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Is Seymour's Loss Louisville's Gain?

J

jimbo700

Guest
Does anyone know what's going on with WQKC in Seymour?
Is Susquehanna still planning to relocate 'QKC to Sellersburg?
They still have the CP for the Sellersburg move, but the rumor mill indicates it isn't going to happen.
 
> Does anyone know what's going on with WQKC in Seymour?
> Is Susquehanna still planning to relocate 'QKC to
> Sellersburg?
> They still have the CP for the Sellersburg move, but the
> rumor mill indicates it isn't going to happen.
>
The FCC changed the channel allotment, so it is set in stone by the Feds.
The don't even know half the time whats going on in the building more or less the next day.
 
> > Does anyone know what's going on with WQKC in Seymour?
> > Is Susquehanna still planning to relocate 'QKC to
> > Sellersburg?
> > They still have the CP for the Sellersburg move, but the
> > rumor mill indicates it isn't going to happen.
> >
> The FCC changed the channel allotment, so it is set in stone
> by the Feds.
> The don't even know half the time whats going on in the
> building more or less the next day.
>
If they stay in Seymour they ought to go back to CHR, as z-93.7 like in the early nineties.
 
Seymour's loss will be a big loss. The folks in Louisville will not even notice the additional station.

In the radio world, "service to the community" has been tossed out the window.
(Shame on you FCC). And since the apparent goal is to move the smaller town signals to bigger cities (follow me on this), lets just fast foward the next twenty years and move all the stations to New York City. It'll save a lot of time and paperwork.

<P ID="signature">______________
[email protected]</P>
 
> Seymour's loss will be a big loss. The folks in Louisville
> will not even notice the additional station.
>
> Its going to covering alot of the same area that 93.7 Seynour touched anyway. QKC doesnt have that good of signal to the north anyway, plus north of Seymour they have to compete with the Columbus and Indy stations. Louisville only has one country station to my knowledge, WAMZ 97.5
>
 
> > Seymour's loss will be a big loss. The folks in
> Louisville
> > will not even notice the additional station.
> >
> > Its going to covering alot of the same area that 93.7
> Seynour touched anyway. QKC doesnt have that good of signal
> to the north anyway, plus north of Seymour they have to
> compete with the Columbus and Indy stations. Louisville
> only has one country station to my knowledge, WAMZ 97.5
> >
>
WPTI-103.9 the former 80's station has been Country for almost a year now I believe. Just recently WEGK-104.3 was Classic Country flipped to a simulcast of WLRS-105.3. So Louisville had 3 now back to 2 Country Stations. WQKC won't be Country when it moves to louisville thats more than likly a given.
 
> Seymour's loss will be a big loss. The folks in Louisville
> will not even notice the additional station.

It's Seymour's loss and Louisville's loss:

WFBR-LP in Mount Washington, Kentucky would be displaced by WQKC's new facilities at 93.9 FM. The translator of WJIE on 93.9 FM is actually located near where WQKC will set up shop near the junction of Interstates 64 and 65.

I'm sure the folks at Educational Media Foundation would love to get their paws on this station; leasing artime on WQKC could actually put Air1 in Louisville proper with a clean signal, plus EMF could flip the translators on 88.9 and 104.7 to K-Love, or even sell the translators to WJIE. WAY-FM has also been making moves in Western Kentucky and could make a similar play; both would play well with listeners of the displaced WFBR-LP, and the leasing fees could be more lucrative than trying to compete with signals that better penetrate downtown office buildings. Salem would also be in a world of hurt given the River's slow and steady decline in ratings.

Speaking of beating up on Salem, a full-time Southern Gospel station could cause major problems for WFIA-FM.

Giving the market a third CHR/Pop would be an unusual choice, but could draw plenty of blood from WDJX and WZKF. Likewise, there's plenty of room for another Urban or Urban AC signal.

WVEZ has a huge targe on their back, but WQKC won't have the signal to do an all-out AC war. If Clear Channel hadn't launched Louie, this would have been the signal on which to do Variety Hits.

It's possible that WQKC could wind up as Classic Country now that Radio One has vacated that position-WEGK (now WLRX)'s signal was simply too far northeast of Louisville, so at least a closer bad signal can do better than a distant bad signal.

A Spanish FM could bill well simply because WTSZ is so far east of Louisville.

If the Duck gets sold, it would make a great simulcast partner for WASE (Oldies), WMPI (Country), WLVK (Country), WKMO (Country) or WTSZ (Spanish Contemporary).<P ID="signature">______________
<img src="http://www.chargeradio.com/images/chargeradioweb.jpg"></P>
 
> Its going to covering alot of the same area that 93.7
> Seynour touched anyway. QKC doesnt have that good of signal
> to the north anyway, plus north of Seymour they have to
> compete with the Columbus and Indy stations.

According to Radio-Locator, your assessment is fairly incorrect:

Current coverage map

Predicted future coverage

The current service on 93.7 puts city-grade signal into many decent-sized Indiana cities, such as Columbus, Seymour, Bedford, Bloomington, and Salem, and it gets decent coverage even further east towards North Vernon and even Madison (I know about Madison cause I lived there). With the move, the new signal won't even get close to reaching Seymour, let alone all the other places it is currently reaching. Note that we're also talking a downgrade from class B to class A, which, regardless of location, decreases coverage area.

