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Bill Cherry
Guest
What's the deal. Did the family spin off their stations that don't program the Christian format? Who's running the local one now?
Bill Cherry said:Thanks for the information. I wondered what was going on there.
Bill Cherry
oaktree said:The book is entitled: Air of Salvation: The Story of Christian Broadcasting
It is available in paperback and makes quite an interesting read with insight into the Crawford family and the beginnings of Christian radio.
Bill Cherry said:There is a very interesting book --- can't for the life of me remember the name and author ---- about the advent of Christian radio. The Crawford Family, for all practical purposes, had the first station. And the first guy to broadcast a sermon was an Episcopal priest. Good grief, as an Episcopalian myself, you can imagine I was horrified when I read that. So un-Episcopal. (Now if it were a remote from a hotel bar, I'd reconsider my opinion)
Anyway, back to the first Christian station. It was some bailing wire junker that operated in the back of a hardware store. Don, Sr.'s mother was apparently the business brains while her husband was the preacher. She bought the station and they started selling time on it to preachers. Got rich.
I personally think Don, Jr. has done a remarkable job of zeroing in on his audience and the allusion that the station is there to serve all of their needs. That business of "call Gloria" at the station and she'll patch you in to Dr. Quack or Maude's Cruise Line or the guy with the organ pipe voice who's an annuity salesman, is an ingenuous idea. Just think, the station is able to measure its success and the advertiser is able to quantify the value of his spots. Don, Jr.'s dad could learn some lessons from him...he really could.
And I like the mix of personalities. All old radio guys who learned when I learned and the same way I learned, playing the same mix of music. Guess it's more nostalgia for me than anything. I sometimes wish I worked there.
Bill Cherry said:Well, Jack Bishop knows if anyone knows.
On the subject of pay and profits. Has someone just decided that everyone there makes 6 bucks an hour and it, therefore, became a believable fact on this blog? I was making much more than that in New Orleans in the late '50s. Why would anyone but a green kid work for 6 bucks an hour? And a couple of those guys plus Mr. Bishop, when he was there, are real pros, for goodness sakes.
Bill Cherry said:Now you and I absolutely agree on that! And the irony is that without those old dudes -- and there are so few of them left -- who are remarkably talented at that format, the whole thing would crash and burn.
I never worked where there everyone was union, but as I've grown older, I've decided that in some areas union membership had/has big pluses, irrespective of whether the officials have their hands in the tills. Radio and television definitely fit that bill.