• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

K 104.7

Re: WPEG - Suburban Radio Group

> At WSVM, I also ran across something KIND of similar: A
> "WSVM, Valdese" ID with a singing "NCAB"(NC Assoc of
> Broadcasters) jingle. I never ran across any SRG jingles as
> you described. They were probably, or HAD been there and
> taken as souvenirs over the years:)

WSVM was using very old jingles when i was on my way through to a broadcast convention in Asheville in y2k. They were the coolest sounding jingles, sounded like 1967.

In Albemarle, I came across vesitages from both WEGO and SVM. Working at WZKY, Bill Norman had a bunch of stuff from WSVM, letterhead, a cup, I got the feeling he had a stake in it at one point?

My first announcing gig at crosstown rival WABZ/WWWX, the AM had stacks of old carts, including a Phillips 66 WEGO news intro, complete with teletype chatter and zylophone beats. That place was a... um.... treasure trove of old crap, including an old AP teletype and reams of unused paper, which had to sub as toilet paper when the owner was too stingy (or broke)to keep up purchases. I used to go by the WEGO/WPEG white brick every Saturday when I was a kid. I had no idea there was an FM station there.

Didn't Suburban own WABZ/WWWX at one point? I started there right after the AM and FM had been split, but were still right next to each other.
 
Re: WPEG - Suburban Radio Group

> I got the feeling he had a stake in it at one point?

Indeed he did! Norman Communications bought WSVM from Suburban in the mid-80's, but Bill only owned it a few years before selling it to someone who actually lived in the Valdese area. Norman is very much a hands-on owner, and trying to run things in both Albemarle and Valdese was a bit of a stretch for him.

> Didn't Suburban own WABZ/WWWX at one point? I started there
> right after the AM and FM had been split, but were still
> right next to each other.

Technically, no. About 1988, Albemarle Communications sold the stations separately. WABZ was sold to a partnership owned by Charlie Hicks, a longtime manager of Suburban's stations, and Bob Hilker, owner of Suburban. WWWX was sold to Bill Boyce, who owned several musical instrument stores in North Carolina.

The sale to Boyce included both the studio space and the transmitter site, so Hicks had to rent both of those to operate his station. At the time, he was also buying WEGO in Concord from Suburban, so for a time WEGO and WABZ were simulcast.

Because the owners of WABZ only owned the license and a little bit of studio equipment, expenses were through the roof on his operation. To keep it afloat, Hicks sold WEGO back to Suburban. Then he moved the studios across Albemarle to 115 West South Street, but still could not get a handle on the finances.

In the meantime, things were not much better on the AM. Boyce had changed the call letters of WWWX to WXLX, but could not find a way to get his station in the black either. They took the station dark, and Boyce donated the license and property to a church in Burlington. Having no interest in operating WXLX themselves, they sold everything to Bill Norman, who changed the calls to WSPC.

So now Norman not only owns both AM stations in Albemarle, he owns the tower site of the only FM in town.

Over at WABZ, Charlie Hicks sees the handwriting on the wall, leaves town to manage an AM/FM in Morristown, TN, and leaves Bob Hilker the task of brokering the sale of WABZ to the only person who would ever buy a station in the situation you would find this one in...you guessed it...Bill Norman.

Norman held onto the station for a few years, then turned it over for a hefty profit to Susquehanna, who LMA'ed it back to Norman until they could move it to Charlotte, and that was the end of FM in Stanly County.

In 2003, Bill Norman sold WZKY and WSPC to one of his employees, Matt Smith (no, I'm not THAT Matt Smith), moved to North Myrtle Beach and bought the former WGSN. He's running oldies, in AM Stereo, on his station now with the calls WNMB.

Later...
Matt Smith, Station Manager
WGSR-TV "Star-39"
Reidsville, NC
 
Re: WPEG - Suburban Radio Group

> Indeed he did! Norman Communications bought WSVM from
> Suburban in the mid-80's, but Bill only owned it a few years
> before selling it to someone who actually lived in the
> Valdese area. Norman is very much a hands-on owner, and
> trying to run things in both Albemarle and Valdese was a bit
> of a stretch for him.

I recalled something about that. I worked for him 1989-1991.

> Technically, no. About 1988, Albemarle Communications sold
> the stations separately. WABZ was sold to a partnership
> owned by Charlie Hicks, a longtime manager of Suburban's
> stations, and Bob Hilker, owner of Suburban. WWWX was sold
> to Bill Boyce, who owned several musical instrument stores
> in North Carolina.

