• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

If Steve Jobs Ran Your Radio Station

Goat Rodeo Cowboy said:
I don't know at what age or point in my life the terminology "high intensity usage" was verbalized, but the concept goes way back. I grew up on a farm. My father was a "high intensity farmer". Little patches of this, little patches of that. Multiple crops per year on the same little plot where possible. That results in LABOR INTENSIVE operations.
Click to expand...

I think farming has changed a lot. I saw a story on TV about olive farmers. They used to pick olives by hand. Hire hundreds of pickers. Now one machine can pick an entire field in a few hours. No need for cheap Mexican farm labor any more. Those workers who used to pick lettuce in California now mow lawns or do grounds work. Things are tough all over.
 
TheBigA said:
Goat Rodeo Cowboy said:
I don't know at what age or point in my life the terminology "high intensity usage" was verbalized, but the concept goes way back. I grew up on a farm. My father was a "high intensity farmer". Little patches of this, little patches of that. Multiple crops per year on the same little plot where possible. That results in LABOR INTENSIVE operations.
Click to expand...

I think farming has changed a lot. I saw a story on TV about olive farmers. They used to pick olives by hand. Hire hundreds of pickers. Now one machine can pick an entire field in a few hours. No need for cheap Mexican farm labor any more. Those workers who used to pick lettuce in California now mow lawns or do grounds work. Things are tough all over.
Click to expand...

What you point out helps us visualize a connection between the farming analogy and the broadcasting world.

I just packed up all my children and sent them home now that we have all had more than our share of the turkey. One of them has an avocation for Saturdays: working in a Farmers Market in the metro area for a farm couple who drive in some 50 or 60 miles from their place in the country. Part of what they grow is ORGANIC. My daughter is struck by the number of people who walk in asking for organic fruit and with delight they start picking up some apples or other items to put into a bag. And then they balk: "This one has a blemish!" So my child offers the brutal truth of life: "If you are going to buy authentic organic fruit from heirloom stock, you are not going to find the perfect fruit that factory farms deliver to your supermarket. Without sprays, bugs do bite the fruit, scale and rust do attack."

I would suggest that a lot of the conversation in these forums about radio parallels that conversation. We talk about wanting "live and local" which translates into the words of the farm world: heirloom and heritage varieties. But then we express disappointment if our "live and local" doesn't have the perfection of sound offered by the automation machine loaded with IDs, promos and production by some high-dollar voice-over person.

When it comes to radio... if someone gave us what we beg for, would we eat it?

P.S. to TheBigA- If they grow in Warren County and they sell in Williamson County... I get the idea you know the geography.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom