Keith Olbermann Set to Meet with MSNBC

[mvcg66b3r]

MSNBC Chairman Andrew Lack is scheduled to meet with former network star Keith Olbermann.

The meeting is almost surely about a return to the primetime 8 p.m. time slot currently inhabited by “All In” with Chris Hayes, according to Mediaite.

Since abruptly departing the network in 2011, Olbermann had shows flame out at both Current TV and ESPN.

http://www.thewrap.com/keith-olbermann-set-to-meet-with-msnbc/

 

[umfan]

Give him another shot so he can implode, again?

Doubtful. Plus, Olbie isn't consistent with the direction Luck is taking MSNBC.

 

[pab]

Since abruptly departing the networ... shows flame out at both Current TV and ESPN.

Current TV itself flamed out, not so much the show. ESPN was a poor fit since he had become much more of a political commentator than sports reporter during his time at MSNBC and Current.

Remember that when he left MSNBC it was his decision, and the numbers were still decent.

 

[umfan]

Of course, I meant to write Lack, and it wasn't Olbie's decision to leave MSNBC, not entirely. He left under a cloud, as he usually does unless he is being thrown out.

 

[K.M. Richards]

Of course, I meant to write Lack, and it wasn't Olbie's decision to leave MSNBC, not entirely. He left under a cloud, as he usually does unless he is being thrown out.

If Lack is as smart as his reputation would indicate, he understands that KO is going to be KO, and he should resurrect "Countdown" as soon as Keith feels he can get it together. Lack should also explain to his corporate overseers that there will be times when Olbermann will step on toes, hard, and that instead of giving him grief about it they should understand that this is precisely why KO draws viewers.

I also think Lack should lobby Comcast to put MSNBC on a digital subchannel of its O&Os (as they do with their retro channel Cozi) to increase viewership. In addition to the increasing number of people who have "cut the cord" a significant percentage of young viewers aren't even using the cord in the first place, opting to use a combination of digital broadcast and online streaming instead. A live around-the-clock news channel could be just what these non-cable viewers need to complete their viewing choices.

And for heaven's sake, kill the damn weekend prison documentaries, if for no other reason than Rachel Maddow's "time to go to prison" on her Friday sign-off has gotten extremely old and tired.