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Is NBC Time Shifting The Olympics?

T

Terraplane

Seems that NBC is time shifting the most interesting competitions out of their original Olympic order in order to run them late in the evening on the East Coast and in prime time on the West Coast. Every night this week and last the final award competition in pairs or ladies individual skating ran past the 11 PM News in the Boston area. Wonder how many of us tuned out at 11 or went to bed.
No wonder NBC has made a disaster in its coverage of the Olympics this year.

This "Time Shifting" is killing the coverage.
 
Re: Is NBC Time Shifting The Olympics?

NBC's prime-time Olympic coverage on the West Coast is being broadcast from 8-11:30 P.M. or 8 P.M.-12 Midnight Pacific.
 
Re: Is NBC Time Shifting The Olympics?

Yes. NBC is time shifting most of the major events. For instance, the women's short program in ice skating was shown up to five hours after it ended in the East and nine hours in the West. The ice skating was live in Canada, England and many other locals world wide. NBC also edits the coverage to either compress or increase the time between skaters, breaking it up to runover a longer period than it ran originally. Sasha Cohen, the last skater on the ice was finished with her program by 5:20 EST, Tuesday. NBC showed it at about 11:20 EST and PST.


> NBC's prime-time Olympic coverage on the West Coast is being
> broadcast from 8-11:30 P.M. or 8 P.M.-12 Midnight Pacific.
>
<P ID="edit"><FONT class="small">Edited by jjjohnson on 02/22/06 07:25 PM.</FONT></P>
 
NBC KILLING THE OLYMPICS

That is why NBC's ratings are so dismal.



> Yes. NBC is time shifting most of the major events. For
> instance, the women's short program in ice skating was shown
> up to five hours after it ended in the East and nine hours
> in the West. The ice skating was live in Canada, England and
> many other locals world wide. NBC also edits the coverage to
> either compress or increase the time between skaters,
> breaking it up to runover a longer period than it ran
> originally. Sasha Cohen, the last skater on the ice was
> finished with her program by 5:20 EST, Tuesday. NBC showed
> it at about 11:20 EST and PST.
>
>
> > NBC's prime-time Olympic coverage on the West Coast is
> being
> > broadcast from 8-11:30 P.M. or 8 P.M.-12 Midnight Pacific.
>
> >
>
 
Re: NBC KILLING THE OLYMPICS

> That is why NBC's ratings are so dismal.

Ratings are still their for NBC Olympics. People are watching, I was a little lastnight. Seeing if another skater was going to fall, lol. Lastnight was a good night. Better then watching Idol on FOX. I bet if Idol wasn't on the same nights or show not when the Olympics are on NBC's Olympics ratings would be higher. But still NBC is getting ratings.
 
Re: NBC KILLING THE OLYMPICS...not

> > That is why NBC's ratings are so dismal.
>
> Ratings are still their for NBC Olympics. People are
> watching, I was a little lastnight. Seeing if another skater
> was going to fall, lol. Lastnight was a good night. Better
> then watching Idol on FOX. I bet if Idol wasn't on the same
> nights or show not when the Olympics are on NBC's Olympics
> ratings would be higher. But still NBC is getting ratings.
>

NBC is simply making the best of their investment in the games. There are more viewers available from 8 to Midnight ET/PT, than there are when the events are going on live. They are making watching the Olympics convenient for the 8 to 5 world, again, LARGEST POSSIBLE AUDIENCE. The US is not as competitive in the winter games as in the summer games, so, ratings traditionally are lower for them, especially if they are being held on another continent.
 
Re: NBC KILLING THE OLYMPICS...not

>
> NBC is simply making the best of their investment in the
> games. There are more viewers available from 8 to Midnight
> ET/PT, than there are when the events are going on live.
> They are making watching the Olympics convenient for the 8
> to 5 world, again, LARGEST POSSIBLE AUDIENCE. The US is not
> as competitive in the winter games as in the summer games,
> so, ratings traditionally are lower for them, especially if
> they are being held on another continent.
>

Now, be nice to the people who don't understand the word "primetime".

This thread has about, what a half dozen or so responses.

Can you imagine the flack..the feathers flying..the hair spray spritzing..the absolute mixture of anger and rage, would the Peacock have DARED aired footage in the afternoon...during the soap op--cough, excuse me "daytime Dramas" AND pre empted such wonderful 4 pm fare as "Oprah" "Dr Phil" and the plethora of other wonderful syndicated fare such as all those judge programs?

Somehow Canada seems to do ok without Oprah for a week or two. We in the states apparantly cannot for even a day.......THAT is sad.
 
Re: NBC KILLING THE OLYMPICS...not

> >
> >
>
> Can you imagine the flack..the feathers flying..the hair
> spray spritzing..the absolute mixture of anger and rage,
> would the Peacock have DARED aired footage in the
> afternoon...during the soap op--cough, excuse me "daytime
> Dramas" AND pre empted such wonderful 4 pm fare as "Oprah"
> "Dr Phil" and the plethora of other wonderful syndicated
> fare such as all those judge programs?

Interesting! NBC is running Olympic coverage from 4-5 PM
(ET) and, in these parts, guess what WXII/12 is pre-empting:
Oprah!
>
> Somehow Canada seems to do ok without Oprah for a week or
> two. We in the states apparantly cannot for even a
> day.......THAT is sad.
>
 
Re: NBC KILLING THE OLYMPICS...not

> > >
> > >
> > Somehow Canada seems to do ok without Oprah for a week or
> > two. We in the states apparantly cannot for even a
> > day.......THAT is sad.


Just a question: How much money did the Canadians spend to get the Olympic rights in comparison to NBC? What were the ratings for the afternoon showing in Canada as opposed to any Olympic primetime programming there?

As far as "Oprah" and "Judge Judy" are concerned, those are huge local dollars that go a long way in paying for other parts of the local station's operation. Those stations are also still paying some pretty stiff prices for the programming. The syndication companies still want their cash. "Pay us...play or not."
 
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