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Is WECK about to make news?

Don't be surprised if THE BREEZE stops blowing in the next few days. Rumor has it that WECK is about embark on a satellite-delivered STANDARDS format. It could happen this weekend, or perhaps, Monday. I wonder if Harve Moore might be involved in some way. Maybe hosting a "live" morning show or as the station's image voice. Time will tell. ;)
 
Satellite delivered Standards? IF this is true, IF it's standards, Harv would be a good fit because he was, for all intents and purposes, the voice of Swing 1270.
 
Makes a lot of sense. Swing 1270 was doing OK--for a poor signal AM, which describes WECK. Add the FM translator, and they may be able to pay the bills and even go out to dinner once a month! No, really, best of luck to Dick Greene, hope it works out for him.
 
Had WECK made a move to Standards in January when WHLD flipped from Standards to Sports, it would have had an immediate impact and created a buzz. Swing listeners who wondered what happened to their radio station would only have had to tune their radios a smidge to the left on an analog set, or 30 khz down on a digital receiver. A powerful promotional opportunity was lost because a decision was delayed by nearly five months. Read and review "Radio Promotion 101."
 
Does anybody really expect this to be a legacy Standards format? I don't. It most likely will be an amalgam of Standard-Pop-AC that has some 45-54 appeal as well as 65+ appeall. Currents and Classics: Streisand-Michael Buble-Harry Connick-Beatles-Sinatra-Elivis and the like. And that's a good thing. A radio station can't survive solely on Standards of Bennett, Sinatra, Ink Spots, Deano, Torme and Percy Faith because the demo appeal would be far too gray and blue. It wouldn't surprise me if WECK's "new" format walks a fine line between Star-Joy-Classic Hits. With the FM translator and the AM signal, it might make for some interesting listening... to say nothing of material for this board.
 
The only "news" WECK makes is on this board... No one else on the globe cares/knows it exists.
 
According to the station's Facebook page, "Timeless WECK" launches at midnight. It appears the music mix will feature standards from Sinatra and Bennett from the Music of Your Life era, plus artists in the same vein today (presumably Michael Buble, as an example). I suppose we'll find out in the morning if Tom Donahue continues as morning man. Given the 1.5 to 2 share Swing 1270 earned, I would anticipate similar numbers for WECK. This is a move Dick Greene should have made when he bought WECK five years ago.
 
So far the station sounds good. In the last half hour.."Ride Like the Wind", Christopher Cross, "Crying in the Chapel",Elvis "I Won't Last a Day Without You" Carpenters, "Red Roes for a Blue Lady"Vic Dana, who was born in Buffalo, nice local tie in and "I'll Be Seeing You" Rod Stewart. I never listened to the station until this morning. WHLD was much more traditional playing a lot of big bands and 40's to 60's music..and WHLD was local. Will they be using one of the standards satellite feeds after morning drive?

Never heard Tom Donahue before. He sounds good. So far the station reminds me of a heritage MOR station. Now they are playing "Days of Wine and Roses" by Henry Mancini. There's your parameters.."Ride Like The Wind" and the Mancini record. It is nice to hear this music over the air on terrestrial radio. I'm listening on line from NE Pennsylvania. Stream sounds good in stereo...Now..Eydie Gorme. Interesting mix.
 
Does WECK sound similiar to how Legends 102.7 sounded
back when WLGZ was on 990 right after the buyout from 'CMF?

I remember they played all the standards, old PAMS jingles, etc
before they left 990 for 102.7.
 
It appears to be Dial Global's America's Best Music format. The midday show host sounds like Carl Hampton.. I have 2 of these stations in my area....so it's more than familiar. Buffalo hasn't had a bird-delivered standards format in many years. It's about time actually!
 
A mom & pop shop where I picked up a coffee and donut in the village of Lancaster had "Timeless WECK" on this morning. It sounded like the translator. The format isn't bad, which is to say it might do something. But Anne Murray singing "I'm Happy Just to Dance With You?" What, the Beatles' version is too rocky for 55-64 year olds? Back in the car, I listened some more, but when I heard "Without You" by Harry Nilsson, I hit scan. Tom D. is a strong player, but like any good athlete, he needs a coach to give him structure and direction. Some of his breaks are loose and unfocused. He's up against stiff competition on big signals from established players like Bill Lacy, Clay Moden, Rob Lucas and WBFO. Tom is far better than the Dial Global sat-jocks, who sound canned and occasionally corny. I heard the midday guy try to link a song title to OJ Simpson appealing his sentence. Wow! Even in Buffalo, that was a stretch. But at least the call letters are back in play and used often. WECK sounds like it will be an alternative to the tight rotations heard elsewhere; for example, Dionne Warwick's "Trains and Boats and Planes" was a different touch. The Dial Global format on WECK seems to feature more of those type of off the beaten path songs. It will be worth checking out, at least for a while.
 
I like it, but then I always listened to music that spanned years before and even after most of my peers. The trouble is I'm beyond the coveted 18-49 demographic that most radio station owners say ad agencies demand. So the question is will WECK stick with it? With every passing year this format becomes a harder sell.

Working with guys (not in radio) who are in their 30's and 40's I was talking about Andy Williams. It was frustrating to find they had no idea who he was and in their minds they doubted he was famous.
 
Listening to the stream tonight I heard a couple of things, one good, one bad. First "God Bless America" followed by an instrumental KB used to play around midnight (Hank Nevins was good enough to give me the title but I have lost the email). The bad is it was a local insert to the format and after that "Monday Monday" came up mid song and with only one channel in both speakers.

Again I like it but you just know there isn't a soul in the place this time of night, the satellite and automation have replaced a live person. I wonder if the guy at Dial Global is actually live or voice tracked?
 
I listened a bit less than an hour this morning on the net, and recognized the format from trips to visit our kids in Connecticut.

It's OK, but seems a bit too laid back for my personal taste (and advertisers think I'm penniless and dead). Step it up, already! Both WLGZ in Rochester and CFMZ in Toronto suit me better. And, they seem to appreciate me.

Tom Donohue's Saturday night Oldies show on WWKB a few years back was terrific. Now, a weekly re-creation of that show would be worth tuning into. I caught it one summer night while waiting for my wife and daughter in a department store parking lot in White Marsh, MD (Baltimore). The quality of that production was truly impressive. And at midnight, an homage to WNIA in the closing theme, Richard Maltby's "Midnight Mood". How fitting for WECK.
 
........how would this flip "make news" exactly? You people think everyone's CLAMORING for this type of format??
 
SSSKub said:
........how would this flip "make news" exactly? You people think everyone's CLAMORING for this type of format??

It makes news because there is a station down the dial where Swing COULD have ended up.
----> http://www.buffalonews.com/apps/pbcs.dll/article?AID=/20130114/CITYANDREGION/130119532/1057

What's the deal with 1120 these days anyway? Was something worked out?
I'm guessing that's what the several month delay was all about? No need for two standards stations if that were to be.
 
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