July PPM

[secondchoice]

The last I heard, (from my source in the building of death)

I think you mean Digital White Columns, not The Building of Death (CC Atlanta).

I mean CC. This person did the math on WSB's gains in the demos verses what they did before the FM version of WSB. Someone who works with PPM (I only worked in the old "diary" days) and is in sales can figure this out. I am guilty of assuming they would use their own tower. What is the future of the old channel 2 tower?

 

[RoddyFreeman]

The last I heard, (from my source in the building of death)

I think you mean Digital White Columns, not The Building of Death (CC Atlanta).

I mean CC. This person did the math on WSB's gains in the demos verses what they did before the FM version of WSB. Someone who works with PPM (I only worked in the old "diary" days) and is in sales can figure this out. I am guilty of assuming they would use their own tower. What is the future of the old channel 2 tower?

The old Channel 2 tower is still used to transmit WSB-TV (officially WSB-DT). It's the one right off Freedom Parkway. I'm guessing it's been in use since the station signed on in 1948. To viewers, it still looks like WSB is Channel 2, but with the change to digital, it's actually transmitting on Channel 31.