Note, I'm not arguing whether the move to Louisville is bad or not. Just showing that the signal coverage is significantly different.

I always thought the Columbus/Seymour area was slightly underserved personally, but I could be wrong. For some reason, I think southern Indiana does a pretty good job of at least having one decent signal in each county that can cover the county it is in. Moving WQKC kind of deflates the good radio signals coming from Seymour.

>Louisville
> only has one country station to my knowledge, WAMZ 97.5

Other posters already tackled this, but 103.9 in Louisville has been doing country for a while. There are also at least a few outlying signals that do country in the area, such as WMPI 105.3 Scottsburg (we called it Wimpy as kids) and further northeast WIKI 95.3 Carrollton.
 
> > > Seymour's loss will be a big loss. The folks in
> > Louisville
> > > will not even notice the additional station.
> > >
> > > Its going to covering alot of the same area that 93.7
> > Seynour touched anyway. QKC doesnt have that good of
> signal
> > to the north anyway, plus north of Seymour they have to
> > compete with the Columbus and Indy stations. Louisville
> > only has one country station to my knowledge, WAMZ 97.5
> > >
> >
> WPTI-103.9 the former 80's station has been Country for
> almost a year now I believe. Just recently WEGK-104.3 was
> Classic Country flipped to a simulcast of WLRS-105.3. So
> Louisville had 3 now back to 2 Country Stations. WQKC won't
> be Country when it moves to louisville thats more than likly
> a given.
>
Another Country station serving the Greater Louisville area is WAVG-AM 1450, a Classic Country station from Jeffersonville, Indiana which can be heard in most parts of Louisville, especially in the daytime. WMMG-FM 93.5 in Brandenburg, KY, WULF-FM 94.3 Hardinsburg, KY, WBUL-FM 98.1 in Lexington, KY, WMPI-FM 105.3 in Scottsburg, IN and WLVK-FM 105.5 in Fort Knox, KY can also be heard fairly well in certain areas in Louisville. WMPI actually shows up in the Louisville arbitron ratings on a regular basis. <P ID="edit"><FONT class="small">Edited by The RadioFan on 12/14/05 12:31 AM.</FONT></P>
 
> WFBR-LP in Mount Washington, Kentucky would be displaced by
> WQKC's new facilities at 93.9 FM. The translator of WJIE on
> 93.9 FM is actually located near where WQKC will set up shop
> near the junction of Interstates 64 and 65.

WFBR-LP will definitely be a loss for the folks in Mount Washington. They definitely are doing some great things serving the folks in Mount Washington with Bullitt East High School sports and other programming geared to the youth and young adults. I am sure they will be able to apply for another LP license. I doubt that the Baptist church has the funds to support a Class A station. The WJIE translator has not added any value to the WJIE ministry. It doesn't have any good coverage in the gray areas of 88.5 or any area as a matter of fact.
>
> I'm sure the folks at Educational Media Foundation would
> love to get their paws on this station; leasing artime on
> WQKC could actually put Air1 in Louisville proper with a
> clean signal, plus EMF could flip the translators on 88.9
> and 104.7 to K-Love, or even sell the translators to WJIE.
> WAY-FM has also been making moves in Western Kentucky and
> could make a similar play; both would play well with
> listeners of the displaced WFBR-LP, and the leasing fees
> could be more lucrative than trying to compete with signals
> that better penetrate downtown office buildings. Salem
> would also be in a world of hurt given the River's slow and
> steady decline in ratings.

It is rather surprising that EMF has placed Air 1 on 88.9 and 104.7 in Southern Indiana and 88.3 in New Washington. I can understand Air 1 on one of the frequencies in southern Indiana and on 104.7 in Middletown. The 104.7 signal in southern Indiana needs work. It doesn't even broadcast in stereo and 88.9 FM has a better signal for Air 1 in southern Indiana.
>
> Speaking of beating up on Salem, a full-time Southern Gospel
> station could cause major problems for WFIA-FM.

WFIA-FM would be a better outlet if it was a full-time Southern Gospel station, especially in a city that is the headquarters of the National Quartet Convention. Although WFIA-FM's talk programming sounds great in stereo, the bulk of that programming is a simulcast of WFIA-AM weekdays from 5am-3pm and 6pm-7pm, and a simulcast of WGTK-AM from 7pm-9pm. Salem has never received any success with the ministry programming on 94.7 FM since Salem purchased the outlet. This led to the purchase of WFIA-AM and merging the two stations together during the daytime. I believe there is loyal audience for Southern Gospel in the WFIA-FM listening area which will only benefit WFIA-FM and Salem of Louisville. It will probably be Salem's highest rated station in Louisville. Since WFIA-AM is heritage Christian Talk station, I don't think the Christian Talk format will suffer if it was removed from WFIA-FM and remained only on WFIA-AM.

> It's possible that WQKC could wind up as Classic Country now
> that Radio One has vacated that position-WEGK (now WLRX)'s
> signal was simply too far northeast of Louisville, so at
> least a closer bad signal can do better than a distant bad
> signal.

There has been many Classic Country stations that came and gone in Louisville like WKJK-FM 98.9 in the early 90s, WYBL-FM (93.1 the Bull) in the late 90s and the recent WEGK-FM (104.3 the Eagle). If WQKC plans to do a Classic Country format, hopefully they will know how run it better than the cookie-cutter approach.

>
 
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