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KFI as an NBC network affiliate

Hi, Jim Hilliker of Monterey, California here. Quite an interesting discussion on why there never was a radio station owned and operated by NBC in Los Angeles. But, I still didn't see a reason listed that I believe is the correct answer. The answer is simply that Mr. Anthony refused to sell KFI at any price to anybody, including NBC!

Earle C. Anthony (1880-1961) was the founder and owner of KFI radio in Los Angeles from April 16, 1922 until his death in 1961. Anthony was the California distributor for Packard automobiles up until his death, also. Anthony had a degree in Electrical Engineering from the University of California/UC Berkeley. He had built an early electric car in L.A. when he was 17 and also built the first KFI transmitter, 50 watts. From 1922 until 1939, KFI-640 (and later its sister station KECA-1430) were located on the upper floors and roof of his Packard Dealership Building at 1000 South Hope Street in L.A. (corner of 10th and Hope). KFI was at first programmed to attract listeners/people that Anthony hoped would buy his cars, but the programming soon expanded to a variety of music, talk, news, drama, comedy, etc. KFI gradually increased power each year until it had a 5,000 watt transmitter in 1927, which was considered high-power at the time. Power went up to 50,000 in 1931, when I believe there were only about a dozen or so stations with 50 kw. in the USA.

KFI became an affiliate of the new National Broadcasting Company (NBC) in 1927. In fact, KFI helped originate the very first NBC coast-to-coast network broadcast. It was the New Year's Day Rose Bowl football game from Pasadena on 1-1-1927. KFI sales manager Carl Haverlin had pitched the idea to NBC executives in New York, and they liked it. KFI's remote equipment was used for the broadcast.

In November of 1929, Earle C. Anthony bought a small Los Angeles station, KPLA and changed the calls to KECA for his initials. KFI later became the NBC Red Network station in Los Angeles and KECA-1430 with only 1,000 watts, was the NBC Blue Network affiliate. Wanting to increase coverage for KECA for many years, in 1938, Anthony finally was able to buy KEHE-780 with 5,000 watts day/1,000 at night from Hearst Radio for $400,000, and moved KECA from 1430 to 780 in 1939 when the deal was finalized. KFI and KECA also moved into the former KEHE modern broadcast studios and offices in 1939 at 141 N. Vermont and out of the cramped quaters at 10th and Hope.

The National Broadcasting Company (NBC) tried many times to buy KFI from Mr. Anthony. But, ECA did not want to sell his prized possession. Niles Trammel was president of NBC from 1940 to 1949. Whenever Trammel brought up the topic of trying to buy KFI for NBC, Anthony would tell him firmly, but politely, "Now Niles, I wouldn't sell my wife! Why would I sell KFI?"

Sadly, Earle C. Anthony was forced by an FCC ruling in 1943 to give up his beloved KECA-790 (moved from 780 to 790 in 1941), which said that nobody could own 2 radio stations in the same market! KECA was sold to the Blue Network, which soon became ABC.

As for broadcasting farm news, agriculture was a huge industry all over California in the 1930s, '40s and '50s. L.A.'s population didn't hit 1-million until 1930, but much of LA County was still rural and agricultural, as were Orange, Riverside and San Bernardino Counties. When KFI virtually stopped NBC network shows each night at 8 pm during the winter season for the fruit frost warnings from the U.S. Weather Bureau in Pomona, citrus ranchers from the Central Valley to Orange County tuned to KFI to see if they needed to take action to save their crops. Weather forecaster turned broadcaster, Floyd B. Young became a radio star giving the frost forecasts each winter starting around 1928 on KHJ, but KFI began using Young's services in 1940. He was so famous from his KFI broadcasts from November thru March that Time magazine featured a story about him in 1945. Here's the link, if you're interested to see a short preview of the article:

http://www.time.com/time/magazine/article/0,9171,791874,00.html?promoid=googlep

There are other references to Young on the internet. For more details about how important this broadcast was the the California agriculture industry, read a fascinating story by retired KFI engineer Newcomb Weisenberger, who was with the station from 1947 until the 1970s. He tells about why KFI pulled the plug on the NBC network nightly at 8 pm each winter.

