Is KKSF in danager of losing its Smooth Jazz programing?

[SJFAN]

With KKSF's declining ratings is KKSFs days numbered as a Smooth Jazz station? Lets hope not.

 

[cklw800]

If this were pre-going private talk for CC I'd be saying they'd hang onto it as long as they could. Now that going private is a reality there could be less clinging on to entities like BA. In that case, CC would be quick to jettison and make money with a more competitive format. KIFM San Diego is the best there is right now, probably the safest of all for now. At this point, until the actual change of the format on the whole to Soft Urban AC/Smooth AC or some other soft AC hybrid, all the others are fair game. They might be waiting on a BA announcement to make it the "Smooth Music Network" or something so that all affiliates change over. Nice trend on locally produced specialty programs popping up on a lot of ACs right now with good, mostly interesting vocal and instrumental music.

 

[Mike Sheridan]

If this were pre-going private talk for CC I'd be saying they'd hang onto it as long as they could. Now that going private is a reality there could be less clinging on to entities like BA. In that case, CC would be quick to jettison and make money with a more competitive format. KIFM San Diego is the best there is right now, probably the safest of all for now. At this point, until the actual change of the format on the whole to Soft Urban AC/Smooth AC or some other soft AC hybrid, all the others are fair game. They might be waiting on a BA announcement to make it the "Smooth Music Network" or something so that all affiliates change over. Nice trend on locally produced specialty programs popping up on a lot of ACs right now with good, mostly interesting vocal and instrumental music.

Wow I hope not. I haven't listened in a while but KKSF used to have the best sounding internet stream before all the streaming rights stuff started. I really liked what they were doing. I visited San Francisco later and the radio was always on KKSF. Made me want to take the station back home with me!

Is KIFM really safe? I mean if a buyer comes along with a big wad of cash LF would sell. The bigger the wad of cash the more pressure there is for a high return on investment. It might force some bland copy cat format.

 

[davideduardo]

With KKSF's declining ratings is KKSFs days numbered as a Smooth Jazz station? Lets hope not.

On August 13th we will see pre-currency PPM data. I'd guess any decisions are being held till then. In PPM Smooth AC stations as they are now being called have pretty unifomly gone down in rank, so if the same happens in SF, the format might be in jeopardy.

 

[Jay F]

KKSF fell from #9 to #18 25-54 in the Spring book...OUCH.
That's before PPM!

I wonder if PPM is going to finish off this format? Even WNUA/Chicago, a station with consistently good numbers in the diary system, fell to a terrible #22 25-54 in the June PPM test.

I will be very curious to see how KIFM does in PPM. If they do poorly the entire format will be on death alert, similar to Beautiful Music/Easy Listening stations in 1990.

 

[AnotherCat]

If they do poorly the entire format will be on death alert, similar to Beautiful Music/Easy Listening stations in 1990.

If they hadn't decided they had to sound like B/EZ stations with sax instead of violins and eliminated every interesting and compelling element of the music and on-air presentation that they could they wouldn't be having this problem.