From Larry Shannon's Radio Daily News - Friday March 28, 2008 Edition:
DFW Fox4 mainstay Jeff Crilley, whose reports regularly lead the station's 9 and 10 p.m. newscasts, has decided he's had enough. Crilley confirmed Thursday that he'll be leaving after his contract expires in May to launch what he hopes will be a "new breed of public relations firm." A majority of PR companies are "trying to sell snake oil most of the time," he said. "So my vision is to start a firm staffed exclusively with former journalists. The mission will be that we don't pitch B.S. It will be an alliance of former journalists practicing journalism in the PR world...".
Jay
DFW Fox4 mainstay Jeff Crilley, whose reports regularly lead the station's 9 and 10 p.m. newscasts, has decided he's had enough. Crilley confirmed Thursday that he'll be leaving after his contract expires in May to launch what he hopes will be a "new breed of public relations firm." A majority of PR companies are "trying to sell snake oil most of the time," he said. "So my vision is to start a firm staffed exclusively with former journalists. The mission will be that we don't pitch B.S. It will be an alliance of former journalists practicing journalism in the PR world...".
Jay