https://news.****************/articles/n41970/iHeartMedia-Joins-Forces-with-Super-League-Gaming
iHeartMedia and Super League Gaming, a network of metaverse games, monetization tools and content channels, have announced a partnership that will utilize iHM's North American sales force of 1,500 sellers in every major market nationwide, as well as its roster of partners, to bring Super League's ad inventory and influencer network to brands looking to gain entry to the metaverse.
The two companies will also collaborate on the development and rollout of iHeartMedia's "iHeartLand" virtual spaces and fan experiences across metaverse platforms as well as the distribution of Super League's new 3D and NPC (non-player character) ad units.