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- Thread starter cflradio
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V
vadar
Guest
Time to blow up 101.9, start all over again.
Sounds like they've skewed toward another Power 95.3, playing more Rhythmic Top 40.
If they keep this up, they can reimage as "Amp Radio" Orlando.
That's a monster of a signal to have a CHR on.
Not sure if having a Hot AC & a CHR in one group will work or not.
Heck, Sunny 105.9 & Mix 105.1 already play some of the same 80's music.
Honestly, I'd like to see a Rhythmic AC (like 93.9 Jamz in Hawaii) or Pure Dance station (like Energy 107.9 in Melbourne).
If they keep this up, they can reimage as "Amp Radio" Orlando.
That's a monster of a signal to have a CHR on.
Not sure if having a Hot AC & a CHR in one group will work or not.
Heck, Sunny 105.9 & Mix 105.1 already play some of the same 80's music.
Honestly, I'd like to see a Rhythmic AC (like 93.9 Jamz in Hawaii) or Pure Dance station (like Energy 107.9 in Melbourne).
To the surprise of exactly nobody, Rickey Smiley is gone from mornings on 102 Jamz. So basically they just did a clean sweep of the drive time personalities.
The obvious implications here are that Jamz is ditching its Urban roots in favor of a more mainstream presentation. The Jamz moniker obviously has name recognition in the Orlando market, but will they jettison it now that they're playing Maroon 5 and Katy Perry? Another factor - Mix has tiptoed towards the CHR border of Hot AC, playing stuff like LMFAO, Selena Gomez and Pitbull in recent months. 101.9 therefore is limited in how mainstream of a CHR presentation they can produce - thus, we're likely to get something along the lines of LA's Amp Radio or Detroit's Channel 955.
I guess CBS' strategy is to squeeze a very mainstream (and very good) XL, barricading them with Mix on the HAC side and Jamz on the Rhythmic side. Will it work? Should be interesting to watch. Apparently Rob Morris (best known for his long tenure as PD of KDWB/Minneapolis) is serving as WJHM's in-house consultant for the next few months...
The obvious implications here are that Jamz is ditching its Urban roots in favor of a more mainstream presentation. The Jamz moniker obviously has name recognition in the Orlando market, but will they jettison it now that they're playing Maroon 5 and Katy Perry? Another factor - Mix has tiptoed towards the CHR border of Hot AC, playing stuff like LMFAO, Selena Gomez and Pitbull in recent months. 101.9 therefore is limited in how mainstream of a CHR presentation they can produce - thus, we're likely to get something along the lines of LA's Amp Radio or Detroit's Channel 955.
I guess CBS' strategy is to squeeze a very mainstream (and very good) XL, barricading them with Mix on the HAC side and Jamz on the Rhythmic side. Will it work? Should be interesting to watch. Apparently Rob Morris (best known for his long tenure as PD of KDWB/Minneapolis) is serving as WJHM's in-house consultant for the next few months...
RIP 102 JAMZ..the days when they ran JAMLANDO blazin Hip-Hop and R&B!
Who wants to bet either "now 101.9" or "amped 101.9"? Just sayin'. It's not out of the question.
V
vadar
Guest
It's spelled "flawed". And how are they "flawed"?
@Vader and Freakshow you do not have to be smart MF`s "Flaud" or"Flawed" you had an understanding of what I was saying right or wrong? They are "Flawed" because the measurement of listners for Urban Radio is not really accurate SIMPLE. How can a station go from Top 5 to number 15 come on.
P
Pennanti
Guest
donta1974 said:
Well, there are two situations in which a station can go from #5 to #15 when the sampling method changes.
A.) The new sampling method (PPM) is wrong, and the station is really #5.
... OR ...
B.) The OLD sampling method (diaries) is wrong, and the station really IS #15 -- and likely was really #15 all along.
I find it interesting that you're assuming it's A and not B. Do you have any actual reasoning to explain WHY you think diaries are more accurate than PPM, or is it simply sour grapes because it's "your" station that's being hurt and your ox getting gored?
Personally, as someone who has filled out a diary myself before and who knows two other people who have filled out diaries, I know precisely how flawed the diary system is. When I had my diary, I understood full-well how important it was to keep it accurate, and I still had a devil of a time keeping up with it despite my efforts. The other two people I mentioned... well, they didn't try so hard, and their attitude and approach to filling in their diaries makes me cringe to this day.
