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KFBK news has given up

Despite always carrying conservative shows, KFBK would put effort into keeping its morning and afternoon news a little more neutral. Over the 2-3 years, they've completely given up on that. It feels like Trump radio 24/7 now. That's even more the case when someone is covering for Kitty in afternoons. I feel she's the last one trying to not go completely one direction in the news.

It's not surprising, but sad that the commercial band in Sac doesn't have anyone really trying more center oriented news. No surprise people continue to have less and less faith in media.
 
Despite always carrying conservative shows, KFBK would put effort into keeping its morning and afternoon news a little more neutral. Over the 2-3 years, they've completely given up on that. It feels like Trump radio 24/7 now. That's even more the case when someone is covering for Kitty in afternoons. I feel she's the last one trying to not go completely one direction in the news.

It's not surprising, but sad that the commercial band in Sac doesn't have anyone really trying more center oriented news. No surprise people continue to have less and less faith in media.

Unfortunately, what you're hearing in Sacramento is happening around the entire U.S. in commercial news and talk radio.
 
Despite always carrying conservative shows, KFBK would put effort into keeping its morning and afternoon news a little more neutral. Over the 2-3 years, they've completely given up on that. It feels like Trump radio 24/7 now. That's even more the case when someone is covering for Kitty in afternoons. I feel she's the last one trying to not go completely one direction in the news.

It's not surprising, but sad that the commercial band in Sac doesn't have anyone really trying more center oriented news. No surprise people continue to have less and less faith in media.
I would stop looking for it on commercial radio. There's a reason for the explosion in popularity of NPR News/Talk.
 
Despite always carrying conservative shows, KFBK would put effort into keeping its morning and afternoon news a little more neutral. Over the 2-3 years, they've completely given up on that. It feels like Trump radio 24/7 now. That's even more the case when someone is covering for Kitty in afternoons. I feel she's the last one trying to not go completely one direction in the news.

It's not surprising, but sad that the commercial band in Sac doesn't have anyone really trying more center oriented news. No surprise people continue to have less and less faith in media.

Having worked with Kitty for seven years and having had the privilege of being her co-anchor for about half of that run, I can tell you Kitty has integrity. "News" is not an abstract concept or a label for her.

And by the way, when I was producer of the KFBK Morning News (2014-2016), Executive Producer and Managing Editor (2016) and News Director (2016-2019), those broadcasts weren't "a little more neutral". They were neutral. Zero adjectives required.

I'll never forget one day, when Dana Hess was doing the 11:00 a.m. newscast during Limbaugh. A caller rang through and was irate about what he'd heard. Dana was contradicting Rush with this newscast! I had to explain that Dana did news and Rush did opinion.

Dana saw me on the phone through the glass and when the newscast was over, he came to see if he'd done something wrong.

I told him yes, according to that listener. He'd played a soundbite from a Democratic member of Congress saying something factual without laughing or yelling "LIAR!" over it.
 
Well there’s CalMatters, CapRadio and KVIE-TV’s Abridged news site. These News Outlets serve the Sacramento area if one does not like where commercial radio and TV are going.




KFBK has to go in that direction as in the OP unless there’s an FCC threat directed at Iheart specifically that made them go that way and we only verified that their radio rival Audacy faced and FCC threat directed at their San Francisco affiliate KCBS/KFRC-FM over their ICE coverage.

Iheart has AP News and 24/7 News it its feeds if one wants to avoid local radio and the way things are going there.
 
I'm gonna say something else about this, too:

Bill White, KFBK's PD, is a great programmer and has been a great and dear friend of mine for a decade now. He's not to blame for what you're hearing and I had his full support in running the newsroom and the broadcasts bias-free.

In 2019, iHeart came up with an idea to start a news hub system for its stations. It involved taking 43 local newsrooms around the country and cutting that number to nine. Those nine would be regional hubs. The other 34 stations would take their newscasts from us.

There were carveouts. KFI, Los Angeles, WBZ, Boston and WOR, New York would maintain their own newsrooms and would neither feed nor take feeds from the other stations, unless they made a special request for coverage. Similarly, if we wanted material from them, we'd have to ask them directly.

KOGO in San Diego would get its news content from the 24-7 facility in Long Beach. Every other bit of news that aired on an iHeart station in California not named KFI or KOGO would come from the KFBK newsroom.

I was News Director at KFBK at the time and the guys who ran 24-7 News for iHeart, guys who I'd reported to directly in Phoenix and who had a lot to do with my getting seven promotions in six years once I got to Sacramento, laid out the plan for me and offered me the job of Western Regional News Director.

I had concerns about the plan---it involved eliminating the position of Assignment Editor. The reporting staff would remain the same size (seven), but they would become corporate employees and news producers would remain on the KFBK budget. In other words, they'd be taking content from corporate (in the same newsroom) and building shows from it, rather than jumping in and enterprising coverage as they often did (the boys said they'd rather have their people responsible for content).

