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JACK FM in OKC

R

rrober00

I saw this on Allaccess.com

Early Jump On JACK In OKC

Looks like an ABC-licensed JACK-FM affiliate, KOJK/OKLAHOMA CITY, will sign on
in MARCH. The current station, TYLER MEDIA/NICK RADIO Country KWEY/WEATHERFORD,
OK is a move-in at 97.3. But the marketing, with about a 100 billboards
showing, and streaming has already started at www.jackokc.com.

Anybody know anything about this?
 
> I saw this on Allaccess.com
>
> Early Jump On JACK In OKC
>
> Looks like an ABC-licensed JACK-FM affiliate, KOJK/OKLAHOMA
> CITY, will sign on
> in MARCH. The current station, TYLER MEDIA/NICK RADIO
> Country KWEY/WEATHERFORD,
> OK is a move-in at 97.3. But the marketing, with about a
> 100 billboards
> showing, and streaming has already started at
> www.jackokc.com.
>
> Anybody know anything about this?

We've been discussing it in one of the threads below. It's definitely streaming, and the stream is airing the ABC satellite version of Jack. I turned on the Jack FM up the road from me, which I know is satellite (and doesn't even have a studio!), and it had the exact same song on at about the same time.
 
Wow. Eh. When you say we play anything, I was kinda hopin' that just meant genres and eras and hits and misses and such; but playing songs I've never even heard before is a bit much. Also playing songs that didn't cross over to at least one mainstream format is a bit much, too ("The Last DJ", which was a middling AAA and Mainstream Rock hit). You could have a giant library and limit it to songs people have at least heard, but this just smacks of "whee, I'm in charge and I'm going to play my personal iPod on shuffle on the air". You can have that attitude all you want, but you have to leaven it with common programming sense. That's like having the music scheduler print off something without a music professional giving it the once-over first. (Though of course the companies who make them claim to make that need needless). Even something off the wall has to have a smidgen of mainstream around it to appeal to any sort of normal audience. I'm beggin' ya, Tylers, go local like KKNG; I'm not seeing any TSL for myself on this national stream.

"Tonight Tonight Tonight" Genesis
"Cotton Eye Joe" Rednex
"On The Border" Al Stewart
"I'm Like A Bird" Nelly Furtado
"Love Is Like A Rock" Donnie Iris
"Connected" Stereo MCs
"Baby Love" Mother's Finest
"I Got You Babe" UB40 & Chrissie Hynde
"Brother's Gonna Work It Out" Willie Hutch
"The Very Last Time" Utopia
"The Last DJ" Tom Petty & The Heartbreakers
"Natural High" Bloodstone
"I Hear You Knocking" Dave Edmunds
"Blame It On The Rain" Milli Vanilli
"Signs" Tesla
"Hold On Loosely" 38 Special
"Standing Still" Jewel
"Change" John Waite
"Baby Got Back" Sir Mix-A-Lot
"Good Girls Don't" The Knack
"Opposites Attract" Paula Abdul
"I'll Take You There" The Staple Singers
"Oh Sherrie" Steve Perry
"Last Kiss" Pearl Jam
"Tragedy" Bee Gees
"Crazy For You" Madonna
"Dance Little Sister" Terence Trent D'Arby
"This Ain't A Love Song" Bon Jovi
"I Drink Alone" George Thorogood & The Destroyers
"Almost Paradise" Mike Reno & Ann Wilson
"Carry On Wayward Son" Kansas
"Ain't No Mountain High Enough" Michael McDonald
"Puttin' On The Ritz" Taco
"Flying" Beatles
"We Belong" Pat Benatar
"Aerials" System Of A Down
"Keep On Truckin'" Eddie Kendricks
"What Is Love" Haddaway
"I Want Your Sex" George Michael

I haven't even heard of 9 of those songs. I have no problem with playing things that weren't gigantic hits, but you've got to surround them with gigantic hits. For instance:

"Cotton Eye Joe" Top 30
"On The Border" Top 100
"I'm Like A Bird" Top 10
"Love Is Like A Rock" barely made Top 40
"Connected" Top 10
"Baby Love" Top 100
"I Got You Babe" Top 30
"Brother's Gonna Work It Out" Top 100
"The Very Last Time" Top 100
"The Last DJ" non-crossover
"Natural High" Top 10

Five songs that didn't even make the Top 40 within 40 minutes? Can you say recipe for disaster? Or at least tuneout? Martha wouldn't like this...it's NOT a good thing! I'll keep my fingers crossed for local programming...we'll let them use this way-too-eccentric feed in overnights.

And we certainly don't need yet another station in town to bless us with Sir Mix-A-Lot!
 
