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KENNEDY ON 98-7 IN THE MORNINGS!

R

radiojomo

The morning spot on 98-7 has finally been filled
Say hello to Kennedy.

From All Access:
CLEAR CHANNEL Alternative KYSR (98-7FM)/LOS ANGELES hires KENNEDY to anchor its "MUSIC IN THE MORNING" beginning MONDAY, JULY 6th. The well-known pop culture personality and radio talent, KENNEDY, will incorporate local lifestyle perspective, relevant reports and breaking news into the already popular "MUSIC IN THE MORNING" format on the station.

[EDIT]



[EDIT-post truncated as excerpt exceeds amount permitted under Fair Use.]


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radiojomo said:
The morning spot on 98-7 has finally been filled
Say hello to Kennedy.

From All Access:
CLEAR CHANNEL Alternative KYSR (98-7FM)/LOS ANGELES hires KENNEDY to anchor its "MUSIC IN THE MORNING" beginning MONDAY, JULY 6th. The well-known pop culture personality and radio talent, KENNEDY, will incorporate local lifestyle perspective, relevant reports and breaking news into the already popular "MUSIC IN THE MORNING" format on the station.

[EDIT-post truncated as excerpt exceeds amount permitted under Fair Use.]

"
Click to expand...
i dont get it? - why?
 
musicfan101 said:
i dont get it? - why?
Click to expand...

Because, while KYSR does very well against KROQ after 9 AM, it loses pretty badly in AM Drive.
 
She doesn't seem like a bad pick for 98-7. After all, after Lisa Foxx started working more on Star in SF and 104.3 here in LA, the female jock voice of the station was lost.
What better person to pick it up than the former host of MTV's Alternative Nation?
I honestly think that some former Indie jocks should have been hired instead of what they have right now on the on-air crew. The only person that I find bearable is Marco Collins, after that Josh and Kade make the station feel like an active rock station. Bring in TK, Kurt St. Thomas and Tedd Roman to the 98-7 crew! ;)
 
Wow! This is a surprise considering she works on KFI weeknights and she just had a baby!!
 
That's the genius of the selection. She is relevant, knowledgeable, and most importantly, already in-house, so they can cover the shift on the cheap.
 
I guess that's the way it is when you work for a media giant like Clear Channel.
 
:) I thinik it's great that Kennedy will be on 98-7. She's bright, happy, chipper and full of fun. She'll be welcome to LA
 
jjcaiola said:
:) I thinik it's great that Kennedy will be on 98-7. She's bright, happy, chipper and full of fun. She'll be welcome to LA
Click to expand...

Plus there is an added bonus of being a local show. Now that Kevin & Bean are syndicated, this a chance to exploit a hole.

Btw, question for David, what effect does syndication have on show's in their home markets? Does lack of local content have negative effects?
 
Kevin and Bean still sound fairly local because they're still coming out from LA. And most of the people who listen to Kevin and Bean have been followers of the show since its roots, there's a good chance that KROQ won't be very effected in the morning. The thing 98-7 doesn't want to do is over do it like they did when they had Ozomatli in the morning drive spot. Having an actual morning show effected the station more than not having one. They want to do something like Indie 103.1 did the in the mornings, playing music most of the time and just say a few news headlines every now and then. Adding Kennedy in the mornings also supports the clause that 98-7 is starting to focus on targeting women more.
 
radiojomo said:
She doesn't seem like a bad pick for 98-7. After all, after Lisa Foxx started working more on Star in SF and 104.3 here in LA, the female jock voice of the station was lost.
What better person to pick it up than the former host of MTV's Alternative Nation?
I honestly think that some former Indie jocks should have been hired instead of what they have right now on the on-air crew. The only person that I find bearable is Marco Collins, after that Josh and Kade make the station feel like an active rock station. Bring in TK, Kurt St. Thomas and Tedd Roman to the 98-7 crew! ;)
Click to expand...

I was an Indie fan from week one. TK was a big part of the Indie personality, but Kirt St. Thomas was there for maybe 2 weeks and never quite fit in on Indie.
Steve Jones, Mr. Shovel, Darrren Ravel, TK, Dave Navaro, Henry Rollins. Those are the names I associate with Indie.

Kennedy in the am? Why don't they hire Trina Quinn while they are at it? Indie had that jackass Republican Joe in the AM, so I guess 98.7 wants to try that and see if they can grab a zero in the AM too.
 
Kennedy is a brilliant move!! Makes sense economically, and will add a bit of edge to mornings....
The first move (aside from Marco Collins, who is great) that REALLY fits the station.

Kennedy just might be able to erase the Ozomatli sin from our collective memories.
 
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