You know how many Iheart stations go into a certain mode after midnight. That has been abolished now
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Iheartmedia
- Thread starter CassChopper96
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You're gonna need to be more informative and sourced than that.
They turn the office heat down? They turn off the lights in the break room?
What mode?
“Pie a la” mode.
Nah, Depeche Mode. Some iHeart stations only play their music after midnight. But that's been abolished now!
Many Iheart stations would be shut out after midnight. And what would happen is a bunch of songs that they station wouldn’t play during the day would be played between 12 am and 5am than after 5 the station would go back to its normal self
I don't know what "shut out" means. In any case, there is a real explanation.
What you are hearing is a category of music that only plays in the overnight hours.
Many stations with many owners do that.
The idea is this: since there are no commercials or very very few, there are 10 to 15 minutes of extra time to play music. In order to avoid "burning" the regular library by spinning the songs faster, a category of songs is used to fill the empty stopset breaks. The category is made up, usually, of songs that don't test high enough to be played in other hours, but which are not totally negative, either.
To piggyback off of David's reply, I'd suggest that most "radio geeks" know that stations do this (and yes, for the exact reason David stated, of course). None of us would likely call it a "mode" and almost certainly none of us know what you mean by a station being "shut out."
But now that we're all on the same page, I think the question is: Why would iHeart or anyone make a decision to stop the practice? I mean, what would be the point of it? And where did you hear that such a decision had been made?
Imagination?
I get it! The Premium Choice feeds that i<3 runs in overnights. THAT is what Cass is referring to.
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