The reporters would also have virtually no time to go cover Sacramento stories because they'd be busy feeding the rest of the state. I was told that the plan was to focus on stories "that have statewide interest---that could air anywhere in California."

I asked if I could do that and continue to co-anchor with Kitty O'Neal. They told me they couldn't see how, but since we had history together, they'd trust me to brainstorm and pitch them if I had a workable idea.

They left and the Market President and I sat in a conference room for an hour and Rubik's Cubed it. Every possible scenario.

They were right---it wouldn't work. The MP told me I had a choice to make. I said "Kitty. No contest." She said "Right answer" and drew me up a lovely new contract for more money than the Western Regional News Director position that included the severance that saved my ass in the layoffs a year later.

The Western Regional News Director gig went to Veronica Carter, who was doing a stellar job of producing what was then a neutral, objective, journalistically-sound morning newscast.

She bailed after a year to go to KXL in Portland, and there was a succession of folks who had the title but not much else as corporate let it be known that Long Beach and especially Phoenix were in charge and slowly let the news staff ebb away by attrition.

Last I heard, there aren't any full-time reporters in the KFBK newsroom. The venerable Joe Michaels (also last I heard) produces afternoons for Kitty and Joe's a real one, too, so let's give him credit for fighting the good fight.

This puts Bill in the position of having to essentially program talk shows in morning and afternoon drive that have the word "News" in the title. And he's got umpteen layers of bosses above him, who I'm sure have their hands all over it. Props to him for shielding Kitty and Joe (he, by the way, hasn't said a word of this to me---I just know the dynamic and I know Bill) and allowing them to essentially perform a three-hour miracle every day.
 
I'm gonna say something else about this, too:

Bill White, KFBK's PD, is a great programmer and has been a great and dear friend of mine for a decade now. He's not to blame for what you're hearing and I had his full support in running the newsroom and the broadcasts bias-free.

In 2019, iHeart came up with an idea to start a news hub system for its stations. It involved taking 43 local newsrooms around the country and cutting that number to nine. Those nine would be regional hubs. The other 34 stations would take their newscasts from us.

There were carveouts. KFI, Los Angeles, WBZ, Boston and WOR, New York would maintain their own newsrooms and would neither feed nor take feeds from the other stations, unless they made a special request for coverage. Similarly, if we wanted material from them, we'd have to ask them directly.

KOGO in San Diego would get its news content from the 24-7 facility in Long Beach. Every other bit of news that aired on an iHeart station in California not named KFI or KOGO would come from the KFBK newsroom.

I was News Director at KFBK at the time and the guys who ran 24-7 News for iHeart, guys who I'd reported to directly in Phoenix and who had a lot to do with my getting seven promotions in six years once I got to Sacramento, laid out the plan for me and offered me the job of Western Regional News Director.

I had concerns about the plan---it involved eliminating the position of Assignment Editor. The reporting staff would remain the same size (seven), but they would become corporate employees and news producers would remain on the KFBK budget. In other words, they'd be taking content from corporate (in the same newsroom) and building shows from it, rather than jumping in and enterprising coverage as they often did (the boys said they'd rather have their people responsible for content).

The reporters would also have virtually no time to go cover Sacramento stories because they'd be busy feeding the rest of the state. I was told that the plan was to focus on stories "that have statewide interest---that could air anywhere in California."

I asked if I could do that and continue to co-anchor with Kitty O'Neal. They told me they couldn't see how, but since we had history together, they'd trust me to brainstorm and pitch them if I had a workable idea.

They left and the Market President and I sat in a conference room for an hour and Rubik's Cubed it. Every possible scenario.

They were right---it wouldn't work. The MP told me I had a choice to make. I said "Kitty. No contest." She said "Right answer" and drew me up a lovely new contract for more money than the Western Regional News Director position that included the severance that saved my ass in the layoffs a year later.

The Western Regional News Director gig went to Veronica Carter, who was doing a stellar job of producing what was then a neutral, objective, journalistically-sound morning newscast.

She bailed after a year to go to KXL in Portland, and there was a succession of folks who had the title but not much else as corporate let it be known that Long Beach and especially Phoenix were in charge and slowly let the news staff ebb away by attrition.

Last I heard, there aren't any full-time reporters in the KFBK newsroom. The venerable Joe Michaels (also last I heard) produces afternoons for Kitty and Joe's a real one, too, so let's give him credit for fighting the good fight.

This puts Bill in the position of having to essentially program talk shows in morning and afternoon drive that have the word "News" in the title. And he's got umpteen layers of bosses above him, who I'm sure have their hands all over it. Props to him for shielding Kitty and Joe (he, by the way, hasn't said a word of this to me---I just know the dynamic and I know Bill) and allowing them to essentially perform a three-hour miracle every day.mgl glad to see
I'm glad to see Kitty is still at KFBK. I can remember her doing the Afternoon News with Greg Fisher. They started out calling it The Catfish Report when they were first teamed up in the early 90's.
 
