Is this free advertising for BEN

[KlassikKountry]

All of the malls in Jersey, SE-PA and Northern Delaware have this big yellow and red advertisement that grabs you immediately. It says BEN, meaning Ben Franklin and goes on to talk about Philly and this and that, with drawings and such. When I first saw it, I thought it was an ad for WBEN, anyone else see it and is it good publicity, and does GM have a hand in this?

 

[Michael]

I believe that's for Ben Franklin's 300th birthday. No, Greater Media has nothing to do with Ben Franklin being born in Boston 300 years ago.

> All of the malls in Jersey, SE-PA and Northern Delaware have
> this big yellow and red advertisement that grabs you
> immediately. It says BEN, meaning Ben Franklin and goes on
> to talk about Philly and this and that, with drawings and
> such. When I first saw it, I thought it was an ad for WBEN,
> anyone else see it and is it good publicity, and does GM
> have a hand in this?
>

 

[Jonathan]

Only us radio dorks would see it as a plug. The average Joe sees it as a board about Ben Franklin.

In other words, no.

> I believe that's for Ben Franklin's 300th birthday. No,
> Greater Media has nothing to do with Ben Franklin being born
> in Boston 300 years ago.
>
> > All of the malls in Jersey, SE-PA and Northern Delaware
> have
> > this big yellow and red advertisement that grabs you
> > immediately. It says BEN, meaning Ben Franklin and goes
> on
> > to talk about Philly and this and that, with drawings and
> > such. When I first saw it, I thought it was an ad for
> WBEN,
> > anyone else see it and is it good publicity, and does GM
> > have a hand in this?
> >
>