Diaries are notoriously problematic. People forget they had the radio on at work, or they think they were listening to AM-580 when it was really AM-540, or they don't count the radio station they heard in the restaurant at lunch because they think it shouldn't count since they didn't choose to listen to it themselves, or they put down that they listened to Rush Limbaugh for 3 hours when they didn't have the radio on because, "Well, if it wasn't for that day-long meeting I was in, I WOULD'VE been listening to Rush that day since I listen to him EVERY day." Or even worse, they have an axe of some sort to grind and write down that they listened to their favorite radio station for 12 hours straight every day, even if it was closer to 2 hours a day or less.
PPM is flawed as well... we've all heard the stories about people who tie their meter to a ceiling fan to keep it moving while a radio is turned on in the room, or people forgetting their PPM meter at home or intentionally choosing not to wear it due to how big and bulky it is. But PPM also captures the radio they had on at work, and PPM knows the station is really AM-540 and not AM-580, and PPM counts the radio station that is on in the restaurant at lunch, and it DOESN'T count those 3 hours of Rush Limbaugh that got missed because of the day-long meeting. There's ways to trick or fool the PPM, sure, but it's a lot harder to fool a PPM than it is to just write down blatantly wrong info in a diary that Arbitron will never have any way of catching.
So, given all of this, donta1974... please explain to me why you still believe diary-based ratings are more accurate than PPM.
You do not understand what I wrote. I did not say that diaries were more accurate than PPM. They both have accuracy issues. Your or my personal taste in music stations have nothing to do with this topic its just an obseravtion on my part and many others as well. I guess that if you are a white person who could care less about Urban radio than you see things a certain way just as if you are black you would have issues with white formats. We have seen the feds look at this PPM issue as far as black radio goes so the QUESTION that I am asking about moving from#5 To#15 is not some made up crap. I do not want young end black radio to disappear plain and simple and never say never it could happen. You already have people on this board wanting 102Jams flipped. Me and you do not agree and I am sure that you could give a rats ass about 102Jams or Urban Radio I do not work in radio and I have a very good non radio job. If 102Jams went off the air today or tomorrow I would be GREAT but minorities should have a station to listen to just like white folks have one,two, or three .
donta1974 said:
Wow. Really? Is that the problem?
How offensive you are.
People in this business are in business. They will take steps to preserve successful stations. Unsuccessful ones will be changed into something that has a better chance of generating high revenues. Your insinuation that the system is set up to ensure the failure of "black radio" (your words, not mine) is disgusting and hurtful.
donta1974 said:
If the methodology shows not many are listening, the station may not be worth investing more operating capital to keep it going. Radio stations aren't free to operate.
If you are so concerned about saving "the black station" - I suggest you patronize some of the station's advertisers. Show these merchants who buy commercial time that their investment was worth it.
Eat at a restaurant that runs commercials on this station. Buy your car from a dealer that runs commercials on that station. Tell the merchant you heard about them on "the black station" so they know the advertising on "the black station" is reaching people. Then maybe the station can do more business and justify the format.
H
hiphopRadio
Guest
NewsStud are you a CHR Radio Fan?
P
Pennanti
Guest
Wow, donta1974, where to begin...
Okay, so first you made the assumption that if 102 Jamz was #5 in the diaries but #15 in the PPM, that must mean PPM is wrong. There is no other explanation.
Then when I pointed out that it's possible that maybe the diaries were wrong all along before rather than PPM being wrong now, you proceeded to make a few more assumptions. You assumed that I'm white. You assumed that I don't care about what happens to 102 Jamz, and that my reason for not caring about 102 Jamz is racial. And you completely discounted my alternate explanation that maybe it was the diaries that were wrong all along because... well, you didn't really explain why, did you? You're still sticking with the assumption that 102 Jamz has a huge audience that should put it in the top 5, and all of your arguments are based on that assumption -- even though the only evidence you have to support that assumption is a set of deeply-flawed and old diary-based ratings.
First, don't assume I'm white just because of a single post on a message board. I didn't even mention race in my post.
Second, don't assume I don't care about what happens to 102 Jamz. It's a heritage, well-known station in Orlando with huge name recognition, even among people who don't regularly listen to it, and I'm sad anytime a station like that goes away.
But since you've brought race into the discussion (and again, I would point out that my first post made no mention of race), let's talk about race.