I'm glad to see Kitty is still at KFBK. I can remember her doing the Afternoon News with Greg Fisher. They started out calling it The Catfish Report when they were first teamed up in the early 90's.
Gregg Fishman. Great guy and another good friend. Went back and forth between KFBK and KGO a few times---he did quite a bit of fill-in anchoring during the years I was at KFBK. Now on the board at SMUD.
 
This puts Bill in the position of having to essentially program talk shows in morning and afternoon drive that have the word "News" in the title.

I've been following this thread all day and this sentence triggered this observation: I've noticed the same thing in other markets.

If you look through the morning news page and stories covered by the host, you see a lot of opinion mixed in with news:


The intent is to create content for a podcast and hold listeners longer than the normal news clock cycle.
 
Despite always carrying conservative shows, KFBK would put effort into keeping its morning and afternoon news a little more neutral. Over the 2-3 years, they've completely given up on that. It feels like Trump radio 24/7 now. That's even more the case when someone is covering for Kitty in afternoons. I feel she's the last one trying to not go completely one direction in the news.

It's not surprising, but sad that the commercial band in Sac doesn't have anyone really trying more center oriented news. No surprise people continue to have less and less faith in media.
So my question would be why aren't more people calling in with viewpoints and facts that contradict the right wing maga agenda that almost all these right wing stations put out.
If you listen to Thom Hartmanns program almost all the callers are liberal so its not that democrats don't have a caller/ listener base. Sometimes I wonder It just seems like talk radio has turned into tribalism versus what it should be which is the free exchange of ideas. ..... Also you would think that these shows would want more counter viewpoints which makes for good radio but it seems like they only take callers that completely agree with whatever said maga hosts talking points at the time is.
 
I've been following this thread all day and this sentence triggered this observation: I've noticed the same thing in other markets.

If you look through the morning news page and stories covered by the host, you see a lot of opinion mixed in with news:


The intent is to create content for a podcast and hold listeners longer than the normal news clock cycle.

Cristina was a beloved TV news anchor at ABC10 in Sacramento for 20-ish years. She and co-anchor Dale Schornack were let go in 2017.

When the decision was made to make a change in mornings in 2018, she replaced Amy Lewis and co-anchored with Dan Mitchinson. It was a straight newscast, but began veering sharply to the right when former CBS13 anchor Sam Shane was paired with her in 2019.
 
For talk shows, the call screeners screen them out. That’s if they even listen and bother to call in.

That's what I've seen in other markets. At WBAP Dallas and KTAR Phoenix, it's led to lower ratings.

The people who agree will listen longer. The people who don't stop listening altogether. It's really hurt WBAP in the 6+ and helped KERA.
 
The call screeners screen them out.
But why wouldn't they want those types of callers..... why would they just want people who agree with everything. If i remember correctly Rush Limbaugh use to tell bo snerdley to put the people who disagreed at the front of the line. And definitely that's how Bob Grant was also he loved the people who disagreed with him. So im just confused as to what this new generation of talk has devolved into the past 5 or so years.
 
So my question would be why aren't more people calling in with viewpoints and facts that contradict the right wing maga agenda that almost all these right wing stations put out.
If you listen to Thom Hartmanns program almost all the callers are liberal so its not that democrats don't have a caller/ listener base. Sometimes I wonder It just seems like talk radio has turned into tribalism versus what it should be which is the free exchange of ideas. ..... Also you would think that these shows would want more counter viewpoints which makes for good radio but it seems like they only take callers that completely agree with whatever said maga hosts talking points at the time is.
Why would a progressive, much less a lot of progressives listen in the first place?

The last right wing host who welcomed calls from the left was Rush, but he’d rarely concede a point, and if he did, the next three calls would rip “that lefty” apart.
 
But why wouldn't they want those types of callers..... why would they just want people who agree with everything. If i remember correctly Rush Limbaugh use to tell bo snerdley to put the people who disagreed at the front of the line. And definitely that's how Bob Grant was also he loved the people who disagreed with him. So im just confused as to what this new generation of talk has devolved into the past 5 or so years.
Rush was sort of in his own lane when it came to taking callers that disagreed with him. Tom Leykis sometimes did that too, I think, the few times I listened to him, but that was a long time ago.
 
Rush was sort of in his own lane when it came to taking callers that disagreed with him. Tom Leykis sometimes did that too, I think, the few times I listened to him, but that was a long time ago.
Two polar opposites in almost every other way.

Rush wanted to show off taking on opponents with “half his brain tied behind his back.”

I only met Tom once in Phoenix, but I got the sense that Leykis really enjoyed the conversations regardless of how they began and ended.
 


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