http://www.earthsignals.com/Newcomb/SmudgePot_Radio.html

By the way, during some 25 years seriously researching Los Angeles radio broadcasting history, I will go on the record and say that I have not found any evidence that the FI in the KFI call letters ever stood for "Farm Information." Certainly the call letters were not chosen to stand for anything. They were issued at random by the government. It is true that KFI had a farm director and had farm news in the morning and at noon in the '30s, '40s and '50s to serve the So. Calif. ag community. But, according to people I know, including Newcomb who was with KFI in the '40s, KFI did not stand for Farm Information and we couldn't find any promotional or printed material in magazines or newspapers of the say to confirm this urban legend. Possibly, somebody at KFI may have come up with this slogan later on, but I've found no proof of when this slogan was used by the station, if it was used at all and I have no idea how this alleged slogan story about Farm Information got started.

Finally, I'll close with this little-known story told in 1985 by a biographer of Earle C. Anthony in a newsletter for Packard car club history enthusiasts. We know that Anthony ran KFI his way for nearly 40 years and refused to sell KFI to NBC. But, in his final years, Anthony was known to have changed his will several times about the possible sale of KFI it the station lost money for 3 consecutive years. In 1961, this amendment to his will was revoked. Earle C. Anthony began working on a deal with the former singing cowboy of movie and TV fame, Gene Autry, who bought radio station KMPC-710 in late-1952.

The plan the two worked on together was for Autry to sell KMPC to the NBC network and for Anthony to sell KFI to Gene Autry! The two planned on getting together after Anthony returned from a trip to San Francisco. But, ECA's health was failing and he died on 6 August 1961. The pioneer radio station he started in 1922 went off the air for one hour during his funeral service. (KFI also went off the air for one hour in 1954, when Anthony's wife died at age 69).

His estate, Earle C. Anthony, Inc. ran KFI for the new several years, but executives at the top were old fashioned and slow to change. They finally agreed to sell KFI radio to Cox Broadcasting in 1972 for $15.1 million, shortly after KFI's 50th Anniversary. In 1973, with FCC approval certain for the KFI sale, Earle C. Anthony, Inc. was officially dissolved on 30 May 1973 and the sale of KFI was made final the next day.

KFI moved out of its historic Vermont Ave. studios in 1975.

Anyway, hope that this gave you some more detailed insight into why KFI did not become an NBC owned station while Earle C. Anthony was in charge of this pioneer radio station, while also giving you a bit of KFI history.

Jim Hilliker
Los Angeles radio historian
 
Jim Hilliker said:
Hi, Jim Hilliker of Monterey, California here. Quite an interesting discussion on why there never was a radio station owned and operated by NBC in Los Angeles. But, I still didn't see a reason listed that I believe is the correct answer. The answer is simply that Mr. Anthony refused to sell KFI at any price to anybody, including NBC!

Fascinating story, and well told, too. Jim, do you have any mopre of these narratives on the web?
 
"I well recall Dale Harris giving the nightly fruit frost warnings in the early 70s right after the 7pm news."

Even though there's not much agriculture left in LA, I'd be surprised if frost warnings are not still issued by some radio stations. There's not much agriculture left in the Bay Area either, but frost warnings are still broadcast here on radio and TV to this day - mostly for wine-growers in Sonoma, Napa, and Mendocino counties. I would imagine they're still essential in Jim Hilliker's Monterey area too, where there is still a lot of agriculture.

Thanks for the history, Mr. Hilliker - as always, your contributions are fascinating. I think its interesting that two of Southern California's early broadcasters were car dealers - the other being Don Lee, or course (KHJ and KFRC).
 
