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January book

Nice Big Jump for RFF, after a few bad books, what did they do different, they sound the same to me???When is R1 going to pull the plug on continuous, rock bottom, PHI and bring Alternative back to 100.3. We all know they destroyed popular Y and DRE cause it was not their THANG!!!!!!
 
Check out WXTU rising to 4th place - and that's after Leigh Richards left. Ouch.
 
WPEN-FM's cume is almost to the level of WIP's cume. WIP has 503k, WPEN-FM has 417k. Most of that is the result of WIP moving downward rather than WPEN moving upward, at least in the past 3 months. But I'm sure the strategy of WPEN, to get WIP listeners to check them out during commercial breaks, looks like it's working when the cume numbers get near equal. Obviously the next task is to get the TSL numbers up by getting more people to stick around and making WPEN more than everybody's second choice.

WYSP's cume down a bunch. Only one Eagles game this book (the January 9 playoff loss to Green Bay). I expect a bigger drop next month.
 
Is there a ratings section for the HD-2-3 etc., or is the audiance too small to matter. I think some HD's pull an audiance, in NYC the HD's have to have some listeners. I also notice on Radio Locator, they do not list the HD's power, antenna height, coverage, location, etc.
 
gunsmoke said:
Is there a ratings section for the HD-2-3 etc., or is the audiance too small to matter. I think some HD's pull an audiance, in NYC the HD's have to have some listeners. I also notice on Radio Locator, they do not list the HD's power, antenna height, coverage, location, etc.
Click to expand...

Way too small to measure. 1210's internet stream and 1480 WUBA have more listeners than any of the FM HD signals in Philadelphia. The only place an HD2 shows up in the ratings is in Atlanta, where an HD2 channel is on a regular FM translator (and all of the HD2's measured audience is thanks to the FM translator).

As for specs for HD stations, it's the same antenna height and location as the main signal (with a fraction of the ERP, obviously).
 
WHYY-FM still #1 Philly talker, followed by
WIP
WPHT
WPEN-FM
WNTP which is way below then
WIP AM Stream
WFAN
WABC
WPHT-AM Stream
WPEN-AM Stream

So apparently the PPM is recording online listening now. It will be interesting to see whether or not WPHT moves up in the ratings now that they've got their new live and local format after dropping Beck and Hannity.
 
Audio streams have been showing up in PPM ratings for some time now in other markets, reported separately from the OTA audience since the commercials are different. The thing to watch is whether audio stream numbers grow to become a significant part of the radio audience and whether audio streams which are not from terrestrial radio become a significant part of the audience.
 
That is an excellent question Matt. And will anyone even be looking for, let alone counting listeners for a non-terrestrial station that has some sort of internet presence. Does an internet only station get counted in anyone's book?
I'm not being a wiseguy... I really don't know. Are there provisions for that?
 
wcradio2 said:
That is an excellent question Matt. And will anyone even be looking for, let alone counting listeners for a non-terrestrial station that has some sort of internet presence. Does an internet only station get counted in anyone's book?
I'm not being a wiseguy... I really don't know. Are there provisions for that?
Click to expand...

They would have to encode their audio with something the PPM can hear, which, obviously, they have to pay Arbitron to do. For many (most? all?) internet-only stations, this isn't worth doing.

I'm wondering if SiriusXM encodes for PPM. I'm guessing they don't, but I'm wondering why. Maybe they don't want the information published.
 
Arbitron decides who it wants encoding their signals for PPM. Stations don't have to pay anything to encode, they don't even have to subscribe to the Arbitron data. Arbitron will ask a station if they would volunteer to encode and the station can decide if they will or won't, then Arbitron will send them the encoder and monitor equipment for free. They send one set for the over the air signal and another for the internet stream (if the station has one). The two signals are encoded with different codes so they can separate out the two audiences.

Pure-play internet streams and satellite radio are not encoded with PPM yet... When there is a demand for them to be included in the ratings by the advertisers and agencies that use Arbitron's market specific numbers to place buys on radio stations then we may see Arbitron placing encoders on those types of audio signals.
 
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