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John Tesh adds 2-7pm on WCDV "Sunny" Baton Rouge

Baton Rouge – October 4, 2006– Nationally-syndicated radio show host John Tesh joins Citadel Broadcasting’s Baton Rouge station, Sunny 103.3 (WCDV-FM) weekdays, from 2:00 pm-7:00 pm - it was announced by Jeff Johnson, WCDV-FM’s program director. “Sunny 103.3’s” edition of The John Tesh Radio Show, one of the fastest growing radio shows in the country, will have a decidedly different feel compared to any other Afternoon Drive radio programs, and will be localized specifically for Baton Rouge.

Tesh’s show is a unique combination of information, ideas, and expert advice to make life easier
and better. He calls it “Intelligence For Your Life”. The show has taken radio by storm! – it has ratcheted up ratings on a multitude of formats, including, Hot AC, Rock AC, Smooth Jazz, Oldies, Christian and Country. On over 240+ affiliates nationwide, The John Tesh Radio Show airs in every daypart and across multiple formats...at any hour, of any day, John Tesh is on the air somewhere!

"I'm privileged to being heard daily in Baton Rouge to Sunny 103.3, WCDV-FM. Baton Rouge is one of my favorite cities where I’ve performed," says John Tesh. "We see the radio show like this... It's as if you're standing in front of the biggest newsstand in the world and every great article from every valuable source jumps into your hands - and someone like me whispers it in your ear. It's packed with enriching advice, informative guidance and encouraging instruction on how to make your life work to its fullest potential. We combine that with Sunny 103.3’s great playlist - and you have The John Tesh Radio Show."

Jeff Johnson, Program Director for WCDV-FM, says, “we know having John Tesh on ‘Sunny 103.3,’ will definitely compliment our ‘Sunny’ format, and captivate our listeners in Afternoon Drive. He brings positive values and encouraging insight with his radio show that will ignite the passion of our audience. It’s exciting to have such extraordinary talent on the air in Baton Rouge.”

Scott Meyers, Vice President of Entertainment & Executive Producer for The TeshMedia Group says “We’re thrilled about having our John Tesh Radio Show become a part WCDV-FM. John’s brand of ‘Music and Intelligence for your Life,’ is not only interesting, it’s also one of the most family-friendly programs on the radio, and is right in-synch with the family oriented positioning of WCDV-FM. We feel that Sunny 103.3 is an outstanding fit for the show and we look forward to a long relationship with them in Baton Rouge.”


The John Tesh Radio Show – it’s packed with plenty of real-life knowledge, random intelligence, and expert advice on the subjects that are important to you and your family – all surrounded by your favorite music. For more information about John Tesh and the John Tesh Radio Show, visit Tesh.com.

# # # # #
 
hes been on from the first week...?? they also are doing backtrax usa 80s edition on saturday nights.
 
So. What you are saying is that the frequency still sucks, be it "Sunny" or "DIVA"? Aside from the two Urban stations, which by default seem to be perennially in the Top 5, any guesses as to what format-of-the-day Citadel will flip a Baton Rouge station to next?
 
Maybe we should start a "format pool". Everyone pick a format and a date, toss in $5.00, and when they make another change - and you know they will - closest format and date gets the cash.
 
ok lets try...classic alternative on 93.7..
chr on 103.3...
active rock on 106.7 ;D (new orleans)
 
I Agree about 1067 ,but how about this:
KNOU 104.5 Purchased by WJSH 104.7's Parent company And simulcast smooth jazz to the New Orleans area
94.9 as oldies( I prefer 104.1(To me it is still KHOM) as oldies or smooth jazz, but Clear Channel in its infinite stupidity would not change their beloved gospel eventhough nobody listens
92.3 anythings better than what on now
 
Bet is next flip would either be on a tower not near Baton Rouge but serving Baton Rouge and not a urban...

Leaving either KRDJ or WDVW

Could our prayers get answerd to get a rock station back in New Orleans that doesn't think the music died a few years ago (unless it's Green Day?)

Could sig and Wydra being doing the best to push Red away from variety hits to a rock station minus some of the harder selections?


