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Is this WRQQ ever going to stick with a format that stays?

This station has changed formats so many times - is Cumulus having trouble with it or what is the deal? Why can't they just stick with one format? I bet in another year or so WRQQ will be something else.
 
bet in another year or so WRQQ will be something else. HELL SON..IT WON'T TAKE ANYWHERE NEAR THAT LONG.......NO ONE THERE HAS A CLUE..BUT THEY ARE JUST FOLLOWING CORPORATE ORDERS, WHERE NO HAS A CLUE EITHER....THE DUMBER YOU ARE...THE MORE $$$$$$ THEY PAY YOU...THIS IS WHY MOST OF US SIT OUT HERE AND JUST SHAKE OUR HEADS, AND WALLLOW IN DISBELIEF...THE SADDER IT IS...THE MORE LAUGHABLE IT BECOMES.. ;D
 
deltas69 said:
bet in another year or so WRQQ will be something else. HELL SON..IT WON'T TAKE ANYWHERE NEAR THAT LONG.......NO ONE THERE HAS A CLUE..BUT THEY ARE JUST FOLLOWING CORPORATE ORDERS, WHERE NO HAS A CLUE EITHER....THE DUMBER YOU ARE...THE MORE $$$$$$ THEY PAY YOU...THIS IS WHY MOST OF US SIT OUT HERE AND JUST SHAKE OUR HEADS, AND WALLLOW IN DISBELIEF...THE SADDER IT IS...THE MORE LAUGHABLE IT BECOMES.. ;D

Why are you typing in all caps?
 
deltas69 said:
bet in another year or so WRQQ will be something else. HELL SON..IT WON'T TAKE ANYWHERE NEAR THAT LONG.......NO ONE THERE HAS A CLUE..BUT THEY ARE JUST FOLLOWING CORPORATE ORDERS, WHERE NO HAS A CLUE EITHER....THE DUMBER YOU ARE...THE MORE $$$$$$ THEY PAY YOU...THIS IS WHY MOST OF US SIT OUT HERE AND JUST SHAKE OUR HEADS, AND WALLLOW IN DISBELIEF...THE SADDER IT IS...THE MORE LAUGHABLE IT BECOMES.. ;D


O.K. Pat, this one I agree with you 100% on. Cumulus plays with thier lowest rated station in a market, test driving different formats that never work. 106.7 is locked into an ESPN now, and they have to run B & T in the morning for contract reasons with Clear Channel.

BUT FOLKS BELIEVE ME WHEN I SAY....THERE WILL BE NO MORE SIXTIES OLDIES PLAYED ON THE FM DIAL IN NASHVILLE! Looking back at Arb books for 96.3 and 97.1 show it. The ratings stunk. Call Bill Barry and convince him to change WAMB to 60's pop oldies. At least he does have a FM translator where you can hear it in some parts of the metro.
 
They kept the "Star 97" name and logo for six years, from 1999-2005. And they've had the same call letters (WRQQ) through all their name and format changes. I personally think they should have just left well enough alone and kept Star 97, even if it meant tweaking things here or there. And keep in mind, Bob & Tom are the third syndicated talk show they've gone through, after Bob & Sheri and Rick & Bubba. Bob & Sheri and Rick & Bubba have now been on, and left two Nashville stations each. Rick & Bubba are now on a third, but I don't see Bob & Sheri returning anytime soon.

At least when Star 97 first came on, they really were a "new" station. After all, they had only been around since 1999. It really was, at that time, a new station, not just a new format, or a new name.
 
Star 97 tinkered with its format every few weeks, it seemed, and then as now, Cumulus/Dickey could not decide what to do with it. I never got the appeal of Rick & Bubba; to me, Bob & Sheri are William F. Buckley & Margaret Thatcher by comparison. And with that format, I don't think Rick & Bubba fit, nor do Bob & Tom.

If they'd give programming and air talent time to build an audience, they might get lucky. No, they'll never have the largest audience due to several factors, but they could have a more significant, consistent and loyal audience.
 
