust the music further. They have the morning show.
Click to expand...

I think WILD could really take on Q100 if it had a better signal like 96.1 ... the morning show is, in my opinion, what makes Q100 so successful. Personally, I don't like The Bert Show but a lot of people here do. Music-wise, yes, Q100 has gotten "better" but it's not "there" yet... I mean, they still mix in songs during the day like Vertical Horizon - Everything You Want, Train - Drops of Jupiter, Crazy Town - Butterfly, Stereo MC's - Connected, Coolio - Fantastic Voyage, etc ... I mean what current CHR station does that?!

If they are trying to be unique, they are completely missing the mark there. If they are trying to attract Hot AC listeners during the day, I can think of 50 other songs that would make more sense on a CHR station than those...
Click to expand...

I'm glad Q plays those songs. Those songs bring back memories. I do know their CHR in KC doesn't touch them. I give Cumulus props for doing that. But, Atlanta hasn't had a TRUE CHR since...Power 99? It also depends on the market's music tastes. Yes, maybe Mr. Saxobeat was never picked up on here. But, that's because the companies think the A wouldn't like so much dance like that song.
 
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