David,

Glad you enjoyed my post. Yes, I have a few other things on the internet. Most are on Don Barrett's web site, LARADIO.com, but that is now a subscription site, so it is unavailable to a lot of the readers. Many of those involve the history of KNX, KFI and KHJ. If you Google my name, you are likely to come up with a few more. I believe one I did in 2003 on the history of Aimee Semple McPherson's KFSG is on at least a couple of internet locations now, besides LARADIO. However, I soon hope to re-write one small portion of that article, as I believe now that the widely reported incident in the 1920s about the KFSG owner sending Secretary of Commerce Herbert Hoover a telegram asking him to "tell your Minions of Satan to leave my station alone", is simply not true and never took place, as Aimee's son, Dr. Rolf McPherson told me in a 1992 letter. This appears to be an urban legend, but I can't go into the details at this time.

There are also articles on the internet I wrote about the history of 1020-AM in L.A. in 2005 on the 80th anniversary of that station license and one from around 2002 on the 75th anniversary of KGFJ-Los Angeles beginning to broadcast 24 hours-a-day, which I believe was the first regular 24-hour-a-day radio station in the USA. A few years ago, I also found on the internet an article that the late Jim Hawthorne had written about the 1933 Long Beach earthquake (March 10, 1933) and how radio stations KFOX and KGER helped out the public during the emergency. I had contributed quite a bit to Jim's story, from an oral history I did in 1992 with Lawrence McDowell, the original chief engineer for KFON/KFOX, but I can't recall which web site this was on.

Oh, by the way, sorry for the typos in my KFI story above. I should have previewed it first and corrected my typos, so I hope it all made sense to the readers.

Thanks.

jh
 
Lkeller said:
"I well recall Dale Harris giving the nightly fruit frost warnings in the early 70s right after the 7pm news."

Thanks for the history, Mr. Hilliker - as always, your contributions are fascinating. I think its interesting that two of Southern California's early broadcasters were car dealers - the other being Don Lee, or course (KHJ and KFRC).

I lived in Anaheim from 1965 to 1985, and I too recall hearing the fruit frost warnings on KFI between 1970-1972 or so, when I was in high school, but I have no memory of who the announcer was. This was when I started becoming interested in radio history, mostly due to KFI's special broadcast on 4-16-72 for their 50th anniversary. Even though agriculture is our top money-making industry in Monterey County, I don't think any radio stations in the Salinas Valley even do farm news anymore, except KRKC-1490 in King City, in south Monterey County. I believe most farmers/ranchers tend to get that data now from other sources, with TV news and weather one of those sources.

A note about Don Lee and Earle C. Anthony...The Cadillac dealer and Packard dealer were tough competitors, when it came to cars and radio broadcasting. I'm not sure if they were friendly at all. But in the 1985 story on ECA's life from this newsletter for a Packard car club, it says that in 1936 or so when the Bay Bridge was completed between San Francisco and Oakland, that Anthony was among the first to drive across the new bridge in a new Packard, which had a Cadillac hood ornament, possibly as a tribute to Don Lee, who died unexpectedly in 1934, in his 50s. I never researched why Lee went into radio. Both men had dealerships in L.A. and San Francisco. Lee, who bought KFRC in S.F. in 1926, bought KHJ from the Los Angeles Times in November of 1927. One story about their competition was that KHJ announcer Don Wilson (later longtime radio and TV announcer for Jack Benny) was looking for a new car in 1929. When he couldn't make a deal at Don Lee's dealership at 7th and Bixel, he was able to buy a car from Earle C. Anthony. When his boss saw his new automobile and where it came from, he fired Wilson on the spot. Don Wilson figured that his next step was to try and get a job announcing at KFI. He was interviewed and was hired at KFI and soon became chief announcer there for KFI and KECA, staying there until the early-1930s.

