Re: Tradio
Hey don't laugh.
Some otherwise-respectable stations (KDKA, WTIC) still do this show.
As if people are sitting still-enough to write down phone numbers callers mumble.
NEWSPAPERS, the home of Classifieds, have suffered as Classifieds are withering in the era of Craig's List, etc.
Whatever else you think of PPM, it'll help rescue radio from Tradio and Sunday church services, vestiges of 1940s radio and modernday audience killers that are only still on-air because they were already there.