So that's the guy who had trouble paying me. WWWX would have been fun, just for digging around the studios if not for the fact that it was the most miserable radio station in the world. The AP paper for toilet paper, the board that caught fire, the one Harmamco's commercial - the ONLY commercial the station ran, voiced by the alcoholic PD trying to sound like a little girl...

The thing I remember most vividly is that everybody at WABZ/WWWX hated Bill Norman. They said he was basically evil and a snake. I quit the day they said they might not make payroll, and went to work at WZKY within a month. He paid me more, actually the same part time wage WBCY in Charlotte had paid me, with no grief and a much better working environment. The only time I had difficulty depositing one of his checks was when WABZ fairly new to the gospel format, was signing off at 10pm, and raising money on the air just to stay in business. I took my NORCOMM check to a bank where they had it playing in the background, and the WABZ folks were talking about how they were God's only radio station in Stanly County. The clerk sat on my check for about 20 minutes while talking to her cow-orker about how wonderful WABZ was.

WABZ might have had a chance if they hadn't tried to compete directly with WZKY. Somehow, WZKY managed to get a hold of an Arbitron county report when both WABZ and WZKY were oldies. We had a ten share, WABZ had like a 2.

I visited WZKY shortly after they bought WXLX. Bill was trying to come up with call letters. He wanted to base it off his daughter's name. It was nice to see him take WSPC, although they really should air Pfeiffer basketball if they're going to have those calls.<P ID="edit"><FONT class="small">Edited by Poppinjay on 02/06/06 08:17 PM.</FONT></P>
 
Bill Norman WABZ-WSPC-WZKY-WJRM

> Indeed he did! Norman Communications bought WSVM from
> Suburban in the mid-80's, but Bill only owned it a few
> years before selling it to someone who actually lived in the
> Valdese area. Norman is very much a hands-on owner, and
> trying to run things in both Albemarle and Valdese was a
> bit of a stretch for him.
>
> I recalled something about that. I worked for him
> 1989-1991.
>
> The thing I remember most vividly is that everybody at
> WABZ/WWWX hated Bill Norman. They said he was basically evil
> and a snake. I quit the day they said they might not make
> payroll, and went to work at WZKY within a month. He paid me
> more, actually the same part time wage WBCY in Charlotte had
> paid me, with no grief and a much better working
> environment. The only time I had difficulty depositing one
> of his checks was when WABZ fairly new to the gospel format,
> was signing off at 10pm, and raising money on the air just
> to stay in business. I took my NORCOMM check to a bank
> where they had it playing in the background, and the WABZ
> folks were talking about how they were God's only radio
> station in Stanly County. The clerk sat on my check for
> about 20 minutes while talking to her cow-orker about how
> wonderful WABZ was.
>
> I visited WZKY shortly after they bought WXLX. Bill was
> trying to come up with call letters. He wanted to base it
> off his daughter's name. It was nice to see him take WSPC,
> although they really should air Pfeiffer basketball if
> they're going to have those calls.

I worked for Bill Norman from 1994-2000. He is a very smart business man, a little moody at times, but he was great to work for. It was a very laid back atmosphere over on Magnolia Street.

Bill also owned 1390 WJRM in Troy during the 90's. He bought it from his father-in-law. He sold it sometime after I left in the early 2000's.<P ID="signature">______________
Johnny Caudle
Kannapolis, NC</P>
 
Re: Bill Norman WABZ-WSPC-WZKY-WJRM

> Bill also owned 1390 WJRM in Troy during the 90's. He
> bought it from his father-in-law. He sold it sometime after
> I left in the early 2000's.

I don't mean to belabor an off topic thread, but I worked at WJRM for a week filling in. Now that was a trip. Very nice studios, clean, working, but all the equipment very old.

On the Sunday shows, I took payment in the form of a hat full of quarters from an AME Zion preacher, and cringed as another pastor and his family sang hymns, having to start over frequently because they were so off-key.

And the hardest part, doing the 15 minute newscast with no network, no sound bites, just me and a lot of AP copy. Thank God there were commercials.
 
Re: Bill Norman WABZ-WSPC-WZKY-WJRM

> I worked for Bill Norman from 1994-2000. He is a very smart
> business man, a little moody at times, but he was great to
> work for. It was a very laid back atmosphere over on
> Magnolia Street.