> Wow. Eh. When you say we play anything, I was kinda hopin'
> that just meant genres and eras and hits and misses and
> such; but playing songs I've never even heard before is a
> bit much. Also playing songs that didn't cross over to at
> least one mainstream format is a bit much, too ("The Last
> DJ", which was a middling AAA and Mainstream Rock hit). You
> could have a giant library and limit it to songs people have
> at least heard, but this just smacks of "whee, I'm in charge
> and I'm going to play my personal iPod on shuffle on the
> air". You can have that attitude all you want, but you have
> to leaven it with common programming sense. That's like
> having the music scheduler print off something without a
> music professional giving it the once-over first. (Though
> of course the companies who make them claim to make that
> need needless). Even something off the wall has to have a
> smidgen of mainstream around it to appeal to any sort of
> normal audience. I'm beggin' ya, Tylers, go local like
> KKNG; I'm not seeing any TSL for myself on this national
> stream.
>
> "Tonight Tonight Tonight" Genesis
> "Cotton Eye Joe" Rednex
> "On The Border" Al Stewart
> "I'm Like A Bird" Nelly Furtado
> "Love Is Like A Rock" Donnie Iris
> "Connected" Stereo MCs
> "Baby Love" Mother's Finest
> "I Got You Babe" UB40 & Chrissie Hynde
> "Brother's Gonna Work It Out" Willie Hutch
> "The Very Last Time" Utopia
> "The Last DJ" Tom Petty & The Heartbreakers
> "Natural High" Bloodstone
> "I Hear You Knocking" Dave Edmunds
> "Blame It On The Rain" Milli Vanilli
> "Signs" Tesla
> "Hold On Loosely" 38 Special
> "Standing Still" Jewel
> "Change" John Waite
> "Baby Got Back" Sir Mix-A-Lot
> "Good Girls Don't" The Knack
> "Opposites Attract" Paula Abdul
> "I'll Take You There" The Staple Singers
> "Oh Sherrie" Steve Perry
> "Last Kiss" Pearl Jam
> "Tragedy" Bee Gees
> "Crazy For You" Madonna
> "Dance Little Sister" Terence Trent D'Arby
> "This Ain't A Love Song" Bon Jovi
> "I Drink Alone" George Thorogood & The Destroyers
> "Almost Paradise" Mike Reno & Ann Wilson
> "Carry On Wayward Son" Kansas
> "Ain't No Mountain High Enough" Michael McDonald
> "Puttin' On The Ritz" Taco
> "Flying" Beatles
> "We Belong" Pat Benatar
> "Aerials" System Of A Down
> "Keep On Truckin'" Eddie Kendricks
> "What Is Love" Haddaway
> "I Want Your Sex" George Michael
>
> I haven't even heard of 9 of those songs. I have no problem
> with playing things that weren't gigantic hits, but you've
> got to surround them with gigantic hits. For instance:
>
> "Cotton Eye Joe" Top 30
> "On The Border" Top 100
> "I'm Like A Bird" Top 10
> "Love Is Like A Rock" barely made Top 40
> "Connected" Top 10
> "Baby Love" Top 100
> "I Got You Babe" Top 30
> "Brother's Gonna Work It Out" Top 100
> "The Very Last Time" Top 100
> "The Last DJ" non-crossover
> "Natural High" Top 10
>
> Five songs that didn't even make the Top 40 within 40
> minutes? Can you say recipe for disaster? Or at least
> tuneout? Martha wouldn't like this...it's NOT a good thing!
> I'll keep my fingers crossed for local programming...we'll
> let them use this way-too-eccentric feed in overnights.
>
> And we certainly don't need yet another station in town to
> bless us with Sir Mix-A-Lot!
>
I just can't see the point in putting this format on 97.3. Maybe for a short time and then a 106.7 frequency swap? Any thoughts?
 
They've already applied for the KOJK calls, so it seems to be a fait accompli. Nor do I think they'd denigrate the Hispanic community--"You're not worthy enough for your 13kw signal anymore, we're puttin' you on this 1kw signal". They've put in a bunch of time, effort, and money into 106.7; it seems like a "community commitment" more than a moneymaking enterprise. 106.7 is out of town too (Okarche), so neither of them have a perfect metro-area coverage footprint.
 
Um, Hello!

First question: where were you listening to this? Was it on the www.jackokc.com site or www.jack.fm? I was looking at the music list and while I am very familiar with the ABC stream, it looked VERY much like several hours of the original JACK-FM Internet stream. I looked and many if not all the songs you were talking about played at some point last night. The Internet stream was/is more international/eccentric than the satellite feed from ABC.

CJ
 
Glad to hear it! Strange that they would use something that doesn't accurately reflect the format/feed they're trying to sell. Unfortunately, however they're stremaing doesn't like my Mac OS, so I haven't been able to listen to whatever's pumping through jackokc.com. Do they have local sweepers and the whole nine yards? I noticed the asx was reflective of the local station; I didn't know if that meant it was a separate local feed, or if it was just that way to keep track back at the main ABC streaming compound of how many people were listening from which market.
 
The feed on www.jackokc.com is the ABC Radio feed along with the new KOJK liners and IDs. It is Windows Media, which Macs don't really do well with.

The Internet stream has been going since 2000 and is the last vestige of the Original JACK-FM as it is decided what (if anything) will replace it on www.jack.fm.
 
Well, that is a relief. I've finally gotten to listen on a PC tonight, and it's much better, though the sweepers are really lame and dull. I hope they're doing something more-elaborate sweeper-wise for the "big sign on". Or maybe all Jack stations are like that; I have no first-hand experience! Lots of commercials, but obviously they'll need 'em to make this a financial break-even. Lots of 90s-crossover-alternative, which could be an interesting combo with The Buzz and The Spy. Of course, with Barreda gone, The Buzz may not revisit 95X much anymore. Haven't heard a thing from the 70s, which is probably for the best, since KOMA has usurped that territory now. The inevitable problem with national feeds is their playing things which a given market may be sick of; "All She Wants To Do Is Dance" is like a current on Magic, so I don't think anyone scanning by would stop to hear that. But of course, another theory is that the new station wants to take ownership of that song from whatever station is banging it. Not much on the funkier side tonight, except for Pink's "Most Girls"; they probably only play the biggest hits of that genre, since they've always come off as more-rockish. Whoops, I spoke too soon: here's a 70s song right now, "Brother Louie".
 
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