Another car dealer/manufacturer who got into radio was E.L. Cord, who owned KFVD-Culver City between 1928 and 1936, and started KFAC in 1931, when he bought KTBI for $37,000 from the Bible Institute of Los Angeles (today, it is Biola University in La Mirada). He chose the FAC for Fuller, Auburn and Cord. Auburn and Cord, the two models of cars he made and sold, and Fuller owned the dealership on Wilshire Blvd. at Mariposa, where KFAC and KFVD had their studios, atop the Penthouse.

Jim Hilliker
 
Jim Hilliker said:
David,

Glad you enjoyed my post. Yes, I have a few other things on the internet. Most are on Don Barrett's web site, LARADIO.com, but that is now a subscription site, so it is unavailable to a lot of the readers. Many of those involve the history of KNX, KFI and KHJ. If you Google my name, you are likely to come up with a few more. I believe one I did in 2003 on the history of Aimee Semple McPherson's KFSG is on at least a couple of internet locations now, besides LARADIO. However, I soon hope to re-write one small portion of that article, as I believe now that the widely reported incident in the 1920s about the KFSG owner sending Secretary of Commerce Herbert Hoover a telegram asking him to "tell your Minions of Satan to leave my station alone", is simply not true and never took place, as Aimee's son, Dr. Rolf McPherson told me in a 1992 letter. This appears to be an urban legend, but I can't go into the details at this time.

There are also articles on the internet I wrote about the history of 1020-AM in L.A. in 2005 on the 80th anniversary of that station license and one from around 2002 on the 75th anniversary of KGFJ-Los Angeles beginning to broadcast 24 hours-a-day, which I believe was the first regular 24-hour-a-day radio station in the USA. A few years ago, I also found on the internet an article that the late Jim Hawthorne had written about the 1933 Long Beach earthquake (March 10, 1933) and how radio stations KFOX and KGER helped out the public during the emergency. I had contributed quite a bit to Jim's story, from an oral history I did in 1992 with Lawrence McDowell, the original chief engineer for KFON/KFOX, but I can't recall which web site this was on.

Oh, by the way, sorry for the typos in my KFI story above. I should have previewed it first and corrected my typos, so I hope it all made sense to the readers.

First, no need to appologize to me for typos and such. I no doubt hold the board record for both!

If you want to have your missives and articles available to the web-enabled-world, I have a site, www.americanradiohistory.com which links to a subset of my own personal ego-glorification site. I am building an archive of radio publications, currently Whites and Stevensons and Jones logs plus Radex magazines. I am going to approach Broadcasting about putting up indexed and searchable PDFs of my collection of about 5000 broadcasting magazines from 1938 to the late 70's as well as most of the Yearbook issues from 1940 to 1980. All depends on whether they have any interest in the material at this time. I am going to excercise the Visa card and get a Fujitsu 11 x 17 scanner, use a gullotine cutter to take the bindings off them all, and sheet scan them.

I'd love to make the site available to anyone who wants to write historical articles about stations or markets and I will keep the site going as long as I either live or can afford it. I'm also looking for some other people who would keep backups of the source files just in case.

My e-mail is in my profile and I'd love to hear from you... as a past programmer of KHJ, KWIZ, KTNQ and KLVE, I'm really interested in the histories of these and other stations. I'm particularly interested in anything on the two announcers who did Spanish on KVFD right after the war... apparently the first Spanish programming in the market.
 
DavidEduardo said:
Jim Hilliker said:
David,

Glad you enjoyed my post. Yes, I have a few other things on the internet. Most are on Don Barrett's web site, LARADIO.com, but that is now a subscription site, so it is unavailable to a lot of the readers. Many of those involve the history of KNX, KFI and KHJ. If you Google my name, you are likely to come up with a few more. I believe one I did in 2003 on the history of Aimee Semple McPherson's KFSG is on at least a couple of internet locations now, besides LARADIO. However, I soon hope to re-write one small portion of that article, as I believe now that the widely reported incident in the 1920s about the KFSG owner sending Secretary of Commerce Herbert Hoover a telegram asking him to "tell your Minions of Satan to leave my station alone", is simply not true and never took place, as Aimee's son, Dr. Rolf McPherson told me in a 1992 letter. This appears to be an urban legend, but I can't go into the details at this time.