Okay, some of the music is pretty good and I am not that crazy about the format in general. It's nice to
have this change. Maybe someone at Crumy-Nash has listened to the success in ATL. Wonder what is in
store for 106.7 next couple of weeks.

When will WBUZ implode?
 
Why does everyone on this board believe 106.7 the fan needs to change formats, do you work for that station or know what it is billing?
 
radioheroforhire said:
Why does everyone on this board believe 106.7 the fan needs to change formats, do you work for that station or know what it is billing?

It's all wishful thinking. They can't change formats if they wanted to, due to the contract with ESPN and the pending lawsuit with Randy Bell and WNSR.

What the deal is, like what is happening to WRQQ, 106.7 has changed formats so many times since 1997 when the station officially sign on that these people think they need to change every 8-10 months. I don't look for 106.7 to be going anywhere for a good while to come. Cumulus is stuck with 106.7 the way it is.
 
The audio on 97.1 has sounded like total s--t for 2 days now! Fix it or pull the plug. Who could
stand to listen to them sounding like that for more than 5 seconds? :mad:
 
Didn't sound to bad this evening flying solo in the car and they were playing an ACDC cut that was not one of their big hits. Sounded very fine at ear bleed level in the Dodge Magnum. Yup let the hair down.

Nock
 
Meanwhile the Pebble was blasting out a real rocker and station fight song --- "Dust in the Wind."

I think I'd rather listen to 97.1 rock with bad audio that ever listen to the wimpy 105.9 with perfect audio.

I hope 97.1 lasts another week or two, till some suit ruins it all over again...
 
Anybody know who the image voice guy is on 97.1? Maybe I've not heard enough but seldom do more than ONE oldies rock station make it in a city. Sure we can tell a slight difference but basically isn't 105.9 and 97.1 appealing to the same audience? There's not room for both. 105.9 uses a primary image voice who feels very 80ish. The dude on 97.1 just feels like a more generic version of that guy and all of 97.1 feels like a confusing effort.
Not long along someone said "Nashville now has TOO MANY FM signals in the market with all the years of move ins." I get it. We now have more signals but no better radio overall and it seems there's no imagination left but to try and give a slight variation to what's established.
 
I noticed 97.1 has been sounding really bad the past few days. But being in the Huntsville market, I just assumed it was the massive interference from 96.9 causing it. I have it coming in crystal clear with my antenna now, and it sounds like digital crap, like most of XM. I tend to like the cumulus rock stations, I've liked WXFX 95.1 in Montgomery AL for many many years, and I'm liking RQQ so far. I just wish I could get rid of the interference from WRSA down here.
 
Had to run into Nash-Vegas for a gathering Sunday Evening and had plenty of time to catch radio coming in and rolling out... On the new 97.1.. "A" grade for finding a station with no direct competition on the 25-54 side of Rock... "D-" grade for processing.. Sounds like "Smashed Patatos" with some lugnuts, bolts and broken fanbelts rattling around..The imaging is 'too copycat'... Hey, even though their playing stuff that 105.9 stopped playing some time back, they sound like they are tying to be COPYCATS.. WRQQ to WNRQ... The Real Rock Station to The Rock Station.... This can have two negative outcomes.. One, deluted numbers for both, as people do not right 'exact' in their diaries.... Two, ediger "Buzz" can play off the confussion (Even though they are more 18-44).... Overall the market sounded 'carboard' compared to when I was in the market in the 90's... I thought the Chrisitan FM's had more 'edge' and 'fun' and seemed to be more aligned with their audience, than the other formats.....'SIX sounded solid....'WTN continues to streach their lead and loyalty.. They didn't take the news/talk crown over night, but we saw it coming back in the early 90's....At least the new owners stayed the course and kept investing in their local talent... Give Ramsey's success a lot of credit as 99.7 was the flagship....On the original thought.. 105.9 sounded clean and the talent sounded pretty good, but the afternoon mix sounded more Classic Top-40-Rock lean (rock tracks that made the CHR charts)...Just my 2 cents.... Still love seeing the Candellera Towers spliting through the north hills into Nashville, on I-24... We ENG types love an impressive looking 'sticks'.... Kind of like Larry Flint likes 44....Oh, you know what he likes.... :p
 
