Re: B-104 is Adult CHR
> Good observation. This is not far from the strategy that
> brought WAEB (790) its dominant numbers in the 25-34
> demographics back in the 60's and 70's.
>
> > "B-104" (WAEB-FM) is not CHR-Pop. They are Adult CHR.
> It's
> > basically halfway between Hot AC and CHR-Pop.
> >
> > When you're in a smaller market, these compromise formats
> > make sense; they allow you to cover two formats with only
> > one station.
> >
> That very well be. But if another Valley station on FM..like one way up on the right side of the band licensed to Jersey decided to do a true CHR, B would have to finally get off the fence. They're the beneficiary of the fact that Valley only has 5 true local FM signals.