4CX1000A said:
What does radio do? It offers information and entertainment value. It offers immediacy, portability, and convenience. It features talent, both in its programming and its presentation. And it continually strives to be relevant.
Oh, and it's free. No monthly check to an ISP; no worry about exceeding your bandwidth allowance. Listen as long as you like, wherever you like.
Over-the-air television is still free, too. Most people choose to pay for cable or satellite. And your points about radio are well taken, but I am 57 and of the generation radio doesn't want to serve anymore. If radio doesn't want me poisoning its revenues by scaring away the pinheads at the ad agencies, why shouldn't I seek entertainment via internet ra-- um, internet whatchamacallit?
OK, radio, you've thrown out the old folks. Now what about those young-and-gullibles you and your junk-peddler advertisers want? They tune you in and hear seven-minute stop sets, DJs reading canned one-liners about something that was causing buzz a month ago, and the same songs in power rotation for three months or more. For better or worse, they don't care about a half-hour-ago traffic jam or the outcome of last night's special zoning board meeting. They want uninterrupted hits without the gab and who cares if the gab is local or not. If they want weather, there's an app on their smartphone for that. Just play the tunes and shut up. But radio can't do that and make money.
Now, try to sell me on radio's future again.