firepoint525 said:
I can see that. But I was on the air 1975-1992. Like I said in another post I thought of the DJ as the life of the party. I wanted the listener to think I was excited about playing and listening to their favorite song. I blended my patter into the intro and outro of the song. I would repeat or paraphrase lyrics and segue them into station promo-lines. Songs back then started to repeat and fade out with as much as 25 seconds left. If I could promote the station, give the forecast and sound like I was having a party listening to your favorite song while talking over it, I could play more songs in an hour than the DJs that waited for a song to fade out and started the next song after they finished talking. That's what I was all about back then - the total entertainment package. I put on a radio show. I hoped I was more entertaining than just sitting around listening to records on a turntable.
That's all good and fine, but most djs these days are just "noise" over the intro of a record, in the ears of the listeners. I grew up with djs who talked over intros, and it didn't bother me back then, because I considered them my friends. Even when I got into radio myself, I talked over intros, too, but then one time, I let a long intro play without talking over it, and I thought, "wow, that sounds kinda cool," so I cut back on talking over intros. And it seems like we always had music beds for giving the forecast, so I never really had to do that over a song intro. Our FM was voice-tracked (by us), so I couldn't talk over an intro there, even if I wanted to.
The problem these days is that so few djs can develop their talent long enough to get good enough, because most of us don't want to eat ramen noodles and beanie weenies for YEARS while working for egomaniacal slave drivers. So we leave the biz, or we get fired.