KSTJ has been working feverishly to create a new base for its declining format. "Mike O" and the General Manager were both together at the Margaritaville Restaurant the other day with a well known Programmer/Consultant of "Zapoleon Media Strategies". They were discussing how they would take on a new radio station if "Jack" was to evolve in the Las Vegas area. KSTJ management and "Zapoleon Media Strategies" found that a mostly 90's format with little 80's and some of today's hits would score a larger TSL with gen-xer's and post baby-boomers since the Jack format will be strong in way out 80's. Sounds like a Mix station doesn't it? Since Mix is mostly a Top 40 Hot-Modern A/C, Star, soon to be "The NEW Edge 102" will play the Maroon 5's and New Rob Thomas but lean towards a 90's image with songs like;
What I Got | Sublime, What's The Frequency, Kenneth? | REM, All Mixed Up | 311, How's It Gonna Be | Third Eye Blind, Zombie | Cranberries, Inside Out | Eve 6, Take A Picture | Filter, Shine | Collective Soul, Closing Time | Semisonic, Good | Better Than Ezra, Far Behind | Candlebox, You Get What You Give | New Radicals, What It's Like | Everlast, Cumbersome | Seven Mary Three, One Week | Barenaked Ladies, Feed The Tree | Belly, All I Want | Toad The Wet Sprocket, Runaway Train | Soul Asylum, Smells Like Teen Spirit | Nirvana, What Would You Say | Dave Mathewes, Little Miss Cant Be Wrong | Spin Doctors. What I understand is they plan to make the change sooner than July 4th...try July 2nd. The whole weekend to stunt and tweak the sound of "The New EDGE 102!" What about the talent? They never really had any! Get your resume and CD's out now cause change is about to happen again in Vegas. Oh and by the way, Guy Zapoleon of "Zapoleon Media Strategies" is the new consultant of Star since his protege' programmer Chareece Fruge exit Mix to take post in Denver at Alice.
What I Got | Sublime, What's The Frequency, Kenneth? | REM, All Mixed Up | 311, How's It Gonna Be | Third Eye Blind, Zombie | Cranberries, Inside Out | Eve 6, Take A Picture | Filter, Shine | Collective Soul, Closing Time | Semisonic, Good | Better Than Ezra, Far Behind | Candlebox, You Get What You Give | New Radicals, What It's Like | Everlast, Cumbersome | Seven Mary Three, One Week | Barenaked Ladies, Feed The Tree | Belly, All I Want | Toad The Wet Sprocket, Runaway Train | Soul Asylum, Smells Like Teen Spirit | Nirvana, What Would You Say | Dave Mathewes, Little Miss Cant Be Wrong | Spin Doctors. What I understand is they plan to make the change sooner than July 4th...try July 2nd. The whole weekend to stunt and tweak the sound of "The New EDGE 102!" What about the talent? They never really had any! Get your resume and CD's out now cause change is about to happen again in Vegas. Oh and by the way, Guy Zapoleon of "Zapoleon Media Strategies" is the new consultant of Star since his protege' programmer Chareece Fruge exit Mix to take post in Denver at Alice.