LA being described as a bad NFL market is somewhat deceiving. First, the absence of a team for two decades-plus obviously hurt. The Rams in their original LA form actually did well in the market, and the Raiders can contribute a lot of their success to their LA tenure. Some say LA has too many distractions for it to become a great NFL market. I disagree. If the team can get the right mix of stars and of course, wins, they should do well. However, two teams operating out of the new stadium is a tougher road.
Keep in mind that El A has been home to both UCLA and USC for many years and both schools have huge followings. You have to have pretty deep pockets and not mind waiting in miserable traffic to attend NCAAF on Saturday and a NFL game the next day.