But anyhow, 94.9 is loosing in the ratings and has a CP to move to south of Thibodaux (tower).. Smooth Jazz has been tryed and failed in New Orleans... I figure a format flip is evident but to what I don't know

The gospel, even though it's presented horable at times, Is still bringing in the ratings to the highest in a good 5 years on the 104 tower (but not the killer ratings as in Memphis for example)

WJSH's parent is Wayne Dowdy and Southwest Broadcasting... I don't think there is too many people wanting to touch KNOU right now as it has to be rebuilt totally for what a good to rimshot signal in the 504?
They have a temporary CP but as far as I know it was never built out (lower tower with higher power).. as the station won't move to New Orleans... limiting it's value (and espcially since it's pretty much stuck due to land to Plaqumines/Lafourche/ or Terrebonne pretty much (unless you build to the first plans which was Grand Isle)

Unless one of the broadcasters want to take a risk, look at this thing to sit unless the bankruptcy court allows them the funds to build again (unless a Religious broadcaster buys it)

and to answer Buddahfett, Sunny sounds better.. way better than Diva on 103.3 ... I figured they would have dropped the soft a/c for a hot a/c though (as they didn't do crap as soft rock station)

Love to say active rock on 92.3, Classic/new hits 93.7 and 103.3 to stay soft for about a year.... then either reflip or turn harder as a hot a/c with the river killing them.

RFLA
 
RFLA said:
Bet is next flip would either be on a tower not near Baton Rouge but serving Baton Rouge and not a urban...

Leaving either KRDJ or WDVW

Could our prayers get answerd to get a rock station back in New Orleans that doesn't think the music died a few years ago (unless it's Green Day?)

Could sig and Wydra being doing the best to push Red away from variety hits to a rock station minus some of the harder selections?


But anyhow, 94.9 is loosing in the ratings and has a CP to move to south of Thibodaux (tower).. Smooth Jazz has been tryed and failed in New Orleans... I figure a format flip is evident but to what I don't know

The gospel, even though it's presented horable at times, Is still bringing in the ratings to the highest in a good 5 years on the 104 tower (but not the killer ratings as in Memphis for example)

WJSH's parent is Wayne Dowdy and Southwest Broadcasting... I don't think there is too many people wanting to touch KNOU right now as it has to be rebuilt totally for what a good to rimshot signal in the 504?
They have a temporary CP but as far as I know it was never built out (lower tower with higher power).. as the station won't move to New Orleans... limiting it's value (and espcially since it's pretty much stuck due to land to Plaqumines/Lafourche/ or Terrebonne pretty much (unless you build to the first plans which was Grand Isle)

Unless one of the broadcasters want to take a risk, look at this thing to sit unless the bankruptcy court allows them the funds to build again (unless a Religious broadcaster buys it)

and to answer Buddahfett, Sunny sounds better.. way better than Diva on 103.3 ... I figured they would have dropped the soft a/c for a hot a/c though (as they didn't do crap as soft rock station)

Love to say active rock on 92.3, Classic/new hits 93.7 and 103.3 to stay soft for about a year.... then either reflip or turn harder as a hot a/c with the river killing them.

RFLA

[/quote

Perhaps, but the format was starting to gain in popularty. the AD's were getting more frequent although the numbers were below expectations 1067 try at it showed this. 94.9 was not a strong enough signal to reach the metro market at the time, Like 1047. Where; if you say is true, Why is 104.7 even trying with this format? Could this also hold true for citadel's brain fart to kill THE END? :-\
 
gjroussejr said:
Perhaps, but the format was starting to gain in popularty. the AD's were getting more frequent although the numbers were below expectations 1067 try at it showed this. 94.9 was not a strong enough signal to reach the metro market at the time, Like 1047. Where; if you say is true, Why is 104.7 even trying with this format? Could this also hold true for citadel's brain ------ to kill THE END? :-\

Ok the format you talk of is Smooth Jazz?
The number of ads don't mean anything... Any one on here can tell of multi station sells of ads and such

I could put it on 99.5 and don't think that smooth Jazz would make a showing real good... People have said, New Orleans ain't like no where else.... But it's to try formats to see what works here.. and smooth jazz failed in my book (as listeners will try to find your station if it's good enough IMO...meaning the nubers would be higher even on the rimshot like 94.9)

Citadel messed up when they canned new rock to try to go after WNOE.... Seems like all of Citadel New Orleans' ideas are rerefined and done in other markets to more success (sounds like the saints roster). Probably because the proper formula's for a Diva and Rockin' country aren't right.

Studies have shown that male country listeners also listen to classic rock.. so putting the two together sounded good and it would have been if it wasn't the Hard edged zz top classic rock.. that's trainwreck all over it. Others are mixing southern rock or more of a classic hit playlist and they will probably have better sucess.

Wayne Dowdy is probably using smooth jazz on 104.7 to aim at a upscale economic class that is inhabiting places like Covington.. cause the signal sucks in Slidell and would be non existant on the south shore (has to be to protect KNOU 104.5).. My question is why put it on a station basically in the back country of St. Tammany and not say WYLK 94.7? He took off classic country to put smooth Jazz on there. It's not reported on the New Orleans arbitrons so I can't tell you if he is succeding or not.

