"Inside the Sharper Image / HD radio deal"

[700WLW]

"Inside the Sharper Image / HD radio deal"

"But you'd be wrong. The problem has never been distribution. It has been the essential perceived need for the bundle of benefits that HD radio provides the consumer. The problem has been demand. And while strong demand always creates wide distribution, wide distribution does not necessarily create strong demand. This issue is bothering me more and more lately. Because not knowing the truth is one thing. Ignoring it is quite another. And not integrating it into a coherent product and marketing strategy is a tragedy."

http://www.hear2.com/2007/02/inside_the_shar.html#comments

Ramsey, is dead-right again - there is very little demand, for HD Radio:

1) http://www.google.com/trends?q="hd+radio"

2) http://www.google.com/trends?q="hd+...,+xm,+sirius,+podcast&ctab=0&geo=all&date=all

3) http://www.google.com/trends?q="hd+radio",+"internet+radio",+xm,+ipod,+mp3&ctab=0&geo=all&date=all

On radio, I'm hearing more-and-more HD Radio commercials - just like with 2006, the $200,000,000 HD Radio ad campaign, generated little interest.

 

[700WLW]

"Sharper Image Reports January Sales Results"

"For the fourth fiscal quarter ended January 31, 2007, total Company sales were $195.5 million compared to $255.5 million in the previous year, a decrease of 24 percent. Total store sales for the quarter were $134.7 million compared to $170.0 million in the prior year, a decrease of 21 percent. Comparable store sales for the quarter decreased 23 percent. Total catalog sales/direct marketing sales (including wholesale) for the quarter were $23.0 million compared to $37.2 million, a decrease of 38 percent. Internet sales for the quarter were $37.9 million compared to $48.2 million, a decrease of 22 percent."

http://new.stockwatch.com/swnet/new...474-U:SHRP-20070208&symbol=SHRP&news_region=U

Circuit City:

http://www.marketwatch.com/tools/qu...CC&sid=1227&dist=TQP_chart_date&freq=1&time=9

"RadioShack Gets Slammed - Forbes.com"

http://www.forbes.com/business/2006/02/17/radioshack-edmondson-retail_cx_tr_0217radioshack.html

HD Radio is associated with just loser, financially-strapped companies... hmmm... free advertising, in exchange for space for HD radios... hmmm... do we see, a pattern here ?

 

[hipporadio]

Good job '700!

Let no person criticize your ability and patience in "un-earthing" these facts.

EVERY good contribution counts

BTW... I once saw a floor lamp at Sharper Image I liked. I asked when it was due to go on sale... Their minion exclaimed: "WE don't need to have SALES at The Sharper Image!"... Yeah RIGHT, I thought as I stared at all the trite gadgets clogging the shelves... Now HD radio will be joining them

 

[700WLW]

Good job '700!

Let no person criticize your ability and patience in "un-earthing" these facts.

EVERY good contribution counts

BTW... I once saw a floor lamp at Sharper Image I liked. I asked when it was due to go on sale... Their minion exclaimed: "WE don't need to have SALES at The Sharper Image!"... Yeah RIGHT, I thought as I stared at all the trite gadgets clogging the shelves... Now HD radio will be joining them

Thanks !

"Report: Sharper Image purifiers actually make air worse"

"Not surprisingly, Sharper Image's stock has plummeted, and it released a statement calling the report "an unfair assault." Meanwhile, we imagine the company is desperately retooling to come up with another hit product, and that we'll see their ever-popular electric nose-hair trimmer on the cover of their next catalog."

http://www.engadget.com/2005/04/13/report-sharper-image-purifiers-actually-make-air-worse/