Not all black people listen to 102 Jamz, and quite a few white people DO listen to 102 Jamz. I've known people in both categories my entire life.
Plenty of stations in a variety of formats all across the country are dealing with decreased ratings due to their market switching from diaries to PPM, and there are plenty of white PDs at non-minority-targeted stations who are attacking PPM as a result. And at the other end of the scale, go look through the Ratings section here on Radio-Info, and you'll find plenty of PPM markets with an Urban station still in the top 5. So don't act like PPM is only hurting minority stations and is only helping "white" stations. It's far more complicated than that. Reality often is.
Yes, there are calls on this message board for 102 Jamz to flip -- not from me, but from others. There are also people on this board who want Real Radio 104.1 flipped, and others who want Mix 105.1 flipped to Amp. And before that there were plenty of people who wanted 96-Rock flipped, and before that people who wanted O-Rock 105.9 to flip. Again, all stations with primarily white audiences. So again, this isn't a racial issue... it's simply rampant speculation on a message board. Welcome to the Internet.
-=-=-=-=-
Now, back to my original, non-race-related point: what makes you believe PPM must be incorrect about the size of a radio station just because its ratings are lower under PPM than under diaries? Do you have an explanation for why you believe the diary method produces more accurate numbers than PPM, or are you simply angry about the ratings for "your" station dropping under the new methodology?
donta1974 said:
Okay, so first you made the assumption that if 102 Jamz was #5 in the diaries but #15 in the PPM, that must mean PPM is wrong. There is no other explanation.
Then when I pointed out that it's possible that maybe the diaries were wrong all along before rather than PPM being wrong now, you proceeded to make a few more assumptions. You assumed that I'm white. You assumed that I don't care about what happens to 102 Jamz, and that my reason for not caring about 102 Jamz is racial. And you completely discounted my alternate explanation that maybe it was the diaries that were wrong all along because... well, you didn't really explain why, did you? You're still sticking with the assumption that 102 Jamz has a huge audience that should put it in the top 5, and all of your arguments are based on that assumption -- even though the only evidence you have to support that assumption is a set of deeply-flawed and old diary-based ratings.
First, don't assume I'm white just because of a single post on a message board. I didn't even mention race in my post.
Second, don't assume I don't care about what happens to 102 Jamz. It's a heritage, well-known station in Orlando with huge name recognition, even among people who don't regularly listen to it, and I'm sad anytime a station like that goes away.
But since you've brought race into the discussion (and again, I would point out that my first post made no mention of race), let's talk about race.
Not all black people listen to 102 Jamz, and quite a few white people DO listen to 102 Jamz. I've known people in both categories my entire life.
Plenty of stations in a variety of formats all across the country are dealing with decreased ratings due to their market switching from diaries to PPM, and there are plenty of white PDs at non-minority-targeted stations who are attacking PPM as a result. And at the other end of the scale, go look through the Ratings section here on Radio-Info, and you'll find plenty of PPM markets with an Urban station still in the top 5. So don't act like PPM is only hurting minority stations and is only helping "white" stations. It's far more complicated than that. Reality often is.
Yes, there are calls on this message board for 102 Jamz to flip -- not from me, but from others. There are also people on this board who want Real Radio 104.1 flipped, and others who want Mix 105.1 flipped to Amp. And before that there were plenty of people who wanted 96-Rock flipped, and before that people who wanted O-Rock 105.9 to flip. Again, all stations with primarily white audiences. So again, this isn't a racial issue... it's simply rampant speculation on a message board. Welcome to the Internet.
-=-=-=-=-
Now, back to my original, non-race-related point: what makes you believe PPM must be incorrect about the size of a radio station just because its ratings are lower under PPM than under diaries? Do you have an explanation for why you believe the diary method produces more accurate numbers than PPM, or are you simply angry about the ratings for "your" station dropping under the new methodology?
V
vadar
Guest
Donta, take a chill pill buddy. 102 Jamz is a great heritage radio station and I sure hope it stays that way. I have noticed they sound like a CHRurban. By the way, why is race an issue here? 102 Jamz has done well with many demographics over the years.
Regardless, you bring up several noteworthy points, all of which I simply don't have enough knowledge to understand. I do enjoy hearing the arguments but certainly don't see where race plays such an issue.
Regardless, you bring up several noteworthy points, all of which I simply don't have enough knowledge to understand. I do enjoy hearing the arguments but certainly don't see where race plays such an issue.
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