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KBSG Tight Playlist Coming!

B

BobHamilton

Guest
You will be listening to 225 Oldies shortly! The list is cut. Hope you love Pretty Woman!
 
> You will be listening to 225 Oldies shortly! The list is
> cut. Hope you love Pretty Woman!
>

At least your going to have a real "Good Times, Great Oldies" Station...

Thank God KBSG isn't a Clear Channel owned Oldies station...Clear Channel would have cut out all the Motown hits...Because "that's just how CC is"...

225 Songs sounds a little thin??...In between 600-700 songs with select 57'-63' cuts with the core being 64'-72' sounds right to me...

What do I know?? I was born in 78'...

I can't listen to an real Oldies station in my market because CC bashed it's brains out and put on the 4th country station on the air in the market...

Just be glad you have those 225 Songs because real Oldies stations are becoming a dying breed...At least Entercom has faith in the format...
 
There is going to be around 300 songs. Some pre- Beatle , Mostly 64-73
and the slogan will change from"Good Times And Great Oldies" to "The Greatest Hits Of All Time"


> > You will be listening to 225 Oldies shortly! The list is
> > cut. Hope you love Pretty Woman!
> >
>
> At least your going to have a real "Good Times, Great
> Oldies" Station...
>
> Thank God KBSG isn't a Clear Channel owned Oldies
> station...Clear Channel would have cut out all the Motown
> hits...Because "that's just how CC is"...
>
> 225 Songs sounds a little thin??...In between 600-700 songs
> with select 57'-63' cuts with the core being 64'-72' sounds
> right to me...
>
> What do I know?? I was born in 78'...
>
> I can't listen to an real Oldies station in my market
> because CC bashed it's brains out and put on the 4th country
> station on the air in the market...
>
> Just be glad you have those 225 Songs because real Oldies
> stations are becoming a dying breed...At least Entercom has
> faith in the format...
>
 
> Just be glad you have those 225 Songs because real Oldies
> stations are becoming a dying breed...At least Entercom has
> faith in the format...

At one point it seemed like that was the ONLY format in this town!!! We had KZOK teetering on "old music" with the classic rock ... and KVI doing AM oldies with a vengence, KJR doing core oldies but more of a "classic hits", KOMO was full service but gold intensive, then along came KBSG because they sensed a great big "hole" in the market!!! To their credit, though, they used the music-on-FM thing to slaughter everyone else and wound up as only player standing even though they were last to enter the race.
 
> You will be listening to 225 Oldies shortly! The list is
> cut. Hope you love Pretty Woman!
>
This is freakin'stupid. My favorite music has been oldies for years. I hated KBSG's short playlist already. Back in 1990 I kept track to see how many different songs were played over about a month period. It was something between 700-800 songs. Now I am really going to be Burnt Out on Radio. Geez!
 
> You will be listening to 225 Oldies shortly! The list is
> cut. Hope you love Pretty Woman!

Tight playlists at KBSG are nothing new. All during the '90s, they had a playlist that pretty much consisted of all Johnny Rivers, Bobby Vee and a handful of overplayed Motown.

I couldn't stand listening to KBSG because it was always the same stuff over and over and over and over and over and over and over and.....

Then they expanded their playlist a few years ago and actually got almost interesting. But this new move would send that station back to the stone age. Tight playlists by the same core artists are the death of radio. Not when there are variety filled alternatives everywhere else. Such a move could only benefit KJR-FM and KYA (Dr. Sandi must be smiling...)
>
<P ID="signature">______________
"If I were in this business only for the business, I wouldn't be in this business." Samuel Goldwyn

[email protected]


</P>
 
> > You will be listening to 225 Oldies shortly! The list is
> > cut. Hope you love Pretty Woman!
> >
>
> At least your going to have a real "Good Times, Great
> Oldies" Station...
>
> Thank God KBSG isn't a Clear Channel owned Oldies
> station...Clear Channel would have cut out all the Motown
> hits...Because "that's just how CC is"...
>
> 225 Songs sounds a little thin??...In between 600-700 songs
> with select 57'-63' cuts with the core being 64'-72' sounds
> right to me...
>
> What do I know?? I was born in 78'...
>
> I can't listen to an real Oldies station in my market
> because CC bashed it's brains out and put on the 4th country
> station on the air in the market...
>
> Just be glad you have those 225 Songs because real Oldies
> stations are becoming a dying breed...At least Entercom has
> faith in the format...