I worked for him briefly in 1994, just after he bought WABZ. It was during one of those "moody times" that he and I parted company. He is someone who enjoys taking long odds with a losing radio station and making money with it. I admire his business savvy. It will be interesting to see how he does with WNMB on an oldies format on AM in a market where no stand-alone AM station has pulled a measurable number in many years.

Later...
Matt Smith, Station Manager
WGSR-TV "Star-39"
Reidsville, NC
 
Suburban in South Carolina

In the mid-80's, the boys from Belmont bought WDIX(AM) from Kerby Confer's Keymarket group.

Keymarket had bought WDIX and religious/gospel formatted WPJS a couple or so years earlier from Radio Smiles (Norman Suttles and company). WPJS became "three-in-a-row" country WIGL/Wiggle 106.7, while WDIX suffered through periods of experimentation (It's Top-40 format had been first automated, changed to urban, then flirted with oldies based A/C, before returning essentially to what it had been under Smiles' operation...adult Top-40).

Following a 1977 fire at the WDIX/WPJS studios (and AM transmitter site), WPJS had been moved to a "modular" building, located at the transmitter site, more or less behind the Orangeburg-Calhoun Regional Medical Center, just off Hwy 601 N, while WDIX remained in the renovated building on the North Road. Sometime after Keymarket's purchase, WDIX's operation was moved to the WPJS studios, and was automated. Sales offices and an elaborate production facility remained at the North Road site.

With Keymarket's decision to flip WIGL from country to soft A/C B-106 (WTCB), the AM was put up for sale, and sold to Suburban.

Shortly thereafter, Suburban bought WORG-FM/Orangeburg from Ed Crapps (yes, that was his real name).

Coinciding with the purchase, WDIX was moved back to the North Road studios, and was again a live Adult Top-40. Meanwhile, WORG had been running mostly automated, using a mix of Century-21's A/C & Z-Format (Top-40) services. With the combining of the stations, WORG was moved to the WDIX studios, and went to a live operation, programming a broad-based, oldies flavored, A/C & Top-40 hybrid, using the Century-21 Super-Cart service. It was eclectic, but it fit the market. Meanwhile, WDIX was converted to automation, programming an MOR/oldies (also C-21), with NBC/Talknet programming at night.

To my knowledge, the operation was profitable, but when longtime WORG general manager Marion Garris left to manage the sales operation at the local cable system, it wasn't long before Suburban sold the stations.

The buyer was George Wilkes, who almost immediately changed WORG to WKSO/Kiss-104, while moving the WORG calls to the AM, with the heritage WDIX calls leaving the market forever. I really don't remember much about Wilkes' operation, but he didn't stay very long. As I recall, the FM was sold to Bishop Willis, and it went through a protracted period of decline...ending up a satellite-fed/automated operation, located at the transmitter, before finally going silent...staying off the air for more than a couple of years...typical Willis stuff. I seem to recall the AM changing hands a few times, finally going silent after losing its transmitter-site.

As an aside, this began a fruit-basket turnover in the market. While the FM (103.9) eventually returned to the air, upgraded to the 25kw Hot-103.9 (and based out of Columbia), WORG(AM) (5kw-D/500w-N @ 1150 kHz) never returned. At about the same time, WTND(AM) (5kw-D [with a CP for 5kw-DA-N] @ 920 kHz), also bit the bullet, its final gasp coming from a single-wide trailer parker adjacent to the transmitter building (the calls had been changed, but I don't remember what they were). With WTCB having long abandoned Orangeburg for Columbia, for a short while, Orangeburg was left with "local" service from only two stations...WPJK (the original WORG, 1kw-D @ 1580 kHz), along with St. Matthews licensed WQKI(AM) (1kw-DA-D @ 710 kHz).

In a matter of months, a docket 80/90 drop-in (3kw @ 102.9 mHz) debuted, adopting the former country format and calls of WIGL. While I don't remember the chronological order, it wasn't too long before WQKI-FM arrived at 93.9, along with Branchville's WGFG at 105.1. The 100.3 at Elloree, having taken the WORG calls at some point, upgraded to 25kw, allowing it to become a factor in the Orangeburg market.

Yessir, it's an interesting business.

By the way, Suburban also operated WYNR-AM/FM at Brunswick, Georgia. <P ID="signature">______________
Jay Braswell - Moderator
Atlanta/North Florida/South Carolina/Georgia Boards</P>
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom