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Interesting Tidbit Concerning Cape Cod Arbitrons

J

Joseph_Gallant

Guest
With Cape Cod not having it's own board, and since most messages about Cape Cod radio end up on this board, I'm going to post this message here.

The newest Cape Cod Arbitrons are out (for Fall 2005), and what I find most interesting is near the bottom of the list of stations (ranked in overall, or 12-plus, numbers).

You will find that New York's WFAN-660 has actually made the list---and has made it for the last three books (Fall 2004, Spring 2005, Fall 2005). Granted, it doesn't get big numbers on the Cape, but it's there!

Radio-Locator.com's station signal area map for WFAN shows that even though WFAN's transmitter is about 200 miles from Cape Cod, most of the signal path between WFAN's transmitter and the Cape is over salt water, which greatly extends the daytime range of an AM station.

The same map shows that WFAN's signal appears to be quite strong over most of Cape Cod (but where I live in Norwood, Massachusetts, I can pick-up WFAN during the day on most of my AM radios---granted, it's not the strongest signal, but not bad).

I don't know how long Arbitron has been doing radio ratings for Cape Cod, but I would think that if they were doing them in the 1960's and 1970's (back when FM had far fewer listeners than it does now, and more importantly, Cape Cod didn't have as many radio stations as it has now), several New York AM stations, whose signals travel mainly over salt water between their tranbsmitters and Cape Cod, often showed up. I suspect WOR-710, WCBS-880, 660 back when it was WNBC, and especially WABC-770 probably were regular visitors to Cape Cod's Arbitron books during that time.
 
as a new york kid relocated to the cape with his family, being able to get the FAN anywhere from falmouth to dennis is a godsend. giants, mets, knicks and rangers. I havent listened to WEEI ONCE since moving here six years ago. I've received a diary twice and defintely logged in the Schmooze!

> With Cape Cod not having it's own board, and since most
> messages about Cape Cod radio end up on this board, I'm
> going to post this message here.
>
> The newest Cape Cod Arbitrons are out (for Fall 2005), and
> what I find most interesting is near the bottom of the list
> of stations (ranked in overall, or 12-plus, numbers).
>
> You will find that New York's WFAN-660 has actually made the
> list---and has made it for the last three books (Fall 2004,
> Spring 2005, Fall 2005). Granted, it doesn't get big numbers
> on the Cape, but it's there!
>
> Radio-Locator.com's station signal area map for WFAN shows
> that even though WFAN's transmitter is about 200 miles from
> Cape Cod, most of the signal path between WFAN's transmitter
> and the Cape is over salt water, which greatly extends the
> daytime range of an AM station.
>
> The same map shows that WFAN's signal appears to be quite
> strong over most of Cape Cod (but where I live in Norwood,
> Massachusetts, I can pick-up WFAN during the day on most of
> my AM radios---granted, it's not the strongest signal, but
> not bad).
>
> I don't know how long Arbitron has been doing radio ratings
> for Cape Cod, but I would think that if they were doing them
> in the 1960's and 1970's (back when FM had far fewer
> listeners than it does now, and more importantly, Cape Cod
> didn't have as many radio stations as it has now), several
> New York AM stations, whose signals travel mainly over salt
> water between their tranbsmitters and Cape Cod, often showed
> up. I suspect WOR-710, WCBS-880, 660 back when it was WNBC,
> and especially WABC-770 probably were regular visitors to
> Cape Cod's Arbitron books during that time.
>
 