C'MON!!

225 SONGS? Out of THOUSANDS of hits from '57 to '72?

I can see that tight of a playlist for your typical CHR or even Hot AC where there's a lot of chart overturn. But not oldies...
>
<P ID="signature">______________
"If I were in this business only for the business, I wouldn't be in this business." Samuel Goldwyn

[email protected]


</P>
 
Yep. It'll be just like KOOL FM in Phoenix a few years ago.

UNLISTENABLE.

Then, as shares drop, they'll blame, well, everything, except themselves for a poorly-programmed station.

Then the'll change formats, jocks will lose their jobs, etc.

Haven't they learned anything from JACK? The "surprise factor" etc.

Apparently not.

(sigh).
 
Tight Playlist

I'm not sure "surprise" songs for the sake of it makes sense. But I quite agree that 300-400 song playlist Oldies stations are headed for trouble. You can't use the same mindset as "Jack", but you don't need to. There can be success with 400 key hits plus several hundred more (in regular rotation) to keep things fresh, IMHO.

>
> Haven't they learned anything from JACK? The "surprise factor" etc.
>
> Apparently not.
>
> (sigh).
>
 
KBSG

Don't blame Clear Channel for Oldies stations dying- CBS and other companies have killed them in the past year, as well. Too easy to heap all the blame on the Big Dogs.

There is no agenda at CC to "cut out all the Motown hits". Has it ever occured to you they're playing less Motown because so many of those songs have been driven into the ground for 20+ years? And, all that pre-1964 stuff that's been equally overplayed? Any Oldies station today who wants to be in business tomorrow had better be centered 1967-1975; not too hard/disco/AC, just the mainstream pop/rock hits of the era and they'll be fine. "Happy Days" are over, cat.


>
> At least your going to have a real "Good Times, Great
> Oldies" Station...
>
> Thank God KBSG isn't a Clear Channel owned Oldies
> station...Clear Channel would have cut out all the Motown
> hits...Because "that's just how CC is"...
>
> 225 Songs sounds a little thin??...In between 600-700 songs
> with select 57'-63' cuts with the core being 64'-72' sounds
> right to me...
>
> What do I know?? I was born in 78'...
>
> I can't listen to an real Oldies station in my market
> because CC bashed it's brains out and put on the 4th country
> station on the air in the market...
>
> Just be glad you have those 225 Songs because real Oldies
> stations are becoming a dying breed...At least Entercom has
> faith in the format...
>
 
Tight Playlist

There may have been thousands of songs in the Oldies era but not thousands of HITS, and playing the hits is the name of the game. There are more than 300
legit hits but not thousands.

>
> C'MON!!
>
> 225 SONGS? Out of THOUSANDS of hits from '57 to '72?
>
> I can see that tight of a playlist for your typical CHR or
> even Hot AC where there's a lot of chart overturn. But not oldies...
> >
>
 
KBSG

The positioning statement "good times-great oldies" needs to be retired TODAY.

> There is going to be around 300 songs. Some pre- Beatle , Mostly 64-73
> and the slogan will change from"Good Times And Great Oldies"
> to "The Greatest Hits Of All Time"
>
 
Re: Tight Playlist

> There may have been thousands of songs in the Oldies era but
> not thousands of HITS, and playing the hits is the name of
> the game.

Close....

Playing the hits THAT PEOPLE STILL WANT TO HEAR is the name of the game. And every time Oldies stations tighten up the playlist - ratings increase. Bottom line.