Citadel I think let someone have too much room on trying new formats that they created.. and now it's backfiring... one station dropped considerably... TMI you can't really judge as it was aimed at the Northshore than New Orleans pre Katrina, and the Diva has basically proven she can do about the same ratings as what the frequency has had for 7 years.

Rocking country could succed if revamped hard.. less george thurogood and more say skynyrd and Mellencamp... artists that follow the general feel of country music today.

Martini .... Name a station after a alcohol drink... hum.. we've had Red in St.Louis that canned the format weekdays basically.. but a few other stations are still doing it.. this format on a rimshot is questionable in my book.. this would be a wait and see but good possibilities for taken over the zone's playlist and going HOT a/c or the Greatest hits around (Oldies) would succed in my book.

Diva... it's lackluster.. music gets good then crappy... DJ announcing the winner of the powerball as "from some place called Cut Off" .. get a clue idiot.. you just flicked off some listeners... New Orleans radio goes a lot furthur than other locals that I think these on air talents are used to.
boil this one down and flip it active rock.. you'll get a station to compete in New Orleans and Baton Rouge plus regain the people you flicked off possibly.

So people need to get a grip in this area, and stop playing musical chairs post K IMO

RFLA
 
I can't argue on most of your points New Orleans and most of SE-LA(especially South Lafourche) have unique musical Taste(not putting it down). My part time work at WWOZ has showed me that. I was supprised when there was a supporter from Cut Off; I though I was the only one from the area, but I still think it could work if done right. Not now but mabye 5years down the road after the population demo shift that is starting to happen post K.

Citadel :
No kidding I wonder if they decide the format from Corporate HQ

Martini :
I cannot see what demographic they are trying to reach? Is it 40-50,50-60,or 60+. I don't see where they are going with this.

Diva:
This is the reason I hate Syndicated morning shows (Walton and Johnson are the exception since the actuately worked it this area)

104.1& 94.9:
As I stated in an earlier post "Do we need another religous broadcaster?" I still say no. In my opinion they did a lot better before these stations were swallowed by corperate media.
 
gjroussejr said:
I can't argue on most of your points New Orleans and most of SE-LA(especially South Lafourche) have unique musical Taste(not putting it down). My part time work at WWOZ has showed me that. I was supprised when there was a supporter from Cut Off; I though I was the only one from the area, but I still think it could work if done right. Not now but mabye 5years down the road after the population demo shift that is starting to happen post K.

Citadel :
No kidding I wonder if they decide the format from Corporate HQ

Martini :
I cannot see what demographic they are trying to reach? Is it 40-50,50-60,or 60+. I don't see where they are going with this.

Diva:
This is the reason I hate Syndicated morning shows (Walton and Johnson are the exception since the actuately worked it this area)

104.1& 94.9:
As I stated in an earlier post "Do we need another religous broadcaster?" I still say no. In my opinion they did a lot better before these stations were swallowed by corperate media.


for that matter do you need any religious broadcasters down here? especially what we have..5 or 6 gospel stations. and 3 dollar a hollar...2 ccm and 1 inspo that reaches from biloxi. good god 15 stations!

didnt know diva had a syndicated show..oh wait..thats because i never listen :)


and we all want ROCK 92.3!
 
gjroussejr said:
I can't argue on most of your points New Orleans and most of SE-LA(especially South Lafourche) have unique musical Taste(not putting it down). My part time work at WWOZ has showed me that. I was supprised when there was a supporter from Cut Off; I though I was the only one from the area, but I still think it could work if done right. Not now but mabye 5years down the road after the population demo shift that is starting to happen post K.

That would be a wait and see approach and I'd agree, Like in 5 years, NOLA is expected to have a Hispanic station on FM with the demo that is moving in. (Hispanics, who have come as laborers post K to rebuild, are sometimes buying damaged homes in St. Benard parish and elsewhere and are expected to stay in the area post K) The area's first Hispanic over the air TV channel is in the works right now (and would be the first DTV only station in New Orleans with the tower in New Orleans but the COL of Hammond?!!???!!??!)



Citadel :
No kidding I wonder if they decide the format from Corporate HQ

Depends upon the company.some are corporate HQ, some are regional... There was plans for country by Citadel in New Orleans (considering the big numbers WNOE is posting with no compitition) but what was expected was 92.3 to become country before it's flip to Diva or KLRZ 100.3 (which was pre K in the works to be sold to Citadel).. not a post K KKND


Martini :
I cannot see what demographic they are trying to reach? Is it 40-50,50-60,or 60+. I don't see where they are going with this.