There are also articles on the internet I wrote about the history of 1020-AM in L.A. in 2005 on the 80th anniversary of that station license and one from around 2002 on the 75th anniversary of KGFJ-Los Angeles beginning to broadcast 24 hours-a-day, which I believe was the first regular 24-hour-a-day radio station in the USA. A few years ago, I also found on the internet an article that the late Jim Hawthorne had written about the 1933 Long Beach earthquake (March 10, 1933) and how radio stations KFOX and KGER helped out the public during the emergency. I had contributed quite a bit to Jim's story, from an oral history I did in 1992 with Lawrence McDowell, the original chief engineer for KFON/KFOX, but I can't recall which web site this was on.

Oh, by the way, sorry for the typos in my KFI story above. I should have previewed it first and corrected my typos, so I hope it all made sense to the readers.

First, no need to appologize to me for typos and such. I no doubt hold the board record for both!

If you want to have your missives and articles available to the web-enabled-world, I have a site, www.americanradiohistory.com which links to a subset of my own personal ego-glorification site. I am building an archive of radio publications, currently Whites and Stevensons and Jones logs plus Radex magazines. I am going to approach Broadcasting about putting up indexed and searchable PDFs of my collection of about 5000 broadcasting magazines from 1938 to the late 70's as well as most of the Yearbook issues from 1940 to 1980. All depends on whether they have any interest in the material at this time. I am going to excercise the Visa card and get a Fujitsu 11 x 17 scanner, use a gullotine cutter to take the bindings off them all, and sheet scan them.

I'd love to make the site available to anyone who wants to write historical articles about stations or markets and I will keep the site going as long as I either live or can afford it. I'm also looking for some other people who would keep backups of the source files just in case.

My e-mail is in my profile and I'd love to hear from you... as a past programmer of KHJ, KWIZ, KTNQ and KLVE, I'm really interested in the histories of these and other stations. I'm particularly interested in anything on the two announcers who did Spanish on KVFD right after the war... apparently the first Spanish programming in the market.

Cool David, thanks for doing that. You and Jim make some very good contributions to radio history, especially as we near the hundred year mark (which KCBS will no doubt claim next year! ;D )
 
Thanks Jim. Great memories. The history of KFI is interesting, for sure. As a kid in the 1950's I always heard the morning programs at breakfast (the radio was in the kitchen). We knew it was time to go to school when the program at 9:00 AM started to play musical memories (music of the 1920's and 30's). I can still hear the musical theme in my head. KFI was the first place I heard Hawaiian music as well. The news programs in the early morning always included crop reports, weather and financial news about agriculture. I had no idea what corn and wheat futures were at the time, But I learned that one early from listening to KFI.
Top of the hour ID was always "KFI Los Angeles (pronounced "loss angle-ess"), an Earl C. Anthony station", and they did change it to "Earl C. Anthony Incorporated" in the early 60's.
 
Great stuff, Jim. Very interested in more.
David, Your americanradiohistory.com site seems to be password protected. Even your transmitter site is locked now. It never used to be. What’s up? Are you headed toward subscription? if so sign me up.
Between Jim and David, an in-depth, knockout LA history site, could be off the hook. Here’s a question for Jim or David, What is the possibility of including an expanded LA transmitter picture site chronology with the history, like David’s South American, on location picture, station, studio and transmitter history. That is a remarkable view.
 
Sam Lit said:
David, Your americanradiohistory.com site seems to be password protected. Even your transmitter site is locked now. It never used to be. What’s up? Are you headed toward subscription?

My bad, and if you had not pointed it out, it would have gone on all day. I was looking to lock some pages-in-progress so others could view them but to protect some copyrighted stuff... and ended up locking the whole place, even to myself. I musta' took one of dem idiot pills this morning.

Anyway, it is running now!
 
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