225 songs will be good to get KBSG re-focused on its core listenership.
 
Re: KBSG

> The positioning statement "good times-great oldies" needs to
> be retired TODAY.

It has with the exception of some old promo's, as of today, the DJ's are saying, "The greatest Hits Of All Time".
 
Re: Tight Playlist

> Close....
>
> Playing the hits THAT PEOPLE STILL WANT TO HEAR is the name
> of the game. And every time Oldies stations tighten up the
> playlist - ratings increase. Bottom line.
>
> 225 songs will be good to get KBSG re-focused on its core
> listenership.

I agree with you on the basic premise of what you say, but KBSG might not attract the right demos (under 55) with the standard oldies playlist.

It just might be flat-out too late for them.
 
Re: Tight Playlist

> > Close....
> >
> > Playing the hits THAT PEOPLE STILL WANT TO HEAR is the
> name
> > of the game. And every time Oldies stations tighten up
> the
> > playlist - ratings increase. Bottom line.
> >
> > 225 songs will be good to get KBSG re-focused on its core
> > listenership.
>
> I agree with you on the basic premise of what you say, but
> KBSG might not attract the right demos (under 55) with the
> standard oldies playlist.
>
> It just might be flat-out too late for them.

But a 225 song playlist oldies station ...if even "the right mix" is criminal. i could just as easily make my own MP3 mix CD of oldies, put it on RANDOM play and I'd have pretty much the same thing...sans commercials, tired jingles, formula jocks, etc.
>
<P ID="signature">______________
"If I were in this business only for the business, I wouldn't be in this business." Samuel Goldwyn

[email protected]


</P>
 
Re: Tight Playlist

> But a 225 song playlist oldies station ...if even "the right
> mix" is criminal. i could just as easily make my own MP3 mix
> CD of oldies, put it on RANDOM play and I'd have pretty much
> the same thing...sans commercials, tired jingles, formula
> jocks, etc.

It's criminal to you because you go out of your way to be sour grapes on anything regarding today's radio. I'm not saying everything is rosey in today's radio, but anything about radio today draws your wrath or "I remember it this way," blah blah blah.

Do you really think the average listener knows how many active library songs there are? No, they don't, they just want to hear the hits. Over the long-term, I question the viability, but for now pulling "What's Love Got To Do With It" and songs of that ilk is for the better.

Brian Thomas, the former PD, expanded and grew KBSG's playlist, and he had more down books than up.
 
Re: Tight Playlist

> I agree with you on the basic premise of what you say, but
> KBSG might not attract the right demos (under 55) with the
> standard oldies playlist.
>
> It just might be flat-out too late for them.
>

True enough - it seems these days the Oldies format is what B/EZ was in the early 1990s. Becoming extinct.
 
Broadcasting vs. Larry-casting

> But a 225 song playlist oldies station ...if even "the right
> mix" is criminal. i could just as easily make my own MP3 mix
> CD of oldies, put it on RANDOM play and I'd have pretty much
> the same thing...sans commercials, tired jingles, formula
> jocks, etc.
> >
>

But you'd have Larry's favorites only. And Larry's favorties aren't the same as what the masses want to hear on the radio. So while you'd have a very successful station to your ears - it wouldn't even move the meter on the radio ratings.

When it comes to Oldies, people like familiar, comfortable, recognizable songs - every time they turn on the radio. And before you say "but that's not what Jack does and they're successful" - yes, they're doing OK now but let's revisit this in a year and see. "Oh Wow" becomes "Oh No! Not Again!" VERY quickly.

To Jim Small's credit - he IS doing a great job at freshening the library and the production value. That may just be the key to making Jack work as a long term format.
 
Re: Tight Playlist

Larry is right. 225 tunes for a chr station is fine since the current hits keep changing week by week. Jay programmed KRTH for years with the same 225 songs. The ratings went down as a result. In an interview he gave with the L.A.TIMES several years ago he actually said he thought there were only 225 hits from the 50's-70's!!!!
 
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