My guess is upper middle class and up white suburban in the 35-64 age Demo (even though Martini's website says affluent 25-54) who are looking for "adult pop standards" (even though they call it a fusion of a few different genres) as they are called.

Diva:
This is the reason I hate Syndicated morning shows (Walton and Johnson are the exception since the actuately worked it this area)

Diva isn't syndicated... It was broadcast until about 2 weeks ago on WDVW 92.3 and WCDV 103.3 from Citadel studios in the area (Don't know if was at Citadel BR or NOLA)... Only thing syndicated is some of the "mix" shows that are on Diva.

As far as I remember, in New Orleans, only WKBU 95.7 (walton and Johnson from Houston), WEZB 97.1 (Kidd Kraddick mornign show from Dallas), WYLD 98.5 (Tom Joyner), WRNO 99.5 (Rod Ryan mornign show from Houston (originally was live from KKND in New Orleans about 2 years ago also), and WNOE 101.1 (Big D and Bubba from Nashville (origianlly was from WYNK Baton Rouge... The show origniated from Baton Rouge, became syndicated all over the south, and was moved about a year ago to Nashville, so they could do syndicated mornings and a live afternoon show in Nashville)

104.1& 94.9:
As I stated in an earlier post "Do we need another religous broadcaster?" I still say no. In my opinion they did a lot better before these stations were swallowed by corperate media.

I say no, but 94.9 had success with the format from when Citadel had it, but Clear Channel, owner of KHEV 104.1 was looking for a format that wouldn't tank like the last 3 on the 104 tower and picked a format that has shot station up to number 1 in other regional southern markets like Jackson and Memphis hince both are Black Gospel which are trying to go after the more religious of the African Americans out there.

94.9 has gone down because of KHEV's more powerful signal, and I'm expecting that the station is just in a holding pattern as the station's transmitter is set to relocate from the River parishes to south of Thibodaux. Targeting after is unknown as KHEV's tower is in Vacherie , only about 15 miles from the proposed 94.9 site giving still a better quality signal.

But considereing no new rock stations (currently charting rock songs), and WRNO's hinted at flip to news/talk, people are wondering why WDVW isn't a alternative or active rock station (which pre K, KKND as new rock had better ratings for than Diva or the new rocking country does now)


RFLA
 
I was in Nola for the weekend and does Nola radio ever SUCK! I drove from Houston to Nola and tried to listen mostly to terrestrial radio just to see what everyone sounds like.

Bayou 95.7--Boring, stale, same old crap they were playing when Bayou moved to 95.7
B97--Impressive for a CHR. I normally don't like CHRs but B was sounding good
Diva--Lose the disco & the name, maybe morph in to the 'movin' format
Rockin Country--give up, find something else for that stick
KXOR--Surprisingly good station, live & local
WRNO--same old WRNO, I get bored with classic rock
WNOE--not bad at all, but didn't listen too much
Sunny 103.3--ZZZzzzzzzzz
X104.9--sounding good
Red 93.7--I'm addicted, from Jennings to LaPlace ;D

Steven
 
StevenNOLA said:
Diva--Lose the disco & the name, maybe morph in to the 'movin' format
Rockin Country--give up, find something else for that stick
KXOR--Surprisingly good station, live & local
Red 93.7--I'm addicted, from Jennings to LaPlace ;D

Red is an alright station to me..loose some of the material girl though...
KXOR was taken over Post K by a out of town company who put new rock in the mix with classics.. format still isn't where I like it.. but way better than (insert New Orleans rock station here)


Funny thing about Diva and Rocking country.... Others have taken the ideas..refined it (something that they never did in NOLA) and are making money off the format (or at least movin' is the next Jack it seems)

RFLA
 
b97 sounding impressive for a chr?!?!?!?!?! are you kiddin me?!?!?! the pd over there hardly has a clue. no jingles, processing that sounds like a tin can, and spots/breaks with terrible gay innuendos. im not gay so that doesn't bother me too much, but what about the gay people in the area? im sure that "tinsel tattle" thing is way out'a line! according to the latest book, b97 is down!

as far as diva..... gotta agree, but lately i've noticed they've added newer music and freshened the format. we all want rock 92.3 back, but doubt it will happen. so since it's probably not, change the name from DIVA to "MIX 92.3," loose the disco & the 80's (unless it's in a specialty show like MIX 104.1 used to do pre CC), keep the 90's hits, get some jingles & a good voice-guy, get some awesome processing, and go after b97. that will force b97 to change some things (which is highly needed), including the canning of the pd, steve g, and his swirl just to name a few.

as far as 106.7, go back to oldies

sawtooth
 
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