Today, we learn that Greater Media's group of stations is going to be added to iHeart. In addition to CC's huge array of stations, they've already added Univision's group, K-Love/Air1, and Cumulus very soon.
That's a pretty big selection of stations, and seems like it's going to make it even tougher for CBS/radio.com to compete. The only rather large companies that don't have a streaming platform left are Entercom and Cox (that I can think of). Some of their stations just have individual apps. There are smaller companies like Renda and Emmis, as well. Could we see them hop on board with iHeart, or perhaps join forces with CBS? Could CBS eventually give up on radio.com and move over to iHeart, literally putting CC in charge of most all online streaming?
Just some thoughts.
That's a pretty big selection of stations, and seems like it's going to make it even tougher for CBS/radio.com to compete. The only rather large companies that don't have a streaming platform left are Entercom and Cox (that I can think of). Some of their stations just have individual apps. There are smaller companies like Renda and Emmis, as well. Could we see them hop on board with iHeart, or perhaps join forces with CBS? Could CBS eventually give up on radio.com and move over to iHeart, literally putting CC in charge of most all online streaming?
Just some thoughts.