Unless you use third party apps like TuneIn, you are generally stuck in the ecosystem of the company/network that owns the station you are listening too. The company I work for in Australia asks you to fill out a form when you download the app. That way you are super served with location (local) specific content, even if you are listening to one of our stations in another market. It is rather annoying on my account, as I would rather hear local ads from the market I have tuned into.