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INTERESTING SUB-CHANNEL ARTICLE

gregg75

gregg75

This LONG article breaks down most of the available sub-channels.
http://www.tvnewscheck.com/article/2011/07/26/52778/diginets-struggle-for-place-on-tvs-frontier

Here's a condensed version.

NAME........... % OF US TV MARKET............ AFFILIATE GROUPS
ACCUWEATHER 27% Gannett Broadcasting, Belo Corp., Gray Television, Cox Media Group

AMERICA ONE 10% (entertainment, sports) Cocola Broadcasting

ANTENNA TV 51% Tribune and Local TV LLC

AZETCA AMERICA 67% (Mexican, 3 stations) McGraw-Hill Broadcasting,Tribune, Titan Broadcast MGT

BIZ TV 14% independent stations L.A., Dallas, Houston, Denver, Salt Lake City

BOUNCE (under const.) 32% Raycom Media, LIN Media, Nexstar Broadcasting, Belo Corp.

ESTRELLA 77% Hearst, Belo, Tribune, Sinclair, Sunbeam TV Corp., CCA, Titan Broadcast MGT

ION LIFE 64% (all ION stations only)

LATV 82% (Spanish) Post-Newsweek,Nexstar,Cox,Granite,Entravision,Journal B'casting

LIVE WELL (ABC) 30% ABC O & O, E.W. Scripps, Belo Corp., Quincy Newspapers, Lilly B'casting

MEGA TV 42% (Spanish) independents Miami, Orlando, Tampa, Las Vegas

ME-TV 41% (Aug.1st) Hubbard, Hearst, Cox, Bahakel, Raycom, Newport TV, Media General

MEXICANAL 30% Journal Broadcast Group, Newport Television

MY FAMILY TV NA NA (Luken Communications owner)

PBJ NA NA (Luken Communications owner)

QUBO 64% (all ION stations only)

RETRO TV 66% (Luken) Allbritton, Cox, Scripps, Gannett, Media General

THECOOL TV 39% (music) Sinclair, LIN Media, Belo, Newport TV, Journal B'casting, McGraw-Hill

COUNTRY NETWORK 30% Sinclair, Gray Television, Young Broadcasting, Newport Television

THIS-TV 85% Hearst, Tribune, Post-Newsweek, Belo, Raycom, Sinclair, Fisher Broadcasting

TUFF TV NA NA (Luken Communications owner)

UNIVERSAL SPORTS 34% NBC O & O, Gannett, Tribune, Belo Corp.

UNTAMED SPORTS NA NA Sunbelt Communications, New Vision Group

The article lists types of programs and even some of the contract deals (commercial time)
affiliates get.
 
Let's break that down by market penetration

THIS-TV 85%
LATV 82% (Spanish)
ESTRELLA 77%
AZETCA AMERICA 67% (Mexican, 3 stations)
RETRO TV 66%
ION LIFE 64%
QUBO 64%
ANTENNA TV 51%
MEGA TV 42% (Spanish)
ME-TV 41% (Aug.1st)
THECOOL TV 39% (music)
UNIVERSAL SPORTS 34% NBC
BOUNCE (under const.) 32%
LIVE WELL (ABC) 30%
ACCUWEATHER 27%
BIZ TV 14%
AMERICA ONE 10% (entertainment, sports)
COUNTRY NETWORK 30%
MEXICANAL 30%
MY FAMILY TV NA
UNTAMED SPORTS NA
TUFF TV NA
PBJ NA

I thought Me-TV was something like 45% a few months ago?????
Just pulled up that Me-TV claims 50% clearance.
MarcB also mentioned this article in another post......I see now.
 
Not surprised the Spanish networks are doing so well. They're tempting options for stations in markets with fair sized Spanish-speaking audiences, but not large enough to support a full station.
 
It looks like THIS-TV has made the most out of sub-channels, but I would not call them
the poster child. RTV blazed the trail, but Me-TV and Antenna TV seem to be the ones
in the drivers seat. They are expanding the sub-market and it's popularity at the same time.

Other than that, there are a few bright spots, but most of the subs are quite junkish. I'd
just as soon see an all Hazel or Lucy network. BTW don't you think by 2025 there will
be an all Lucy sub, Andy Griffith or Star Trek, etc.? Or will Netflix have that market?
 
Add LeSea Broadcasting to Estrella's list because LeSea owned KWHD 53 has it on KWHD-DT 53.1 with the old indie programming (Which is currently not available on Comcast Digital Cable) being on 53.2

Cheers :D
 
Pat Cook said:
Add LeSea Broadcasting to Estrella's list because LeSea owned KWHD 53 has it on KWHD-DT 53.1 with the old indie programming (Which is currently not available on Comcast Digital Cable) being on 53.2

Cheers :D
Click to expand...

I hate that LeSea Broadcasting just converted their LP station in my area to digital. So now I can get them on my DTV box (even if the antenna isn't pointed at their antenna. They still have another LP station to convert to digital, & then I might get that one too :(
 
Dave said:
Pat Cook said:
Add LeSea Broadcasting to Estrella's list because LeSea owned KWHD 53 has it on KWHD-DT 53.1 with the old indie programming (Which is currently not available on Comcast Digital Cable) being on 53.2

Cheers :D
Click to expand...

I hate that LeSea Broadcasting just converted their LP station in my area to digital. So now I can get them on my DTV box (even if the antenna isn't pointed at their antenna. They still have another LP station to convert to digital, & then I might get that one too :(
Click to expand...
That said though, you would think that since KWHD 53 here in Denver is a full powered station & not an LP that Comcast would add 53.2 to the Diginet lineup like in the 200s like they have with the other stations since it's an English speaking Indie with FAMILY-ORIENTED programming with some retro shows (Something that not even KCDO 3 can easily counter)

But alas.....They haven't..... :(

Ohh well.....

Cheers :D
 
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