> With Cape Cod not having it's own board, and since most
> messages about Cape Cod radio end up on this board, I'm
> going to post this message here.
>
> The newest Cape Cod Arbitrons are out (for Fall 2005), and
> what I find most interesting is near the bottom of the list
> of stations (ranked in overall, or 12-plus, numbers).
>
> You will find that New York's WFAN-660 has actually made the
> list---and has made it for the last three books (Fall 2004,
> Spring 2005, Fall 2005). Granted, it doesn't get big numbers
> on the Cape, but it's there!
>
> Radio-Locator.com's station signal area map for WFAN shows
> that even though WFAN's transmitter is about 200 miles from
> Cape Cod, most of the signal path between WFAN's transmitter
> and the Cape is over salt water, which greatly extends the
> daytime range of an AM station.
>
> The same map shows that WFAN's signal appears to be quite
> strong over most of Cape Cod (but where I live in Norwood,
> Massachusetts, I can pick-up WFAN during the day on most of
> my AM radios---granted, it's not the strongest signal, but
> not bad).
>
> I don't know how long Arbitron has been doing radio ratings
> for Cape Cod, but I would think that if they were doing them
> in the 1960's and 1970's (back when FM had far fewer
> listeners than it does now, and more importantly, Cape Cod
> didn't have as many radio stations as it has now), several
> New York AM stations, whose signals travel mainly over salt
> water between their tranbsmitters and Cape Cod, often showed
> up. I suspect WOR-710, WCBS-880, 660 back when it was WNBC,
> and especially WABC-770 probably were regular visitors to
> Cape Cod's Arbitron books during that time.
>
>>
>
WFAN does normally make the Providence also.Not big but they do have a presence(spelling).
As for Cape Cod Post's ending up on the Providence Boerd your right. I don't know why it's not a merged bpoard "Providence/Cape Cod."
 
> WFAN does normally make the Providence also.Not big but they
> do have a presence(spelling).
> As for Cape Cod Post's ending up on the Providence Boerd
> your right. I don't know why it's not a merged bpoard
> "Providence/Cape Cod."

I don't think the name of the board matters as Cape Cod like Springfield and Worcester fits where it fits.As far as the numbers I also see WCOD trending downward.I don't think they're a bad station but I wonder if that hot ac-wannabee top 40 format is just losing its legs in some markets.The station plays a curious mix of both formats and the djs have this almost retro puker sound that may just not be clicking with listeners of either format.
 
That drop probably doesn't mean too much since it's only one book ... but the Spring book will be interesting to see if WCOD keeps falling or not. They did change their format in the Fall slightly...still being hot ac, but playing less of the upbeat 80s new wave music that they had. I don't know if anyone remembers the brief period when "101.1 The Wave" played "The 80s and more...", but they seemed to do pretty well ratings-wise. I think that proves that a lot of that 80s stuff can work in the Cape market.

WCOD enjoyed strengething ratings for a while, but then fell off last Spring and kept dropping in the fall. The Rose, on the other hand, started to rise during that period. I think stations need an identity - The Rose became more rythmic, which apparently was a good move... but WCOD never really formed an identity. Now, I feel like WCOD has even less of one than ever and should come up with some sort of focus. Just my two cents.



> I don't think the name of the board matters as Cape Cod like
> Springfield and Worcester fits where it fits.As far as the
> numbers I also see WCOD trending downward.I don't think
> they're a bad station but I wonder if that hot ac-wannabee
> top 40 format is just losing its legs in some markets.The
> station plays a curious mix of both formats and the djs have
> this almost retro puker sound that may just not be clicking
> with listeners of either format.
>
 
> That drop probably doesn't mean too much since it's only one
> book ... but the Spring book will be interesting to see if
> WCOD keeps falling or not. They did change their format in
> the Fall slightly...still being hot ac, but playing less of
> the upbeat 80s new wave music that they had. I don't know
> if anyone remembers the brief period when "101.1 The Wave"
> played "The 80s and more...", but they seemed to do pretty
> well ratings-wise. I think that proves that a lot of that
> 80s stuff can work in the Cape market.
>
> WCOD enjoyed strengething ratings for a while, but then fell
> off last Spring and kept dropping in the fall. The Rose, on
> the other hand, started to rise during that period. I think
> stations need an identity - The Rose became more rythmic,
> which apparently was a good move... but WCOD never really
> formed an identity. Now, I feel like WCOD has even less of
> one than ever and should come up with some sort of focus.
> Just my two cents.


*text deleted due to Arbitron copyrights*

That was Boch Broadcasting's final book before the sale. *text deleted due to R-I.com rules* immediatley overhauled the morning show, imaging, and even tweaked the music (leave it to them to fix something that wasn't broken). *text deleted due to Arbitron copyrights* Not too bad considering they overhauled everything. They didn't turn that healthy cume into TSL or AQH which tells me it's a music problem. Perhaps they should have just left the music alone? Shouldn't be too hard to fix for *text deleted due to R-I.com rules*.<P ID="edit"><FONT class="small">Edited by Randy on 01/24/06 11:55 PM.</FONT></P>
 
Re: Interesting Tidbit Concerning Cape Cod Arbitrons *DELETED*

Post deleted by HeeHaw933
 
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