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Is it a Premium Choice Christmas?

I believe there was a Christmas feed that the old-CC ran a few years ago, usually to stations changing formats. So, it would seem logical that iHeartMedia runs at least one.
 
MarcB said:
Is there an all Christmas Premium Choice feed? I-Heart's MIX 93.1 flipped to all Christmas and a couple of minutes after I heard a song on MIX 93.1 I heard the exact same song on I-Heart's WSRS 96.1, which is also All-Christmas or was it just a coincidence that they played the same song a few minutes apart?
Click to expand...

Premium Choice is less about full formats (except for what they provide for HD2 channels) and more about workparts. Stations pull in playlists that are configured for them by whoever is in charge of a particular station's programming, and the data is loaded into Selector for that station with its breaks, service elements and such. They can also select local talent or voice tracked talent in the right amount for the individual station.

That's why the major iHeart stations that use elements from Premium Choice generally have individualized music lists (often driven by local research) and different talent lineups and even different stopset placements.
 
DavidEduardo said:


Premium Choice is less about full formats (except for what they provide for HD2 channels) and more about workparts. Stations pull in playlists that are configured for them by whoever is in charge of a particular station's programming, and the data is loaded into Selector for that station with its breaks, service elements and such. They can also select local talent or voice tracked talent in the right amount for the individual station.

That's why the major iHeart stations that use elements from Premium Choice generally have individualized music lists (often driven by local research) and different talent lineups and even different stopset placements.
Click to expand...

You'd think, though, that the Christmas music mix for Worcester and Springfield, which are less than 50 miles apart, would be nearly identical, right? So why not a one-size-fits-all playlist for parts of the country with as many medium/small markets crowded together as Southern New England? What could Springfield possibly like in a Christmas song that wouldn't work in Worcester, Hartford, New Haven or Providence?
 
As it turns out I-Heart flat out lied. Last Sunday the 23rd MIX 93.1 ran liners a couple of times that they would be playing Christmas Music non-stop until Christmas Day. They went back to their regular HOT AC Format on Monday the 24th. However I read on the other board they're playing Christmas Music every night 7PM-Midnight.

Meanwhile as per usual Cumulus's 94.7 WMAS Enfield/Springfield is all Christmas.
 
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