Ratings for 96.3 stunk because they played the same oldies over and over. The format became stale because they wouldnt expand their playlist.
 
oldies5161 said:
Ratings for 96.3 stunk because they played the same oldies over and over. The format became stale because they wouldnt expand their playlist.

You're right, that's why South Central pulled the plug on Oldies 96.3. Then the Dickey's (a.k.a. Cumulus) took it on, and we see it got nowhere due to the same old songs played over and over.

It takes lots of work to do a Oldies Format right, hours of resarch, and playing hit that made the charts, but didn't really go to the #1 spot or top 5 in Billboard. As I've mention before, corporate likes to play it safe. I would walk in to the local dollar general store in Gallatin and they would have Oldies 96.3 turn up as loud as it would go. It was the same old song Magic 1560 would be playing.

Since dollar general has gone big time corporate, they don't advertise on the local AM's anymore and have not for years. It doesn't bother me, I don't need thier money anyhow.
 
Many corporations (mainly fast-food restaurants, for example) bought agency ads on our small station in west Tennessee back in the early '90s. Since they usually ran jingles, I'm guessing they did this on all stations in communities in which they had restaurants.

I seem to recall Dollar General buying ads with us, too.
 
firepoint525 said:
Many corporations (mainly fast-food restaurants, for example) bought agency ads on our small station in west Tennessee back in the early '90s. Since they usually ran jingles, I'm guessing they did this on all stations in communities in which they had restaurants.

I seem to recall Dollar General buying ads with us, too.

Those were the "good ole days" when ad agencies would buy small town AM's and you if your were smart, you could pay yourself and make money with a stand alone AM station, even if your station was in the suburbs of a metro market. These days if your station is located in the suburbs, like mine, it's difficult. Consolidation has done alot of damage to small town (not small market), but small town radio, especially the stand alone AM stations.

I loved the old man who voiced the Dollar General store spots for the small AM stations. Brings back memories. Then after the spots, you would have a "great voice" simular to Buddy Sadler doing some local news and sports, and then you (the D.J.) would play the top 40 hits off of 45's. Cue them records tight past the record burns! I learned to slip cue at the small AM stations for a tight music shift. What MEMORIES! At sign off we played the National Anthem before you shut off that ole tube transmitter! I cry sometimes at how our world has changed at the small "hometown" station!

The further you are away from the a metro city, live local, AM works. It's the only communication the town has and they become die hard listeners in certain dayparts due to you're giving them something that is not available somewhere else. Live an Local works well on these station, and when the FCC relized this, they brought in LPFM, but Congress and the NAB screwed that up.

That's the problem with WMRO. 1010 WHIN has been there since 1948, and has been "The Station" of Sumner County over the years. Even when 1130 WAMG was on from 1966-1991, it was not as profitable as WHIN. To my knowledge, WAMG was country, then somewhere in the 80's it went oldies, then seven month before it went dark, it was Southern Gospel.

Since WAMG change calls to WYXE and went hispanic, AM 1130 has done better, due to it's now owned by a hispanic church in Nashville. The "GOOD" part about WMRO is that it's paid for, except yearly taxes, and so I can dare to be different on AM! I don't have to be a news/talk station, run a all religious/southern gospel format (which WAMG did in 1991 and it failed), a country format, or some rotten, awful, boring AM format that makes you want to turn off the lights and go home.

WMRO rocks with a solid "Hot AC" format. The closest AM station I have found that does what we do is the station on 1340 in Columbia, but I think they are just doing just Standard AC to where we lean more on the edge of Alternative/Modern Rock. It's nice to get to play a format you like and not worry about income.
 
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